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Say hello to China’s biggest mobile gaming export so far - battle royale
Goodbye matching coloured candy, hello machine guns, silly hats and shrinking maps

War Robots developer Pixonic enters China’s Android market with iDreamsky
Director of business development Mike Fei discusses the publisher's distribution model

How AppBi is supporting Apple Search Ads campaigns for top mobile games publishers
AppBi CEO Carmen Lu discusses how its services can lead to a generous ROI

Synative’s HTML5 cloud tech offers a new streamable approach to playable ads

How Mobvista's UA campaign for Marvel: Contest of Champions led to better conversions and engagement in China

How Synative’s streaming tech aims to fix mobile’s UA challenges through playables

Next generation playable ads
ZPLAY on why playable ads will become more widespread in 2018

Top 5 features games developers should consider to crack the Chinese mobile market
GameRefinery’s tool identifies the most popular gameplay mechanics