Advertising
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- All [36]
- Infographic [1]
- Business & Production [1]
- The IAP Inspector [1]
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- Week that was [3]
- Deal [5]
- Special Report [7]
- Profile [7]
- Mobile Mavens [7]
News
Mar 26th, 2024
How Supply Path Optimisation can supercharge user acquisition for gaming advertisers
Interview
Mar 22nd, 2024
“There’s still misunderstanding and undervaluing of the power of mobile gaming as an advertising channel”
Comment & Opinion
Mar 12th, 2024
The performance marketing channel you’re probably overlooking
Future-ready user acquisition strategies - five key reasons to add podcast-ads to your UA Mix
Comment & Opinion
Sep 13th, 2023
Why In-App, not MFA, is the advertising solution made for advertisers
Mintegral GM for the Americas Jeff Sue discusses the issue of made for advertising websites
Interview
May 11th, 2023
From CGI ads to working with some of Hollywood’s biggest stars, what’s next for Merge Mansion?
Interview
Mar 30th, 2023
Are in-game ads the answer for developers? We asked Marc Merrill of Riot Games
Comment & Opinion
Mar 9th, 2023
Monetisation via in-game ads: why hypercasual studio Balzo works with Growzee
Interview
Feb 10th, 2023
Why mobile games need a diverse monetisation strategy
Mintegral GM Hector Almedia shares how to survive in an increasingly competitive market