LINE expands its vision with native iPad app

The next 70 million

LINE expands its vision with native iPad app

The LINE messaging app is now available globally in a native iPad version.

It features an optimised design that makes full use of the iPad's larger screen and keyboard.

According to LINE, the iPad version will essentially serve as a sub-device for the smartphone app, with users being able to access their friends list and purchased stickers by simply entering the email address and password used on their smartphone.

New accounts cannot be created on new devices, however, nor does the app currently support voice or video calls.

LINE everywhere

Yet underlining the network's global appeal, the app supports 16 different languages: Brazilian Portuguese, Chinese (Simplified and Traditional), English, French, German, Indonesian, Italian, Japanese, Korean, Malaysian, Portuguese, Russian, Spanish, Thai, Turkish, Vietnamese.

Equally significant, however, will be how this new app could impact on LINE's virality as a gaming social network for iPad games. 

It's already been a massive success in terms of driving installs and engagement for iPhone and Android smartphones games, especially for casual arcade titles in Japan. This expansion with a native iPad app could herald a move into more tablet-friendy gaming. 

What do you call someone who has an unhealthy obsession with video games and Sean Bean? That'd be a 'Chris Kerr'. Chris is one of those deluded souls who actually believes that one day Sean Bean will survive a movie. Poor guy.