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Chasing the next billion gamers, growth hacker Pascal Clarysse joins Nazara Games

Chasing the next billion gamers, growth hacker Pascal Clarysse joins Nazara Games

What with Pocket Gamer Connects Bangalore 2016 and expansive investment - not to forget our Indian Mavens too - our recent focus has increasingly turned towards India.

And it looks like that's a trend that's going to continue, given the news that growth hacking specialist (previously with Flaregames) Pascal Clarysse has joined Nazara Games.

Digital tiger

It's one of India's best mobile publishers, and one that's interestingly looking to make its way on the global stage, as demonstrated by investments in UK developers TrulySocial and Mastermind Sports.

As for Clarysse's move, he's detailed that in a LinkedIn post explaining the potential of the Indian market - massive - and why he thinks Nazara is well placed to captalise on that.

You can read the full article - I Bet on India. I Bet on Nazara - here.

Or check out Pascal's most recent tips article - Top growth tips to boost your mobile game - 2016 Edition - here.

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Contributing Editor

A Pocket Gamer co-founder, Jon is Contributing Editor at PG.biz which means he acts like a slightly confused uncle who's forgotten where he's left his glasses. As well as letters and cameras, he likes imaginary numbers and legumes.

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