January 10, 2024 Game Saver Behind the scenes: How our relaunch reboot reignited Merge Gardens Futureplay’s Joonas Virtanen discusses the redemption journey that led to the revitalisation of Merge Gardens
August 2, 2021 140 Million Players Plarium acquires Finnish mobile studio Futureplay to grow casual presence "We are eager to grow and learn from Plarium’s expertise…"
November 22, 2019 Growing Up Why 2019 is the first year Futureplay hasn’t shipped a new game Something had to give
October 2, 2019 From Idle To Active How Futureplay Games successfully made battle royale snack-sized for mobile “It’s not that healthy of a genre if you wanted to enter it now as a new developer..."
September 25, 2019 Idle Farming Empire GameTune research shows that the length of game tutorial helped Futureplay find the best performance "Big numbers are not always the best results"
August 29, 2019 Lacking Influence Futureplay: We blew our brand marketing budget on influencers "It failed miserably. So we donated $10k to charity instead"
August 6, 2019 Jobs In Games Jobs in Games: Futureplay's Chris Wilson on going from food apps to marketing manager "Though food tech and gaming are very different industries on the face of it, there are many similarities in the foundations of app marketing"
September 3, 2018 Develop Speaker Spotlight: Futureplay Games CEO Jami Laes on the past and future of the battle royale genre Jami Laes will be giving a talk called Battlelands Royale - Inside View Into The Process And Development Of Futureplay’s Hit Game at Pocket Gamer Connects Helsinki
February 6, 2018 The Importance Of Being Idle View-to-play pioneer Futureplay Games rebrands Farm Away! as Idle Farming Empire Rebrand affects every game on Android, just Farm Away! on iOS
October 26, 2017 Pgc Interview Futureplay on the lucrative potential of view-to-play games CEO Jami Laes discusses how rewarded video ads can improve monetisation
June 28, 2017 View The Future View-to-play pioneer Futureplay Games looking beyond clickers to match-3 and more Soft-launching two new games soon
March 22, 2017 Up And Away Futureplay's Build Away! organic downloads up 110% from Matchmade influencer campaigns A pretty impressive case study
January 4, 2017 Everything Changes How the development of mobile devices changed the way we play Oscar Clark talks to Jami Laes
August 25, 2016 Futureplay Funding View-to-play pioneer Futureplay Games raises $2.5 million to boost its business Increasing its team and production capabilities
June 1, 2016 Want Not Need Futureplay, Next Games, and Madfinger on how to make the most of rewarded video ads in your game A panel of experts talk implementation and psychology
January 18, 2016 View To Play Jami Laes on the $100 billion future of mobile advertising View-to-play showing signs of a change
January 5, 2016 Making Of From soil to store: The making of Farm Away! Jami Laes on the view-to-play model and the future of the game
December 18, 2015 Don't Be Evil 2015 in Review: Futureplay's Jami Laes resolves to do the right, different, delightful thing right now (and not be evil) Future trends from the remembrance of things past
November 24, 2015 Iap Inspector Ad to play: the continuous harvesting cycle of Farm Away IAPs from the players' perspective
November 23, 2015 Star Finnish Learn from the Finnovators - Supercell, Next Games, Rovio, Futureplay and Kukouri speaking at PGC London 2016 Gain leading insight from the industry's leading talent
November 11, 2015 Raining Success Futureplay's Farm Away is already generating $0.082 ARPDAU from its incent ads model Jami Laes is harvesting
October 29, 2015 Time To Harvest Futureplay prepares to launches its view-to-play revolution with Farm Away! Fast and simple
June 24, 2015 Free Money Why Helsinki start-up Futureplay is going ad-first but not ad-only Jami Laes on combining ad revenues with IAP
May 22, 2015 Expert System Futureplay Games decloaks as Finland's mobile game dream team Says video ads are the future