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Comment & Opinion Nov 9th, 2020

Master the Meta: How to win beyond console - the 6 paths to mobile

The MTM team takes you down the six paths to mobile

Comment & Opinion Nov 3rd, 2020

Master the Meta: Why Facebook’s cloud gaming strategy is destined to win

The MTM team takes a look at Facebook's cloud strategy

6 powerful motivators to drive your game marketing creative

Comment & Opinion Nov 2nd, 2020

6 powerful motivators to drive your game marketing creative

YellowHEAD's Noa Miller explains

An analysis of Genshin Impact’s mobile success and how it could grow even bigger

Comment & Opinion Oct 27th, 2020

An analysis of Genshin Impact’s mobile success and how it could grow even bigger

Kalle and Erno from Gamerefinery dig into the global RPG sensation

News Oct 26th, 2020

Master the Meta: Why Playrix’s misleading ads finally got banned

This week, the MTM dissects the ASA's decision to ban Playrix ads

Rewarded ad monetisation: The 3 most effective ways to rocket revenues

Comment & Opinion Oct 20th, 2020

Rewarded ad monetisation: The 3 most effective ways to rocket revenues

What are the best ways to maximise your in-game revenue?

News Oct 19th, 2020

Master the Meta: Understanding Unity’s new program that helps developers acquire players

The MTM team digs into Unity's game growth program

Comment & Opinion Oct 15th, 2020

TENTUPLAY on how Behavioural Segmentation grants valuable player insight

PGbiz caught up with Tentuplay co-founder Hyeyon Kwon following their talk at PGC Helsinki last month

News Oct 12th, 2020

Master the Meta: Why Genshin Impact is far more important than you think

This week, Master the Meta focuses down on the huge success of Genshin Impact

From a flop to the top: how to re-launch a mobile game

Comment & Opinion Oct 12th, 2020

From a flop to the top: how to re-launch a mobile game

PickFu's CMO discusses how to breath life into old titles

Tencent's Chinese iOS game revenue drops $125 million as Lingxi and Lilith see strong growth

Data & Research Oct 6th, 2020

Tencent's Chinese iOS game revenue drops $125 million as Lingxi and Lilith see strong growth

Trends in the world's largest market

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News Oct 5th, 2020

Master the Meta: Understanding gaming’s dark horse - Stillfront Group

The Master the Meta team dives into Stillfront's success

News Sep 28th, 2020

Master the Meta: Three reasons why Playco is worth $1 billion

The Master the Meta team takes a deep dive into the instant play giant

How to achieve ongoing hyper-casual success despite an evolving market

Comment & Opinion Sep 23rd, 2020

How to achieve ongoing hyper-casual success despite an evolving market

Lion Studios president Nick Le looks at the evolution of this incredibly competitive genre

Why now is the perfect time for mid-size casual studios to open up to hypercasual

Comment & Opinion Sep 22nd, 2020

Why now is the perfect time for mid-size casual studios to open up to hypercasual

Crazy Labs COO Guy Tomer explores how you could be making smaller games alongside your regular output

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