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78% of US gamers play games on their smartphones

Female players most interest in puzzle, arcade and social casino games

78% of US gamers play games on their smartphones

78% of US gamers play games on their smartphones while 59% play on tablets, according to a new study.

Paypal and SuperData Research partnered to conduct a survey on 1,000 US citizens to look at their gaming habits.

The results found that marginally more female respondents play games on mobile devices than male respondents. The same is true for respondents over 35 compared to those aged between 18 and 34.

Men and women

It also found that female gamers are more interested in puzzle, arcade and social casino games than males. Male respondents leaned towards "action", shooter, and strategy genres.

Interestingly, only 25% of all respondents claimed to play CCG's. This was the lowest number of players of a genre, next to MOBAs and MMOs.

In terms of paying mobile players, the study found that it took on average around 14 days for players to make their first IAP

However, it found that once they had made that first purchase, they were more likely to make repeat purchases.


Editor

Ric is the Editor of PocketGamer.biz, having started out as a Staff Writer on the site back in 2015. He received an honourable mention in both the MCV and Develop 30 Under 30 lists in 2016 and refuses to let anyone forget about it.