Stateside: Should developers avoid launching games in time for Christmas?

How do holidays affect the app stores?

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Feb 2012

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Mitch (Dave Mitchell) | 17:56 - 19 December 2012

Although our game isn't quite ready anyway, we've been planning to wait until new year too for exactly these reasons. It's so hard to shout above the noise on a normal day, Christmas holiday period is 10x worse.

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