Interview

CrowdStar: Windows Phone 8 the next logical step for forward thinking devs

CrowdStar: Windows Phone 8 the next logical step for forward thinking devs
Is Windows Phone 8 gaining much-needed momentum?

According to CEO Steve Ballmer, Windows Phone devices sold at five times the rate during Christmas 2012 than they had during the same period during the previous year.

Though, considering the platform's performance before the launch of WP8, is that really saying much?

Nonetheless, 2013 is going to be the make or break year for Microsoft – when its connected vision for Windows 8, Windows Phone, Surface and Xbox either pays major dividends, or sinks without a trace.

Key will be the support of developers, which makes CrowdStar's decision to take two of its key releases – Top Girl and Fish With Attitude – to Windows Phone 8 the kind of crucial announcement Microsoft and its partner OEMs will need more of throughout the course of this year.

We caught up with CrowdStar's head of global business development Randy Lee for his take on the firm's latest move.

Pocket Gamer: What brought about the move to Windows Phone?

Randy Lee: Looking back at our history, we've always been a company looking ahead – first Facebook, then mobile, then young females on mobile, etc.

As such, with Windows Phone 8 coming out, we wanted to bring some of our franchise titles to the new platform.


Fish With Attitude

You're targeting Nokia's Lumia range. Does this mean your games won't be available on non-Nokia handsets and, if so, does that risk fragmenting the marketplace?

We partnered with Nokia but the game is available in the marketplace, so anyone on a Windows Phone 8 device can enjoy it.

What do you make of Microsoft's smartphone move? What advantages does it offer over Android and iOS?

It's a move Microsoft had to make as people are just spending more and more time on their phones over their PCs.


Top Girl

Microsoft's keen on Windows Phone 8 develops making the leap to Windows 8, and vice versa. Is this something you could see yourself doing?

Actually, we already have both Top Girl and Fish With Attitude on Windows 8 as well.

What would you like to see from Microsoft in any updates?

Its marketplace is still young compared with both Android and iOS, so there are a lot of areas within the store and the ecosystem that can be improved.
Thanks to Randy for his time.

Editor

With a fine eye for detail, Keith Andrew is fuelled by strong coffee, Kylie Minogue and the shapely curve of a san serif font. As PocketGamer.biz editor, he has the pleasure of monitoring the market share of all mobile OSes on a daily basis.

Comments

No comments
View options
  • Order by latest to oldest
  • Order by oldest to latest
  • Show all replies
Important information

This site uses cookies to store information on your computer. By continuing to use our site, you consent to Steel Media's privacy policy.

Steel Media websites use two types of cookie: (1) those that enable the site to function and perform as required; and (2) analytical cookies which anonymously track visitors only while using the site. If you are not happy with this use of these cookies please review our Privacy Policy to learn how they can be disabled. By disabling cookies some features of the site will not work.