ALAX has signed a letter of intent with smartphone manufacturer Gionee to pre-install its blockchain Android games distribution platform on the OEM’s phones.

The Chinese outfit shipped over 40 million devices in 2016 and counts India as one of its key markets.

The deal will also see the ALAX app store available as an update for older Gionee phones.

First mover

“In Gionee, we have an ideal partner to execute against this vision of delivering gaming content to end users, while enabling developers to monetize their hard work and passion,” said ALAX CEO Matej Michalko.

Our sister-site BlockchainGamer.biz has the full story.

Get the latest news, interviews and in-depth analysis on Twitter, Facebook and our daily newsletter.