Head Hiring Former EA exec and mobile app recruitment specialist Jeff Chaiken joins Skybound Entertainment
January 2, 2024 New Year Goals Square Enix promise greater globalisation and "aggressive" use of AI Square Enix has begun 2024 with its familiar new year letter outlining the good and the bad and its global intentions ahead
December 13, 2023 Wordy Wonka Chocs away! Word With Friends 2 lands Wonka movie multimedia promo Zynga and Warner Bros. Pictures partner for cross-promotional campaigns
July 26, 2023 Collaborations Why mobile is a crucial part of Barbie’s multimedia domination With their new live-action movie in cinemas, Mattel are making mobile a cornerstone of their Barbie push
June 29, 2023 Barbie On Board Barbie hits Stumble Guys in mass-multimedia promo campaign It's getting harder to miss the arrival of the Barbie movie with mobile a prime promo target
May 18, 2023 Film & Tv Mobile hit Space Marshals to become an animated series A new deal with developers Pixelbite includes both a TV series and movie
April 14, 2023 Releases Bandai Namco and DeNA to release Takt Op Symphony for Western audiences The title will be available in English officially for the first time
April 7, 2023 Lord Of The App Store Lord of the Rings: Heroes of Middle-earth set for May 10 release The game will launch in iOS and Android
March 2, 2023 Partnerships Rovio announces IMG as their exclusive agent for books and more The company will manage publishing deals with book and media companies on behalf of Rovio