Offensive & Defensive Aso The offensive and defensive ASO strategies to score high in the gaming league
January 17, 2019 App Store Optimisation Simplify your game and app management in 2019 Standing out on a crowded marketplace
September 27, 2018 Aso Case Study How to win a successful relationship with a gaming client The ASO & Publishing Agency, Lab Cave, talks about their experience and brings important insights on how to deal with a great mobile games customer
August 30, 2018 Click To Play How Google is boosting Play Store by adding AppOnboard’s Try Now demos CEO Jonathan Zweig explains all
August 2, 2018 Limited Time Offer ASO platform Mobile Action ditches indie subscription fee for limited time only Indie developers and small studios can pick up services for special one-time fee of $99
August 2, 2018 Severing Links Apple limits App Store discovery as it cuts affiliate programme and threatens future of mobile sites Officially ends October 1st 2018
July 3, 2018 Drop Drastic drop in Google Play downloads rocks indie devs after discovery algorithm fiasco Devs started noticing the abnormal behaviour on Thursday, June 21st
April 23, 2018 Not Too Shabby Featured iOS apps can see up to 800% more downloads A report by Sensor Tower delves into the download rates of featured iOS games
January 22, 2018 Perfect Match? How Gameway's 'Tinder for games' aims to improve mobile discoverability CEO Ben Woolf discusses a rebrand, AI and crowdfunding
January 9, 2018 Tiga Business Opinions TIGA survey finds fewer UK games companies looking to grow their business in 2018 Business Opinion Survey 2018 shows a mix of optimism and pessimism
May 3, 2017 Watch This Space How Apple’s App Store Search Ads are enabling developers to expand their discovery profitably Gaining rank at cost
March 17, 2017 Permanent Spotlight NimbleBit, Zach Gage and Untame praise the App Store's new indie games section “I think it has the potential to be really great,” says Gage
February 27, 2017 Discover And Play Google Play improves discovery to focus on engagement over downloads Also lets developers run their own sales
October 25, 2016 Get Found How to use Apple's App Store Search Ads Search Ads are now available, but where should you start?
October 18, 2016 Mobile Mavens What do mobile games industry pros think of App Store Search Ads? Mobile Mavens debate the latest app discovery tool
September 2, 2016 Apple Cleans Up Apple to limit app name length to 50 characters in the App Store Deleting broken apps too
August 1, 2016 8 Years Of Pain Tapdaq's Ted Nash on thinking outside the app stores Ted Nash takes a look back in anger
July 26, 2016 Watch This Space ColorTV raises $1.5 million for its connected TV marketing platform Seeded by Foxconn
July 13, 2016 Google Growth How Google is integrating tools and automating app store discovery Ads and automation
June 20, 2016 Why search ads on the App Store just reinforce its status as a winner-takes-all marketplace Hannah Hastings on App Store discovery
April 27, 2016 Awarded Clash Royale, Galaxy of Heroes and Alphabear in the running for first Google Play Awards Only the best
February 12, 2016 Player Lifecycle Oscar Clark on measuring the player lifecycle and making the most of your data He didn't rip his trousers off, thankfully
January 14, 2016 By Us For You Tony Garcia on Unity’s aim of democratising discovery in 2016 Future trends from the remembrance of things past
December 28, 2015 More Adventurous 2015 in Review: Mediatonic's Sam Barton-Nicol on not being apologetic about mobile gaming Future trends from the remembrance of things past
December 23, 2015 All Change 2015 in Review: Nordeus' Nikola Cavic on why 2016 will see significant change in game discovery, eSports and China Future trends from the remembrance of things past
December 23, 2015 Focus Up 2015 in Review: Martine Spaans on narrowing focus and not chasing VR hype Future trends from the remembrance of things past
December 8, 2015 Galaxy Of Opportunity Why Samsung's boutique Galaxy Apps store is a "great opportunity for indies" Mihai Pohontu is looking for the best
November 10, 2015 Search This Strange Flavour's incentivised search approach to Apple TV's discovery issues A little encouragement
November 6, 2015 Touch To Find How Immersion and Google are working together to shed light on haptic-enhanced games Solving the discoverability quandary through progressive technologies
November 4, 2015 Apple Charts Apple TV App Store improves discovery with addition of chart listings Is it enough?
September 28, 2015 Attention Please From discovery to VR and monetisation: 5 things we learned at Unite 2015 Boston Fresh from Unity's flagship conference...
September 18, 2015 Seal Of Approval Will the new App Store Games Twitter account help indie games get discovered? Indie Mavens assess the situation
July 16, 2015 Making A Noise Why you need to build your game's community months before it's released Shark Punch CEO reveals some tricks
July 13, 2015 Nascent The challenges and opportunities of Apple Watch development William Volk sees good and bad
July 13, 2015 Rollover Jackpot Are you properly promoting your next game to your current players? Magnus Alm on upselling your community
June 22, 2015 Time To Judge Two months on, our Wearable Mavens debate if Apple Watch has a killer app? Or does lack of battery life trump all
June 11, 2015 Celebrating Openness Two years from App Store rejection, AppGratis hits 10 million Android installs CEO Simon Dawlatt on keeping your options open
May 27, 2015 Lift Off Playfire competitor Player.me officially launches after 37,500-strong beta Social discovery platform revs up
April 24, 2015 Attracting Eyeballs Why should anyone care about your game? Indie Mavens discuss how to make an impact
April 23, 2015 Call For Quality Spil Games' CEO explains Unsung Heroes, its move to get the best games to the widest audience A new publishing initiative
March 31, 2015 New Turf Expanding to games not using its SDK, Kamcord goes big for YouTubers First land grab is Clash of Clans
February 27, 2015 Strong Start Bee7 helped devs pull 6.3 million installs in first three months Android games monetization and UA platform wins out
February 25, 2015 Truly Social Nextpeer launches Social SDK, its Xbox Live for mobile Connect, play, share
January 30, 2015 Woods Vs Trees App stores are dying as a source of organic discovery Zombie apps are taking over
January 29, 2015 Hot Air Do discovery issues mean Steam is now better than mobile for indies? Our Indie Mavens debate price, community and impact
January 29, 2015 Even More Dominant Tencent rumoured to have bought China's #1 gaming website for $1 billion Changyou hands over 17173.com
January 19, 2015 Community Builder Social discovery better than app stores, says Unity's Kuusisto Word of mouth the most effective
December 24, 2014 Interview 2014 in Review: Jens Lauritzson, Flexion - China will dominate 2015's headlines Future trends from the remembrance of things past