Marketing
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Feature
Mar 18th, 2024
Hot Five: Monopoly GO’s next-level UA, Supercell’s psychological analysis, and AI use for NPC dialogue
Our quick-fix roundup of the hottest stories on PocketGamer.biz
Feature
Sep 28th, 2023
Ultrahorse Entertainment: Navigating the new wave of game industry changes (Part 2)
Feature
Jun 28th, 2021
Bytro's David Westerman Talks TikTok
Everything you ever wanted to know about marketing on TikTok but didn't know to ask
Feature
May 25th, 2021
How mobile game developers are using football sponsorship to reach new audiences
SportQuake explores the ongoing evolution of the beautiful game
Feature
Jan 13th, 2021
How Voodoo is driving creativity and innovation in the creation of mobile game ads
Voodoo creative marketing manager weighs in how to craft in-game ads that resonate with your users
Marketing
May 21st, 2019
User acquisition for beginners: A checklist
How to put together your marketing campaign and what to consider
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