Given the North American perspective of much of the mobile press, it's easy to assume that Finnish giant Nokia is a spent force, given the lack of presence the manufacturer has in the region.
There are territories in Europe, however, where Nokia and its associated OS Symbian is still the one to beat, as proven by statistics released by Nielsen that hand it a 56 percentage point lead over both iOS and Android.
Super Symbian
Based on said stats, which conclude that more than 39 percent of all mobile Spaniards now own smartphones, Symbian holds a 65 percent share of the Spanish smartphone market.
That puts it well ahead of its closest rivals iOS and Android, which both hold a 9 percent share each.
"Apple's iOS and Googles Android operating systems are both tied with 9 percent, though Android seems to be growing its share more quickly, with a 7 point gain since the last quarter compared to the 3 percentage point increase seen by iOS," Nielsen states on its blog, also noting a 9 percent decline for Symbian since Q4 2010.
Still, during a period where bad news about Nokia is hardly hard to find, such reports will be valued by the firm as it nears the adoption of Windows Phone in 2012.
Indeed, though Microsoft currently holds just 6 percent of the smartphone market in Spain, that's a share that could leap dramatically if existing Nokia customers stay loyal to the brand when they upgrade their handsets in the coming years.
[source: Nielsen]
Data & Research
With a fine eye for detail, Keith Andrew is fuelled by strong coffee, Kylie Minogue and the shapely curve of a san serif font.
Related Articles
as
News
Jun 29th, 2016
Nielsen's TalkingData-powered Games IP Evaluator will "quantify game potential" for China
Top Stories
News
12 hours, 27 minutes ago
Fortis team boosted by top ex-King, PopCap EA, Microsoft and Warner Bros. Games talent
News
Apr 18th, 2024
UK skills crisis prompts call for games industry-led body to tackle key challenges
News
Apr 18th, 2024
AI joins the team at King: "Our challenge is to create the right amount of challenge"
News
Apr 17th, 2024
Monopoly GO! celebrates its first birthday and shares its behind-the-scenes story
Feature
Apr 15th, 2024
46 top mobile games in soft launch: CSR 3, Plants vs. Zombies 3, LEGO Hill Climb Adventures, Candy Crush Blast, and more
Feature
Apr 15th, 2024
Hot Five: XCOM Legends’ rumoured shutdown, Squad Busters verges on soft launch, and Royal Match reaches $3 billion
Events
HIT Games Conference Istanbul 2024 | Apr 18th | |
Game Job Fair – Spring Edition 2024 | Nordic | Apr 18th |
Arts DAO Fest 2.0 | Middle East | Apr 20th |
App Promotion Summit London | Europe | Apr 25th |
Esports Future Summit | Middle East | Apr 27th |
Dubai GameExpo Summit 2024 | Middle East | May 1st |
The MENA Games Industry Awards 2024 | Middle East | May 2nd |
GameDev Atlantic 2024 | May 4th |