Influencers
Article Types
- All [177]
- Deal [1]
- Video [1]
- Data & Research [1]
- Marketing [1]
- Mobile Mavens [3]
- Job News [6]
- Comment & Opinion [23]
- Feature [30]
- Interview [30]
- News [81]
Interview
Dec 24th, 2020
Why "2021 will be the year of mobile esports" according to Ryu Games' Nick Contino
"I think we’ll see all of the big players jump into the space"
News
Dec 22nd, 2020
Game influencers could get hit by weird additions to US coronavirus relief bill
Amendments to the legislation could give companies an edge in handling how their IP is used
News
Nov 11th, 2020
PGC Digital: Is the influencer market maturing?
"You are dealing with people that really know what they are doing"
Interview
Apr 15th, 2020
Why influencer marketing firm Yoke thinks TikTok is "the platform of the future"
Yoke founder and CEO Jidé Maduako on why the firm is now exploring CPI campaigns
Interview
Dec 19th, 2019
JetFuel CEO Tim Lenardo on the state of influencer marketing
"Achieve success in the dubious world of fake followers, bots, and algorithmic ranking"
News
Dec 18th, 2019
Learn more about influencers at Pocket Gamer Connects London's Influencer Insight track
Comment & Opinion
Aug 29th, 2019
Futureplay: We blew our brand marketing budget on influencers
"It failed miserably. So we donated $10k to charity instead"