User Acquisition
Article Types
- All [27]
- Infographic [1]
- Special Report [1]
- Profile [2]
- Deal [2]
- Hot Five [2]
- The Charticle [2]
- Business & Production [3]
- Mobile Mavens [4]
- Video [5]
- Marketing [5]
Feature
Nov 4th, 2020
COVID-19 vs mobile apps: user acquisition rules in the new reality
AdQuantum's team share unusual stories of marketing under lockdown
News
Oct 19th, 2020
Master the Meta: Understanding Unity’s new program that helps developers acquire players
News
Oct 13th, 2020
Vungle adapts to post-IDFA era with acquisition of automated UA platform AlgoLift
Comment & Opinion
Sep 14th, 2020
Master the Meta: Everything you need to know about the upcoming IDFA changes
News
Sep 14th, 2020
PGC Helsinki Digital: N3twork director of UA Matthew Saunders on preparing for an IDFA-less future
News
Sep 2nd, 2020
GameRefinery reveals a new way to optimise UA without tracking users
Data Enrichment categorises games and matches with potential fans
as
Interview
Aug 18th, 2020
Three minutes with Nexon
Bango speaks to Nexon team manager Lee WooChang about the studio's UA strategy
Interview
Aug 18th, 2020
Remote Working: AppLovin director Jerome Turnbull on Machine Zone being acquired in the middle of a pandemic
as
Comment & Opinion
Aug 12th, 2020
User Acquisition in China: Capturing the world's largest mobile gaming audience
Yodo1 explains the audience and channels you should be using
News
Jun 24th, 2020
Admix launches $25,000 User Acquisition Boost program to jumpstart UA for developers
Open to all developers who want to use non-intrusive ads in their games
News
Jun 2nd, 2020
AppsFlyer forms a new partnership with Facebook Audience Network for UA data
"This partnership is providing a significant foundation for marketers"