January 31, 2023 Hypercasual Report Cost Per Install for hypercasual games hit an all-time high IDFA changes hit iOS hard, forcing up user acquisition spending in 2022’s fourth quarter
January 11, 2023 Advertising Mobile ad spend predicted to hit $362bn in 2023 Data.ai’s State of Mobile report shows the continuous growth of mobile ad spend over the past 4 years, and predicts it will hit a new high in 2023