Interview

AdColony's Thorbjorn Warin on the potential rise of the Indian mobile game market

What to expect at PG Connects Bangalore 2015

AdColony's Thorbjorn Warin on the potential rise of the Indian mobile game market

With less than a month to go to Pocket Gamer Connects Bangalore 2015, which is running 16-17 April.

You can see details about the conference here.

And tickets are still available.

So to give you a hint at what you can expect, we're shining the spotlight onto our speakers to provide a deeper look at the personalities who will be taking the stage in India.

Primer mover

Working with companies such as Grand Cru, Wooga, Fox Mobile and now AdColony, Thorbjorn Warin has over 12 years of professional experience in the mobile and online marketing business.

Pocket Gamer: Why are you excited about coming to Pocket Gamer Connects Bangalore?

Thorbjorn Warin: I think India is going to be the next big gaming hub.

There are already tons of great studios and once there is more money flowing into the ecosystem it will grow exponentially

What's the biggest trend you've noticed so far in 2015?

I'm very excited to see Eric Seufert joining Rovio.

I expect great things to come out of Rovio this year...

Which mobile game have you played the most recently and why?

Hearthstone - because it is more addictive than crack.

Best Fiends because it is a great 3-minute session game.

Best Fiends - pick-and-play

Oddwings Escape (in beta) because of their great take on the endless runner genre.

What would be your main piece of advice for an indie developer who is looking to succeed?

You need to realize that if you are doing F2P game, you need to be 75 percent e-commerce and 25 percent game studio

What is your major prediction for mobile gaming in the remainder of 2015?

Consolidation: 3-5 successful studios in the $100-250 million range will be acquired by the likes of King, Tencent, EA, Softbank etc.

 

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