User Acquisition
Article Types
- All [27]
- Infographic [1]
- Special Report [1]
- Profile [2]
- Deal [2]
- Hot Five [2]
- The Charticle [2]
- Business & Production [3]
- Mobile Mavens [4]
- Video [5]
- Marketing [5]
Interview
Mar 18th, 2024
Mattel’s Mike DeLaet on their big push into games and why the focus is mobile
Comment & Opinion
Feb 26th, 2024
What game marketers need to know about driving user acquisition through ad campaigns
Comment & Opinion
Feb 14th, 2024
Why gaming is going cross-platform and how to tackle the user acquisition problem
Interview
Feb 8th, 2024
Cracking the Code: CrazyLabs' Gaming Experts Reveal 2024 Mobile Gaming Trends
Interview
Sep 15th, 2023
Liftoff's Sven Elstermann on monetising in today's competitive app landscape
Comment & Opinion
Sep 13th, 2023
Why In-App, not MFA, is the advertising solution made for advertisers
Mintegral GM for the Americas Jeff Sue discusses the issue of made for advertising websites
Interview
Jul 19th, 2023
Jam City’s Radostina Zhekova and Winnie Wen on UA creativity and the rise of female gaming audiences
Comment & Opinion
Jul 19th, 2023