Ryan Weber is Chief Product Officer of mobile monetisation and UA company NativeX.
67% of app users say the last app they downloaded was found using search.
Therefore, improving your search ranking is the most crucial component of App Store Optimization (the process of improving app store visibility).
But what can you do to get your app to rank higher in search results to be able to boost your organic reach?
Tricky business
NativeX recently published a free App Store Optimization (ASO) white paper featuring a detailed guide on what you can do to raise your app visibility in search ranks.
The paper includes content on how to effectively measure your ASO performance, determining which keywords will be most effective, and how to improve your rank.
The following are highlights on how to improve your rank.
Click here to view the list »
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