There's just over a week to go until PGC San Francisco(June 27th to 28th) and still the content comes, not least in the revelation that YouTuber Papa Jake will be joining Free Hive Games for the opening session of the conference.
In an extended conversation with Creative Development Head, David Rosen (who will also take time to reveal what makes brand new GREE subsidiary Free Hive Games so very different from the crowd) the duo will discuss trends in influencer marketing in a session entitled 'Influencing The Mobile Game Universe'.
Amongst other aspects this will mean running through the best practices on working with influencers and exploring how developers and/or publishers with brands can make the investment work for them.
The 'Influencer' element is a key focus for the PG Connects agenda this year (indeed, it'll be making a strong appearance within the PGC Helsinki programme in September), which for San Francisco also includes monetisation, eSports, IP, social casino, design methodology, market overviews, business strategy, publishing, social platform gaming, F2P mechanics knowhow, funding, analytics and plenty more courtesy of our gorgeous 100 speakers.
Surrounding this core content are our fringe events in the form of a Badge Pick Up party, the Very Big Indie Pitch competition, SpeedMatch session, Samsung Indie Lounge, Day One Party (preceded by the exclusive Speaker Reception), and our handy dedicated Meeting System.
Plus, it's not just mobile. Anyone who crosses over to virtual, augmented, or mixed realities is welcome to check out sister-conference VR Connects SF. PGC SF delegates automatically get full and free access.
Best of all, for those thinking of joining us, as a PG.biz reader you can grab a 15% discount if you register using code PGBIZ15.