Marketing
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Comment & Opinion
Feb 26th, 2024
What game marketers need to know about driving user acquisition through ad campaigns
Interview
Feb 8th, 2024
Cracking the Code: CrazyLabs' Gaming Experts Reveal 2024 Mobile Gaming Trends
Comment & Opinion
Jan 16th, 2024
Why you’re not seeing ROI on your influencer campaigns and how to fix them
Future-ready UA strategies: 5 steps to scale ROI on your influencer marketing campaigns
Interview
Nov 1st, 2023
Product Madness’ Ayşe Betül Eser on building a winning user acquisition strategy
Interview
Oct 17th, 2023
Big Fish Games’ Janice Gao on how keeping an open mind helped build up her mobile marketing skillset
Interview
Aug 31st, 2023
Nordcurrent’s Laura Savickaite on communicating with mobile audiences through copywriting
Interview
Aug 30th, 2023
AppsFlyer's Adam Smart talks AI, advertising solutions and why he'll be at PGC Helsinki 2023
Interview
Aug 15th, 2023
Colossi Games' Manuel Prueter: “We stay bullish for mobile and keep working to entertain players everywhere.”
Interview
Aug 10th, 2023