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Adobe announces 9% revenue share for Flash Player 11.2 web games, while mobile developers go free

Adobe announces 9% revenue share for Flash Player 11.2 web games, while mobile developers go free
As Adobe continues to build out its own ecosystem approach to web and mobile games, it's introduced a new business model.

This sees the company asking for a revenue share from developers using the premium web version of Flash 11.2.

Mobile developers, as well as Mac and PC developers, who access those feature via Adobe's AIR tools don't have to pay anything.

Trigger cut

Starting from 1 August, all web games that use two premium features of Flash Player 11.2 will have to play Adobe 9 percent of net revenue, although this won't apply to the first $50,000.

The two features that trigger payment are access to domain memory and hardware-accelerated 3D graphics via Stage3D rendering.

Adobe has taken this approach because developers using Flash for iOS and Android are already sharing 30 percent of their revenue with Apple and Android, while web revenue streams are typically not shared with other publishing partners.

More monetisation

The company is also looking to expand its business opportunities with a new digital marketing services initiative that is expected to include in-app purchases and advertising.

Deeper integration with other middleware providers such as Unity is also on the cards.

An example of this approach has seen Madfinger's Shadowgun game published to the web, using Flash Player 11.2's premium features from within Unity's tools.

"Digital marketing services are still being fleshed out," Adobe Gaming Solution's group product marketing manager, Diana Helander told PocketGamer.biz.

"We'll be announcing them later on this year along with collaborations beyond Unity."

You can see more details about the new licensing model here.

A Pocket Gamer co-founder, Jon can turn his hand to anything except hand turning. He is editor-at-large at PG.biz which means he can arrive anywhere in the world, acting like a slightly confused uncle looking for the way out. He likes letters, cameras, imaginary numbers and legumes.

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