November 17, 2022 Hard Core Know The Score 64% of hardcore and mid-core paying users generate 97% of revenue-Are you leveraging your gaming app audience? Adikteev offers key advice on how to make the most of mid-core and hardcore gaming app marketing
November 14, 2022 Seventh Day Advocate Why day seven may be too late to retarget mobile gamers User acquisition and retention are skills that every game creator needs to know. Remerge's Director of Account Management provides insight into the crucial first few days
May 28, 2020 Retargeting Here's how retargeting supports app growth for gaming Remerge looks at how retargeting can add value to your game
October 3, 2018 New Motto, New Tech Applift rebrands to focus on UA and retargeting Company launches new toolset Mobile Journey Advertising, along with new website, slogan and logo
August 25, 2016 Optimal Customer marketing cloud Optimove integrates services with Google Ads Improved retention through targeted ads
November 12, 2015 Retargeting Problems Video: GSN Games on the pitfalls to avoid when retargeting users Save money and get better results
August 25, 2015 Keep In Touch Make sure your player segmentation isn't too granular, says Fiksu "They just need a little nudge."
February 10, 2015 Cheaper Better Users Retargeting your way to success in 2015 Don't let your players get away
January 9, 2014 Reanimator: Fiksu announces new cross-platform Retargeting service Also deal with users who are 'stuck in the funnel'