Black Box Begone For mediation, I chose independence – the importance of Fyber's focus on transparency
November 10, 2021 Bidding Wars GameAnalytics launches mediation platform HyperBid Promises developers will get the highest bid from the highest offer every time
August 5, 2019 Header Bidding Fyber launches new ad mediation platform FairBid Marketing tech firm says it's in discussions with all major ad networks about gradually migrating from the waterfall to bidding
April 1, 2019 Mediate Lab Cave’s birthday present to its customers is a new Advertising Mediation for Apps tool Firm claims to offer unbiased, impartial way to mediate ads for mobile apps
January 8, 2019 Advertising How Mediation is a perfect option for small games studios seeking ad monetisation revenue A look at what Chocolate Ad Mediation offers developers
November 27, 2018 On Tap Tapjoy on Tapdaq acquisition: “We hadn't found the right combination of great team and differentiated tech until now” Tapjoy SVP of strategy, corporate and business development fills us in on the decision to acquire mediation platform Tapdaq
November 20, 2018 Tap Tap Tapjoy acquires ad mediation and app monetisation platform Tapdaq Tapdaq by Tapjoy will team up with its new owner’s London office to work on its Maximum Impact Platform
August 15, 2018 Sponsored Only 31% of app developers are satisfied with their current ad revenues Chocolate’s App Developer Survey focuses on devs satisfaction with current ad revenues, perceptions towards ad mediation and impact of in-app video ads
December 1, 2016 Unibased Mediation Tapdaq launches new unbiased ad mediation platform Simple to use and small in size
November 22, 2016 Mediating India IronSource opens office in Bangalore to bring ad mediation platform to India Opens new office in Bangalore
November 2, 2016 Better Than In-house WildTangent reports 33% fill rate increase after signing up with AerServ Brand advertising approach brings impressive returns
September 14, 2016 Ground Level IronSource's new User-level Analytics aims to provide clearer definition between ad and IAP performance Also includes Frequency Capping and Delivery Pacing
June 13, 2016 Better Together Tapjoy partners with IronSource to gain more, better rewarded video inventory More ads
February 18, 2016 Going Wider Tapjoy embraces 'meta mediation' role as it integrates MoPub, Fyber and AerServ Aggregating the aggregators
January 28, 2016 Upsight Acquisition Analytics platform Upsight widens its market to ad mediation with Fuse Powered acquisiton Terms of the deal not disclosed
December 16, 2015 All Ads Up How to make sense of ad networks, waterfalls, mediators and attribution partners Torulf Jernström provides an ecosystem guide
November 25, 2015 Mediation Myth Busting Video: Busting the myths of ad mediation AerServ give it to you straight
August 7, 2015 Ad This Up AdRally boosts MMX Racing ad ARPDAU by 46% UK studio Hutch has a new ad mediation strategy
July 10, 2015 Branded Good HyprMX launches its simple video incent ad management system HyprMediate Highest paying videos selection
June 4, 2015 Programmatic Power How Heyzap's ad mediation boosted Crossy Road's ad revenue by 94% More is more
June 4, 2015 Rip Sdks Ad tech SDK integration woes and how to solve them AerServ's Josh Speyer on a better way
April 23, 2015 Watch And Earn Video mediation platform AerServ launches incentivised ads New platform promises more flexibility
March 11, 2015 Sdk Overload There are too many SDKs, says Heyzap's Jude Gomila SDK fragmentation is a big problem
December 26, 2014 Interview 2014 in Review: Jude Gomila, Heyzap - Expect the rise of the idle game in 2015 Future trends from the remembrance of things past
October 24, 2014 Compare the market: HeyZap mediation service to allow devs to compare multiple ad networks Switch on the fly to maximise revenue