African Expansion “Africa will be one of the top three regions for the global games market over the next ten years”
January 18, 2024 Beating The Odds Tough times for games? Here are five ways that Belka Games has weathered the storm Belka Games, Ivan Larionov tells us how the company was able to push through the toughest of times
January 9, 2024 Monetisation Strategy Aggressive monetisation isn’t fun for players so here's how to fix things Midjiwan's Christian Lovstedt discusses how roughshod monetisation methods such as forced ads and tough-to-earn in game currencies are creating a negative experience for players
January 8, 2024 Ai Advances Harnessing the power of generative AI to turbocharge mobile games Product Madness chief technology officer Eyal Yaniv explains why game studios should embrace generative AI and how it can be used responsibly to define the future gaming experience
January 5, 2024 New Year's Resolutions Why making marginal gains should be every developer's prime strategy for 2024 LifeStreet, CEO Levi Matkins gives us his simple but effective, six-step game plan to deliver substantial results
December 20, 2023 Resilient Growth New Zealand games industry revenue surges past $270 million in 2023 The NZGDA report finds that PC is the dominant platform for developers followed by mobile, VR, and consoles
December 19, 2023 A Good Year Australian game revenue soars to $345.5 million in 2023 The IGEA report showcases the country's positive growth and struggles within its local sectors.
December 19, 2023 Top Tips Top tips: How to optimise ad placements to boost your game Unity’s Anna Popereko is back with more tips on how to maximise your ad strategy
December 12, 2023 Ad Strategy New Year - New Ad Strategy: Expert tips and predictions for mobile game advertising in 2024 Nexters Murad Khalilov offers top tips to take into 2024 to maximise your advertising strategy
November 22, 2023 Industry Insights Publishing perfection: Making the most of today's landscape: Part two Kwalee’s John Wright discusses some of the common challenges developers are facing and how to combat them by finding the right publisher
November 20, 2023 Industry Insights Publishing perfection: Making the most of today's landscape: Part one Kwalee’s John Wright takes a look at mobile games publishing today, offering insight and advice on how to combat the challenges ahead
September 13, 2023 Chinese Market Which games ruled the Chinese market in August? More than fifty new games were released in the world’s biggest mobile gaming market over the month
September 4, 2023 Hybridcasual Lessons How the hybridcasual evolution is driving higher lifetime value Director of publishing at Supersonic from Unity, Nir Regev shares market trends and how to shift into the hybridcasual model
August 30, 2023 Hypercasual Lessons Choosing the right genres for small hypercasual game developers Azur Games Sergey Martinkevich shares details on the trending hypercasual genres for small game developers
May 18, 2023 Adjoe Report Playtime, installs, and market growth: Who are the mobile industry’s top performers? Adjoe breaks down the gaming market to identify the top games in mobile’s most popular genres
April 3, 2023 Here For Hybrid Accessibility "crucial" for successful hybridcasual games An analysis of the hybridcasual market by Sensor Tower and Homa reveals new key tips
February 28, 2023 Industry Report Venture funding fell 83% in Q4 2022 Konvoy’s 2022 Gaming Industry Report reveals Q4 figures down dramatically year-on-year
February 3, 2023 Data & Research The State of Mobile 2023 revealed Data.ai's recent press event provided a neat snapshot of the past year's activity for downloads, spending and the potential growth for apps and gaming ahead
January 11, 2023 Data.ai Report Mobile consumer spend dropped to $110 billion in 2022, while downloads surged Games such as Diablo Immortal and Apex Legends Mobile saw high adoption, but spend dropped 5%
January 10, 2023 2023 In Gaming Mobile gaming will lead the way as the industry braces for a rebound 2022 saw the games market decline for the first time, but Ampere Analysis predicts the industry will bounce back in 2023
December 9, 2022 Fewer Games Greater Revenue Fewer games but greater revenue - the reality of the global mobile games market data.ai and Deconstructor of Fun break down the reality of the global games market - from releases to revenue in 2022
December 7, 2022 Billions And Beyond $1.5 billion revenue and 1.1 billion downloads weekly - how healthy is the mobile games market? The new data.ai and Deconstructor of Fun report reveals the reality of the global mobile games market in 2022
November 29, 2022 Region Insight Capital, knowledge, originality: Samer Abbas on how the MENA market will grow “If I say ‘an Arabic game’ now, what does that mean? Maybe in five to seven years, we will have an answer to this question.”
October 31, 2022 Market Analysis Mobile was a “turning point” for Turkish gaming says DGM at Technopark A report from the Turkish Investment Office details the growth of the gaming market in Türkiye and its roots in mobile