Google causes chaos at MWC with Free Nexus One giveaway
With nine or ten tracks and 150 seats per track that's up to 1500 free handsets. Multiply in the retail price of £500 and that's a cool £750,000 worth of hardware on offer.
Suffice to say, word soon got round and the ranks of the Android development community were substantially swelled... at least for an afternoon.
Suggestions that the company is considering a similar approach to its retail promotions remain at this point unconfirmed.