Only days after reaching the 6.5 million mark, Nokia's Ovi Store - soon to be rebranded in Nokia's colours - has just hit a high of 7 million daily downloads.

While said figure may appear poultry when compared to the estimate of 13 million downloads a day Apple's App Store enjoys (based upon 13 billion downloads overall), for Ovi's daily rate to jump half a million in a matter of days will likely be seen as a ray of light by Nokia.

 Emerging markets

Indeed, said news comes after Nokia's quarterly results revealed the firm's transition to Windows Phone is hitting its revenues.

Just what will happen to Ovi's userbase when Nokia's handsets adopt Microsoft's OS is itself a mystery.

Details are currently slim, but speculation indicates Microsoft will afford Nokia a prominent arena on the existing Windows Phone Marketplace, expanding on the current set up enjoyed by existing OEMs.
[source: Business Insider]