News

Ouya closes $15 million round, pushes back US retail launch until 25 June

Ouya closes $15 million round, pushes back US retail launch until 25 June
As rival GameStick is finding out, completing a Kickstarter campaign is only the beginning of running a success business.

Unconsole outfit Ouya raised $8.5 million from the crowdsourcing site back in July 2012, and some backers have received their units, but not all.

Throw into the mix a US retail launch, and the company has been looking for additional funding.

That's why it's just closed a $15 million round.

It was lead by Kleiner Perkins Caufield & Byers, and other backers included Mayfield Fund, Nvidia, Shasta Ventures and Occam partners.

As part of the deal KPC&B's Bing Gordon, who was previously CCO at EA, now sits on Ouya's board.

Stretched goals

In terms of the company's release schedule for the $99 Android-powered unconsole, it has retail support from the likes of GameStop, Best Buy and Amazon.

"The demand we're seeing from gamers and our retailers is beyond our expectations, so, to meet all this demand, we are shifting our launch date by three weeks to give us time to make more Ouyas," it explains on its blog.

Hence the launch date has been pushed back from 4 June to 25 June.

Kickstarter backers and early pre-orders should be delivered before the end of May, however.

[source: Ouya]
editor-at-large

A Pocket Gamer co-founder, Jon can turn his hand to anything except hand turning. He is editor-at-large at PG.biz which means he can arrive anywhere in the world, acting like a slightly confused uncle looking for the way out. He likes letters, cameras, imaginary numbers and legumes.

Comments

No comments
View options
  • Order by latest to oldest
  • Order by oldest to latest
  • Show all replies
Important information

This site uses cookies to store information on your computer. By continuing to use our site, you consent to Steel Media's privacy policy.

Steel Media websites use two types of cookie: (1) those that enable the site to function and perform as required; and (2) analytical cookies which anonymously track visitors only while using the site. If you are not happy with this use of these cookies please review our Privacy Policy to learn how they can be disabled. By disabling cookies some features of the site will not work.