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At $6.2 billion, Japanese mobile games market remains global #1

At $6.2 billion, Japanese mobile games market remains global #1

New York-based market analyst SuperData has released a report focused on the mobile market in Asia, entitled "What Western Publishers Need to Know About the Asian Mobile Market 2016."

The report looks at the mobile gaming market on a global scale, before going in-depth on Asia's "Big Three", namely China, Japan, and South Korea.

The report also looks at the emerging markets in other Asian countries, such as Vietnam and Indonesia, as well as dedicating a lot of space to the market in India.

It states that Japan remains the largest mobile games market, predicted to generate $6.2 billion in revenues in 2015, despite having fewer players than China or the US.

The report also finds that Android devices control 73% of China and Korea's combined mobile revenue, thanks to local mobile companies using the OS.

SuperData predict that through 2018, emerging markets will account for 46% of Asia’s mobile games revenue increases, as the revenue growth in the main markets is slowing due to saturation in the smartphone market.

You can download the entire report and see what other data SuperData has collected over on their website.

Former Editor

Ric was formerly the Editor of Pocket Gamer and the Deputy Editor of PocketGamer.biz. He still pops up time to time to review games.

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