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Unity’s Andy Brammall leaves after seven years to join middleware firm Spirit AI

Takes up role of Director of Sales and Consulting

Unity’s Andy Brammall leaves after seven years to join middleware firm Spirit AI

Unity’s Technical Sales Director for EMEA Andy Brammall has left the company to join middleware firm Spirit AI.

Brammall will take on the role of Director of Sales and Consulting at the company.

He’ll oversee sales and consulting across all of Spirit’s products, which includes its Character Engine SDK and its online and in-game community safeguarding tool Ally.

Industry veteran

Brammall has worked in the games industry for almost 30 years.

He most recently spent seven years at Unity, but has also previously worked at other tech companies including Autodesk, Havok and Kynogon SA.


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Craig Chapple is a freelance analyst, consultant and writer with specialist knowledge of the games industry. He has previously served as Senior Editor at PocketGamer.biz, as well as holding roles at Sensor Tower, Nintendo and Develop.