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Coffee Stain promotes gender equality in games with new investment initiative

Levelling the Playing Field provides funding to small and start-up studios where at least half of staff of women

Coffee Stain promotes gender equality in games with new investment initiative

The maker of Goat Simulator has revealed a brand new fund to encourage gender equality within games development.

Coffee Stain Studios' Levelling the Playing Field initiative will be giving money to small and start-up studios where at least half of staff are women. There is a ceiling on funding, which is SEK 1m (roughly $127,000).

Equality fund

What's more - Coffee Stain said this isn't about making a return on investment, at least not a big one. It's going to back companies that can 'make it' and will be taking a minority stake in them, with profits used to help sustain the programme.

The sentiment here is about improving the gap between the number of male and female employeees in the games development landscape.

Coffee Stain has kicked off the fund with Danish and Swedish outfit Other Tales Interactive, who are developing Tick Tock: A Tale for Two.

More details about how to apply can be found here.

Our sister-site PCGamesInsider.biz has the full story.


PCGamesInsider Contributing Editor

Alex Calvin is a freelance journalist who writes about the business of games. He started out at UK trade paper MCV in 2013 and left as deputy editor over three years later. In June 2017, he joined Steel Media as the editor for new site PCGamesInsider.biz. In October 2019 he left this full-time position at the company but still contributes to the site on a daily basis. He has also written for GamesIndustry.biz, VGC, Games London, The Observer/Guardian and Esquire UK.