Profile
About
About
Ji-Hoon Lee is the CEO and founder of Devsisters, the Seoul-based game developer behind the Cookie Run franchise.
Lee founded Devsisters in May 2007, and it launched OvenBreak, a side-scrolling running game, on the App Store in 2009. OvenBreak achieved 20 million downloads and topped the charts in 20 countries, and eventually evolved into Cookie Run.
Lee took Cookie Run to KakaoTalk, Korea's top mobile messenger platform, launching Cookie Run for Kakao in April 2013. The new game was a beefed-up version of OvenBreak that emphasized social and content aspects.
In the past year, about 50 million users have downloaded Cookie Run via KakaoTalk and Line. The game now boasts around 10 million daily active players in Korea, Taiwan, Thailand, and Japan.
Prior to founding Devsisters, Lee started as an art student, majoring in Visual Communication Design. However, he left school to join IT companies in Korea (including NHN) from 2000 to 2004. This led to an opportunity to work for an IT company in Japan.
After spending a year in Japan, he chose to found Devsisters, rather than return to school.
His endeavor continues today. Lee works day and night alongside Devsister team members to offer increasingly fun experiences to Cookie Run users.
Articles featuring Ji-Hoon Lee
Articles featuring Ji-Hoon Lee
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App Promotion Summit London | Europe | Apr 25th |
Esports Future Summit | Middle East | Apr 27th |
Dubai GameExpo Summit 2024 | Middle East | May 1st |
The MENA Games Industry Awards 2024 | Middle East | May 2nd |
GameDev Atlantic 2024 | May 4th | |
Mobidictum Meetup Berlin May 2024 | Europe | May 7th |
Mobidictum Meetup Tallinn May 2024 | Europe | May 21st |
Israel Mobile Summit 2024 | Middle East | Jun 6th |