Liftoff | Company Profile | Pocket Gamer.biz | PGbiz

Company Profile

Last Updated: Jan 26th, 2022

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Jeremy Bondy named new CEO of Liftoff

Job News May 12th, 2022

Jeremy Bondy named new CEO of Liftoff

Mobile game marketers can use game design to build better UA campaigns

Comment & Opinion May 10th, 2022

Mobile game marketers can use game design to build better UA campaigns

Liftoff to promote women's roles in mobile industry via Women in Mobile

News Apr 21st, 2022

Liftoff to promote women's roles in mobile industry via Women in Mobile

Liftoff: playable ads are most "cost-effective" ad format

News Apr 14th, 2022

Liftoff: playable ads are most "cost-effective" ad format

37 second video ads are most effective for hypercasual games

News Nov 30th, 2021

37 second video ads are most effective for hypercasual games

News Oct 27th, 2021

US social casino users still spending post-pandemic; Q2 2021 was a record $260 million

Vungle and Liftoff merge to create end-to-end mobile adtech

News Aug 24th, 2021

Vungle and Liftoff merge to create end-to-end mobile adtech

iOS 14.5 is (very) nearly here! Are you ready for the mobile marketing implications?

News Apr 20th, 2021

iOS 14.5 is (very) nearly here! Are you ready for the mobile marketing implications?

Mobile firms band together to form the Post-IDFA Alliance

News Feb 18th, 2021

Mobile firms band together to form the Post-IDFA Alliance

News Dec 23rd, 2020

Mobile app marketing specialist Liftoff secures backing from Blackstone

News Dec 16th, 2019

Mobile games generated $41.5 billion in 12 months

News Nov 14th, 2019

Mobile users are more likely to subscribe than make a one-off purchase

News Aug 22nd, 2018

Liftoff reports women are buying in-app purchases 79 per cent more than men

News Jan 13th, 2017

Women in US more likely to buy IAPs than men

News Oct 11th, 2016

Average cost per paying mobile game player falls by 47% in first half of 2016

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