Culturalisation

Article Types

How Mech Mocha culturalised Halfbrick’s hit mobile game Jetpack Joyride for India Interview Apr 20th, 2018

How Mech Mocha culturalised Halfbrick’s hit mobile game Jetpack Joyride for India

CEO Arpita Kapoor tells us what's changed in the title to suit the local market

Zynga targets burgeoning Indian mobile games market with Rangoli Rekha: Color Match release News Feb 27th, 2018

Zynga targets burgeoning Indian mobile games market with Rangoli Rekha: Color Match release

Match-three title heads out of soft launch

KamaGames partners with Yoozoo to bring social casino game to booming India market Interview Oct 17th, 2017

KamaGames partners with Yoozoo to bring social casino game to booming India market

Companies to work closely on development, localisation and distribution

Zynga makes push for India with localised match-3 game Rangoli Rekha: Color Match News Aug 9th, 2017

Zynga makes push for India with localised match-3 game Rangoli Rekha: Color Match

Presumably being developed by Bangalore studio

Mech Mocha on creating a new benchmark for Indian localisation with Jetpack Joyride Interview Jul 4th, 2017

Mech Mocha on creating a new benchmark for Indian localisation with Jetpack Joyride

CEO Arpita Kapoor sets out the studio's ambitions

Mech Mocha partners with Halfbrick to release Indian version of Jetpack Joyride News Jun 8th, 2017

Mech Mocha partners with Halfbrick to release Indian version of Jetpack Joyride

Bangalore outfit will adapt the game for Indian audience

Flixy Games on breaking the barriers to mobile gaming success in India Comment & Opinion Oct 12th, 2016

Flixy Games on breaking the barriers to mobile gaming success in India

CEO Felix Manojh on waking a sleeping giant

What other mobile shooters should learn from Glu Mobile's Rival Fire Comment & Opinion Aug 25th, 2016

What other mobile shooters should learn from Glu Mobile's Rival Fire

The case for Rival Fire as a best-in-class shooter

Koukoi Games to bring Crashing Season to Japan as part of Asia push News Aug 9th, 2016

Koukoi Games to bring Crashing Season to Japan as part of Asia push

Partners with Worker Bee for localisation

Cultural clashes are still holding back Chinese developers overseas News Aug 8th, 2016

Cultural clashes are still holding back Chinese developers overseas

Companies should focus on quality over quantity, panel suggests

How Canada-made FPS Kill Shot Bravo hit #5 in Chinese App Store downloads with little culturalization Interview Jul 6th, 2016

How Canada-made FPS Kill Shot Bravo hit #5 in Chinese App Store downloads with little culturalization

Hothead Games Director of Development Vlad Ceraldi shares insights

Why Marvel: Contest of Champions ditched Android and went auto-play/pay-to-win in China Comment & Opinion Jun 15th, 2016

Why Marvel: Contest of Champions ditched Android and went auto-play/pay-to-win in China

Kent Wakeford on Chinese changes

Spellgun goes both ways, refreshing Chinese hit Papa Three Kingdoms for western release News Dec 16th, 2015

Spellgun goes both ways, refreshing Chinese hit Papa Three Kingdoms for western release

Game flow is now both ways

Nazara and ZeptoLab on their ambitions for a culturalised Cut the Rope in India Interview Nov 12th, 2015

Nazara and ZeptoLab on their ambitions for a culturalised Cut the Rope in India

An NGDC chat with Manish Agarwal and Denis Mozorov

Shilpa Bhat on Star Chef's global success News Sep 24th, 2015

Shilpa Bhat on Star Chef's global success

Cookin' all over the world

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