Brand advertising shouldn't be in the game. It should be the game, says agency Proelios

William Volk | 22:25 - 12 March 2013

We agree. We worked with Ford to create puzzles for our iOS crossword-like game. Read more about this here:

http://www.gamasutra.com/blogs/WilliamVolk/20130312/188350/The_Gamification_of_Advertising.php

Jon Jordan | 21:52 - 27 February 2013

Well, that certainly counts as advertising...

Robert Barrows | 18:32 - 27 February 2013

In addition to “branding,” there is also some very important advertising math that everyone in business should know about...

The math is called “The Barrows Popularity Factor.” It is an easy-to-use mathematical formula that actually lets you Quantify the relationship between your advertising and sales. So when it comes to trying to figure out the best way to spend your advertising budget, and the best way to measure the effectiveness of your advertising, take a look at The Barrows Popularity Factor. The math is extremely easy to use. All of the calculations can be done in moments, by one person, with just a simple calculator, and it can help your company make a lot more money. You can read more about it at www.barrows.com or call Robert Barrows at 650-344-4405.