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Features Articles & Opinion
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Hot Five: Rooster Teeth partners with Yogscast, Supercell celebrates 10 years, and AppLovin acquires Machine Zone Hot Five May 18th, 2020

Hot Five: Rooster Teeth partners with Yogscast, Supercell celebrates 10 years, and AppLovin acquires Machine Zone

  • Hot Five
Indie Mavens: How to work from home as a developer and lessons learned from the pandemic Mobile Mavens Apr 28th, 2020

Indie Mavens: How to work from home as a developer and lessons learned from the pandemic

  • Indies
  • Indie Mavens
  • Developers
  • Coronavirus
  • Remote Working
as Pokemon Day: How are The Pokemon Company's recent mobile releases performing? The Charticle Feb 27th, 2020

Pokemon Day: How are The Pokemon Company's recent mobile releases performing?

  • Charticle
  • Pokémon Go
  • Pokemon
  • Pokemon Masters
  • Pokemon Home
Monster Strike leaps up global top grossing charts Data & Research Dec 4th, 2019

Monster Strike leaps up global top grossing charts

  • Sponsored
  • App Annie Series
  • Sand Balls
Hot 5: A new Harry Potter game, Coin Master's $500 million and Gen Z loves Supercell News Nov 4th, 2019

Hot 5: A new Harry Potter game, Coin Master's $500 million and Gen Z loves Supercell

  • Hot Five
1 How players pushed Marvel Puzzle Quest beyond midcore to embrace competitive gameplay Feature Oct 15th, 2019

How players pushed Marvel Puzzle Quest beyond midcore to embrace competitive gameplay

  • Marvel
  • Live Operations
  • Live and Kicking
Technical artist Arran Langmead on being offered a role at Epic Games on the spot Interview Oct 8th, 2019

Technical artist Arran Langmead on being offered a role at Epic Games on the spot

  • Jobs
  • Jobs in Games
  • Technical Art
as East Meets West: Apple's App Store payment snafu, Pokemon Master's good start, and Huya's ESL deal Regulars Sep 9th, 2019

East Meets West: Apple's App Store payment snafu, Pokemon Master's good start, and Huya's ESL deal

  • East Meets West
1 How does Raid: Shadow Legends engage, retain and monetise? The IAP Inspector Mar 25th, 2019

How does Raid: Shadow Legends engage, retain and monetise?

  • Monetisation
  • Engagement
  • Retention
  • IAP Inspector
  • RAID Shadow Legends
2017 - the year not much happened in mobile games, says Verto Chart of the Week Oct 31st, 2017

2017 - the year not much happened in mobile games, says Verto

  • Data
  • Chart of the Week
  • Trends
Hall of Fame: King CEO Riccardo Zacconi on building a mobile gaming powerhouse Hall of Fame Oct 27th, 2016

Hall of Fame: King CEO Riccardo Zacconi on building a mobile gaming powerhouse

  • Candy Crush Saga
  • Hall of Fame
The internet reacts to the Nintendo Switch reveal After Hours Oct 22nd, 2016

The internet reacts to the Nintendo Switch reveal

  • Nintendo Switch
The Promiscuous Gamer enters a Marvel Avengers Alliance (2) and meets his Dream Girlfriend Promiscuous Gamer Apr 8th, 2016

The Promiscuous Gamer enters a Marvel Avengers Alliance (2) and meets his Dream Girlfriend

  • Promiscuous Gamer
2 Can Nintendo and Amazon disrupt the free-to-play market with a new business paradigm? Comment & Opinion Aug 28th, 2015

Can Nintendo and Amazon disrupt the free-to-play market with a new business paradigm?

  • F2P
  • Disruption
  • Free-to-Start
  • Amazon Underground
  • Crossing the Jordan
Why we need more games without Nolan North's voice in them Stateside Aug 14th, 2015

Why we need more games without Nolan North's voice in them

  • Stateside
  • Going Global
  • Diversity
Fallout Shelter's success, E3's future, and #PCGSanFran speakers in the spotlight Week that was Jun 20th, 2015

Fallout Shelter's success, E3's future, and #PCGSanFran speakers in the spotlight

  • Week That Was
3 Why it's significant Kabam has gifted all The Hunger Games' players $0.14 Monetizer Jan 30th, 2015

Why it's significant Kabam has gifted all The Hunger Games' players $0.14

  • F2P
  • Monetisation
  • Monetizer
  • Reciprocity
  • Retention
Not immune but Finland has given GamerGate the cold shoulder The Finnsider Nov 14th, 2014

Not immune but Finland has given GamerGate the cold shoulder

  • Equality
  • Finland
  • Finnsider
  • GamerGate
Hot 5: A new Harry Potter game, Coin Master's $500 million and Gen Z loves Supercell News Nov 4th, 2019

Hot 5: A new Harry Potter game, Coin Master's $500 million and Gen Z loves Supercell

  • Hot Five
Technical artist Arran Langmead on being offered a role at Epic Games on the spot Interview Oct 8th, 2019

Technical artist Arran Langmead on being offered a role at Epic Games on the spot

  • Jobs
  • Jobs in Games
  • Technical Art
1 How does Raid: Shadow Legends engage, retain and monetise? The IAP Inspector Mar 25th, 2019

How does Raid: Shadow Legends engage, retain and monetise?

  • Monetisation
  • Engagement
  • Retention
  • IAP Inspector
  • RAID Shadow Legends
1 How players pushed Marvel Puzzle Quest beyond midcore to embrace competitive gameplay Feature Oct 15th, 2019

How players pushed Marvel Puzzle Quest beyond midcore to embrace competitive gameplay

  • Marvel
  • Live Operations
  • Live and Kicking
PG.biz week that was: Gamevil likes Amazon Appstore, Honeycomb will be open, AGON stops, Zipline starts, HTC profits, Xoom hasn't, 4th & Battery rejected, and Apple gets game PR Week that was Apr 9th, 2011

PG.biz week that was: Gamevil likes Amazon Appstore, Honeycomb will be open, AGON stops, Zipline starts, HTC profits, Xoom hasn't, 4th & Battery rejected, and Apple gets game PR

9 How does Coin Master monetise? The IAP Inspector Feb 7th, 2018

How does Coin Master monetise?

  • Monetisation
  • Social Casino
  • IAP Inspector
  • Monetisation Design
Hot Five: Rooster Teeth partners with Yogscast, Supercell celebrates 10 years, and AppLovin acquires Machine Zone Hot Five May 18th, 2020

Hot Five: Rooster Teeth partners with Yogscast, Supercell celebrates 10 years, and AppLovin acquires Machine Zone

  • Hot Five
4 as How does Rules of Survival monetise? The IAP Inspector Feb 23rd, 2018

How does Rules of Survival monetise?

  • Monetisation
  • IAP Inspector
  • PUBG
  • Rules of Survival
  • Battle Royale
Interview: Why My.Games is shifting its focus to hypercasual HYPERCASUAL SHIFT May 22nd, 2020

Interview: Why My.Games is shifting its focus to hypercasual

  • Hypercasual
  • Interview
13 Mobile Game of the Week: Rumble Hockey WHAT WE'RE PLAYING May 22nd, 2020

Mobile Game of the Week: Rumble Hockey

  • Titanfall
  • Onmyoji
  • Monument Valley 2
  • Race Kings
  • Snoopy Pop
  • WWE Tap Mania
  • Lost Island: Blast Adventure
Games vs Covid-19: Kerbal Space Program 2 pushed back to Fall 2021 WHAT'S UP? May 21st, 2020

Games vs Covid-19: Kerbal Space Program 2 pushed back to Fall 2021

  • Coronavirus
The Voodoo Approach: How the world's biggest hyper-casual publisher makes its hit games THE VOODOO APPROACH May 20th, 2020

The Voodoo Approach: How the world's biggest hyper-casual publisher makes its hit games

  • Development
  • Sponsored
  • Hypercasual
Opinion: Android has finally reached its tipping point 10 YEARS ON May 19th, 2020

Opinion: Android has finally reached its tipping point

  • Android
  • Opinion
  • 10 Years On
PocketGamer.biz's ultimate remote working resource guide HOW TO ROCK REMOTE May 18th, 2020

PocketGamer.biz's ultimate remote working resource guide

  • Remote Working
  • Guides
Update: All 121 Apple Arcade games available now AN APPLE (GAME) A DAY May 18th, 2020

Update: All 121 Apple Arcade games available now

  • iOS
  • iPad
  • Launch
  • Apple TV
  • iPhone
  • Apple Arcade
  • Mac
238 51 top games in soft launch: From Angry Birds Casual and Hay Day Pop to Harry Potter: Puzzles & Spells and Tom Clancy's Elite Squad SOFT LAUNCH May 18th, 2020

51 top games in soft launch: From Angry Birds Casual and Hay Day Pop to Harry Potter: Puzzles & Spells and Tom Clancy's Elite Squad

  • Soft Launch
More
238 51 top games in soft launch: From Angry Birds Casual and Hay Day Pop to Harry Potter: Puzzles & Spells and Tom Clancy's Elite Squad SOFT LAUNCH May 18th, 2020

51 top games in soft launch: From Angry Birds Casual and Hay Day Pop to Harry Potter: Puzzles & Spells and Tom Clancy's Elite Squad

  • Soft Launch
1 How players pushed Marvel Puzzle Quest beyond midcore to embrace competitive gameplay LIVEOP LEARNINGS Oct 15th, 2019

How players pushed Marvel Puzzle Quest beyond midcore to embrace competitive gameplay

  • Marvel
  • Live Operations
  • Live and Kicking
The Voodoo Approach: How the world's biggest hyper-casual publisher makes its hit games THE VOODOO APPROACH May 20th, 2020

The Voodoo Approach: How the world's biggest hyper-casual publisher makes its hit games

  • Development
  • Sponsored
  • Hypercasual
Updated: 22 mobile games that have generated more than $1 billion in lifetime sales BILLION DOLLAR CLUB Dec 19th, 2019

Updated: 22 mobile games that have generated more than $1 billion in lifetime sales

  • Revenue
  • Billions
13 Mobile Game of the Week: Rumble Hockey WHAT WE'RE PLAYING May 22nd, 2020

Mobile Game of the Week: Rumble Hockey

  • Titanfall
  • Onmyoji
  • Monument Valley 2
  • Race Kings
  • Snoopy Pop
  • WWE Tap Mania
  • Lost Island: Blast Adventure
Interview: Why My.Games is shifting its focus to hypercasual HYPERCASUAL SHIFT May 22nd, 2020

Interview: Why My.Games is shifting its focus to hypercasual

  • Hypercasual
  • Interview
1 56 notable mobile games released in April 2020 you may have missed NEW GAMES May 14th, 2020

56 notable mobile games released in April 2020 you may have missed

  • App Store
  • Google Play
Update: All 121 Apple Arcade games available now AN APPLE (GAME) A DAY May 18th, 2020

Update: All 121 Apple Arcade games available now

  • iOS
  • iPad
  • Launch
  • Apple TV
  • iPhone
  • Apple Arcade
  • Mac
More
Interview: Why My.Games is shifting its focus to hypercasual HYPERCASUAL SHIFT May 22nd, 2020

Interview: Why My.Games is shifting its focus to hypercasual

  • Hypercasual
  • Interview
The Big Indie Interviews: Attractive Interactive discusses its creative Big Indie Pitch winning title Paper Game INDIE VIEW May 22nd, 2020

The Big Indie Interviews: Attractive Interactive discusses its creative Big Indie Pitch winning title Paper Game

  • Indies
  • Big Indie Pitch
  • PGC Digital
  • Digital
Making Of: How A Fold Apart used Lightning Rod Games co-founder Mark Laframboise's own long-distance relationship as its basis MAKING OF May 22nd, 2020

Making Of: How A Fold Apart used Lightning Rod Games co-founder Mark Laframboise's own long-distance relationship as its basis

  • Making Of
  • Nintendo Switch
  • Apple Arcade
PG.Biz Deep Dives: Deconstructing Supercell's Match-3: Hay Day Pop with Department of Play DEEP DIVES May 21st, 2020

PG.Biz Deep Dives: Deconstructing Supercell's Match-3: Hay Day Pop with Department of Play

  • Hay Day
  • Soft Launch
  • PG.Biz Deep Dives
as China’s mobile game revenue reaches $7.7 billion during COVID-19 CHINA COVID-19 GROWTH May 21st, 2020

China’s mobile game revenue reaches $7.7 billion during COVID-19

  • China
  • Revenue
How Mediatel is helping mobile game developers access SMS payments for their games MEDIATEL SMS PAYMENTS May 21st, 2020

How Mediatel is helping mobile game developers access SMS payments for their games

  • Sponsored
  • Payments
Indie Spotlight: Wonderbelly Games on Apple Arcade and running a studio from home with a child ROUNDGUARD May 21st, 2020

Indie Spotlight: Wonderbelly Games on Apple Arcade and running a studio from home with a child

  • Indies
  • Seattle
  • Indie Spotlight
  • Apple Arcade
Remote Working: King senior level designer David Briggs on maintaining Candy Crush Jelly Saga in the middle of a pandemic JOBS IN GAMES May 20th, 2020

Remote Working: King senior level designer David Briggs on maintaining Candy Crush Jelly Saga in the middle of a pandemic

  • Jobs in Games
  • Remote Working
  • Candy Crush Jelly Saga
More
Technical artist Arran Langmead on being offered a role at Epic Games on the spot JOBS IN GAMES Oct 8th, 2019

Technical artist Arran Langmead on being offered a role at Epic Games on the spot

  • Jobs
  • Jobs in Games
  • Technical Art
17 Why are people still playing Coin Master? KEEP SPINNING Mar 31st, 2020

Why are people still playing Coin Master?

  • Monetisation
  • Retention
  • Coin Master
1 How does Raid: Shadow Legends engage, retain and monetise? SHARP SHINY THINGS Mar 25th, 2019

How does Raid: Shadow Legends engage, retain and monetise?

  • Monetisation
  • Engagement
  • Retention
  • IAP Inspector
  • RAID Shadow Legends
as China’s mobile game revenue reaches $7.7 billion during COVID-19 CHINA COVID-19 GROWTH May 21st, 2020

China’s mobile game revenue reaches $7.7 billion during COVID-19

  • China
  • Revenue
A major lesson from hypercasual for the rest of the industry: Launch fast, test the core gameplay, forget the rest LAUNCH FAST May 15th, 2020

A major lesson from hypercasual for the rest of the industry: Launch fast, test the core gameplay, forget the rest

  • Game Design
  • Prototype
  • Testing
  • Hypercasual
PG.Biz Deep Dives: Deconstructing Supercell's Match-3: Hay Day Pop with Department of Play DEEP DIVES May 21st, 2020

PG.Biz Deep Dives: Deconstructing Supercell's Match-3: Hay Day Pop with Department of Play

  • Hay Day
  • Soft Launch
  • PG.Biz Deep Dives
Performance advertisers, you were made for what's next WHAT'S NEXT May 19th, 2020

Performance advertisers, you were made for what's next

  • Advertising
  • Engagement
  • Coronavirus
Remote Working: King senior level designer David Briggs on maintaining Candy Crush Jelly Saga in the middle of a pandemic JOBS IN GAMES May 20th, 2020

Remote Working: King senior level designer David Briggs on maintaining Candy Crush Jelly Saga in the middle of a pandemic

  • Jobs in Games
  • Remote Working
  • Candy Crush Jelly Saga
More

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as This Week In China: NetEase's big reveals from its 520 conference and Chess Rush lands in China THIS WEEK IN CHINA May 22nd, 2020

This Week In China: NetEase's big reveals from its 520 conference and Chess Rush lands in China

  • China
  • This Week In China
Report: Magic Leap has raised $350 million in funding MAGIC FUND May 22nd, 2020

Report: Magic Leap has raised $350 million in funding

  • Jobs
  • Funding
PocketGamer.biz Podcast Episode #5: Garena Free Fire 80m DAUs, Gamescom goes digital, and more! PGBIZ PODCAST May 22nd, 2020

PocketGamer.biz Podcast Episode #5: Garena Free Fire 80m DAUs, Gamescom goes digital, and more!

  • Podcast
Conference schedule revealed for Pocket Gamer Connects Digital #2 SCHEDULE REVEALED May 22nd, 2020

Conference schedule revealed for Pocket Gamer Connects Digital #2

  • Schedule
  • Pocket Gamer Connects
The UK Games Fund selects 38 studios for funding NEED FUNDING? May 21st, 2020

The UK Games Fund selects 38 studios for funding

  • Funding
  • UK
  • Developers
as Japanese developers and publishers join together for New Game+ Expo on June 23rd DIGITAL SHOWCASE May 21st, 2020

Japanese developers and publishers join together for New Game+ Expo on June 23rd

  • Japan
  • Publishing
  • Digital
MeeWow Games and Supergaming gain access to N3twork’s $50 million Scale Partnership LEVEL UP May 21st, 2020

MeeWow Games and Supergaming gain access to N3twork’s $50 million Scale Partnership

  • User Acquisition
Take-Two Interactive has 21 games "planned specifically" for mobile 93 IN TOTAL May 21st, 2020

Take-Two Interactive has 21 games "planned specifically" for mobile

  • Arcade
  • Mobile
  • Free-to-play
More
5 as Garena's Free Fire records 80 million daily active users WHERE'S THE FIRE? May 18th, 2020

Garena's Free Fire records 80 million daily active users

  • Record
  • DAUs
  • Free Fire
  • Users
Hot 5: A new Harry Potter game, Coin Master's $500 million and Gen Z loves Supercell READ 5 NOW Nov 4th, 2019

Hot 5: A new Harry Potter game, Coin Master's $500 million and Gen Z loves Supercell

  • Hot Five
as NetEase unveils Norse mythology-inspired mobile AAA game Project Ragnarok VALHALLA! May 20th, 2020

NetEase unveils Norse mythology-inspired mobile AAA game Project Ragnarok

  • Nordic
  • Project Ragnarok
1 Rooster Teeth forms strategic partnership with The Yogscast RT X YOGSCAST May 15th, 2020

Rooster Teeth forms strategic partnership with The Yogscast

  • Partnership
  • Yogscast
  • Rooster Teeth
1 King is making its Defold game engine open source OPEN SOURCE DEFOLD May 19th, 2020

King is making its Defold game engine open source

  • Engine
  • Development
  • Defold
Update: Ubisoft game director Scott Warner joins Tencent's TiMi Studios NORTH AMERICAN GROWTH May 21st, 2020

Update: Ubisoft game director Scott Warner joins Tencent's TiMi Studios

  • Jobs
  • Los Angeles
  • Honor of Kings
  • Call of Duty Mobile
as MyGamez partners with Small Giant Games on Empires & Puzzles' Chinese Android launch MYGAMEZ FUNDING May 21st, 2020

MyGamez partners with Small Giant Games on Empires & Puzzles' Chinese Android launch

  • China
  • Publishing
  • Funding
Take-Two Interactive has 21 games "planned specifically" for mobile 93 IN TOTAL May 21st, 2020

Take-Two Interactive has 21 games "planned specifically" for mobile

  • Arcade
  • Mobile
  • Free-to-play
More
Events Networking
All Events Meet PG Industry
May 27th - 29th 2020

Nordic Game 2020 (Online)

Online Event,

Jun 2nd - 4th 2020

MGS Global Virtual Conference 1.0 (Online)

Online Event,

Jun 3rd - 4th 2020

Navigating the Now: Preparing for the new normal & Ukie Game Showcase (online)

Online Event,

Jun 8th - 12th 2020

Pocket Gamer Connects Digital #2 (Online)

Online Event,

Jun 15th - 19th 2020

Licensing Week Virtual (Online)

Online Event,

Jun 19th - 22nd 2020

Hyper Casual Game Jam GOING HYPER 2020 (online)

Online Event,

Jun 22nd - 25th 2020

Gamelab Barcelona 2020 Live (Online)

Online Event,

Jun 22nd - 26th 2020

BIG Digital 2020 (Online)

Online Event,

Jun 8th - 12th 2020

Pocket Gamer Connects Digital #2 (Online)

Online Event,

Jul 13th - 17th 2020

Blockchain Gamer LIVE! Digital #1 (Online)

Online Event,

Sep 29th - 30th 2020

Pocket Gamer Connects Helsinki 2020

Helsinki, Finland

Sep 29th - 30th 2020

The Very Big Indie Pitch (Mobile Edition) at Pocket Gamer Connects Helsinki 2020

Helsinki, Finland

Sep 29th - 30th 2020

The Very Big Indie Pitch (PC + Console Edition) at Pocket Gamer Connects Helsinki 2020

Helsinki, Finland

Nov 7th - 8th 2020

Pocket Gamer Connects Jordan 2020

Amman, Jordan

Nov 12th - 12th 2020

The Big Indie Pitch (Mobile Edition) at G-STAR 2020

Busan, Korea, Republic Of

Nov 12th - 12th 2020

The Big Indie Pitch (PC + Console Edition) at G-STAR 2020

Busan, Korea, Republic Of

May 27th - 29th 2020

Nordic Game 2020 (Online)

Online Event,

Jun 2nd - 4th 2020

MGS Global Virtual Conference 1.0 (Online)

Online Event,

Jun 3rd - 4th 2020

Navigating the Now: Preparing for the new normal & Ukie Game Showcase (online)

Online Event,

Jun 15th - 19th 2020

Licensing Week Virtual (Online)

Online Event,

Jun 19th - 22nd 2020

Hyper Casual Game Jam GOING HYPER 2020 (online)

Online Event,

Jun 22nd - 26th 2020

BIG Digital 2020 (Online)

Online Event,

Jun 22nd - 25th 2020

Gamelab Barcelona 2020 Live (Online)

Online Event,

Jun 23rd - 25th 2020

Serious Play Conference (Online)

Online Event,

Resources Data, Deals & Research
MGU Deals Data & Research Top Developers App Store Metrics
Soft launch to worldwide launch: Optimizing your creative for global success KEEP TESTING Jan 14th, 2020

Soft launch to worldwide launch: Optimizing your creative for global success

  • Mobile Games University
Seeking a job in the games industry - part two: The interview process JOBS IN GAMES Jul 8th, 2019

Seeking a job in the games industry - part two: The interview process

  • Jobs
  • Recruitment
1 Seeking a job in the games industry - part one: The application process JOBS IN GAMES Jul 1st, 2019

Seeking a job in the games industry - part one: The application process

  • Jobs
  • Recruitment
2 User acquisition for beginners: A checklist GUIDE TO UA May 21st, 2019

User acquisition for beginners: A checklist

  • User Acquisition
  • Marketing
Financing your indie games development studio - part four: Due diligence THE FINAL STEP May 1st, 2019

Financing your indie games development studio - part four: Due diligence

  • Investment
  • Publishing
  • Funding
  • Mobile Games University
  • Business
Financing your indie games development studio - part three: Structuring an investment deal ART OF THE DEAL Apr 26th, 2019

Financing your indie games development studio - part three: Structuring an investment deal

  • Investment
  • Publishing
  • Funding
  • Mobile Games University
  • Business
Financing your indie games development studio - part two: The killer pitch PITCH PERFECT Apr 10th, 2019

Financing your indie games development studio - part two: The killer pitch

  • Investment
  • Publishing
  • Funding
  • Mobile Games University
  • Business
  • Pitching
The games investor checklist: Hunting the next Supercell FINDING FUNDING Mar 29th, 2019

The games investor checklist: Hunting the next Supercell

  • Investment
  • Funding
More
MeeWow Games and Supergaming gain access to N3twork’s $50 million Scale Partnership LEVEL UP May 21st, 2020

MeeWow Games and Supergaming gain access to N3twork’s $50 million Scale Partnership

  • User Acquisition
as MyGamez partners with Small Giant Games on Empires & Puzzles' Chinese Android launch MYGAMEZ FUNDING May 21st, 2020

MyGamez partners with Small Giant Games on Empires & Puzzles' Chinese Android launch

  • China
  • Publishing
  • Funding
Advertisement platform AdInMo secures $500,000 in funding SCALING UP May 20th, 2020

Advertisement platform AdInMo secures $500,000 in funding

  • Advertising
  • Funding
  • Scotland
  • Investement
Apple acquires virtual reality specialist NextVR NEXT STEPS May 15th, 2020

Apple acquires virtual reality specialist NextVR

  • Virtual Reality
  • Acquisition
1 Rooster Teeth forms strategic partnership with The Yogscast RT X YOGSCAST May 15th, 2020

Rooster Teeth forms strategic partnership with The Yogscast

  • Partnership
  • Yogscast
  • Rooster Teeth
Sumo Digital purchases Snooker 19 studio Lab42 NEW ACQUISITION May 15th, 2020

Sumo Digital purchases Snooker 19 studio Lab42

  • Acquisition
  • Deal
  • Development
AppLovin acquires Game of War developer Machine Zone LOVIN ZONE May 14th, 2020

AppLovin acquires Game of War developer Machine Zone

  • Acquisition
  • Game of War
  • Mobile Strike
Twitter acquires playable ad outfit CrossInstall BETTER TOGETHER May 13th, 2020

Twitter acquires playable ad outfit CrossInstall

  • M&A
  • San Francisco
  • Acquisition
More
US games spending achieved an all-time quarterly high in Q1 2020 MONEY MONEY MONEY May 18th, 2020

US games spending achieved an all-time quarterly high in Q1 2020

  • Revenue
  • Player Spending
Former King chairman Mel Morris tops the 2020 UK gaming rich list MEL-LIONARE May 15th, 2020

Former King chairman Mel Morris tops the 2020 UK gaming rich list

  • UK
  • Rich list
Fortnite battles its way to $1 billion on mobile in two years BUILDING BANK May 15th, 2020

Fortnite battles its way to $1 billion on mobile in two years

  • Downloads
  • Revenue
  • USA
  • Fortnite
as App Annie: PUBG Mobile generates largest consumer spend overseas for China-based developers in Q1 2020 WINNER WINNER May 13th, 2020

App Annie: PUBG Mobile generates largest consumer spend overseas for China-based developers in Q1 2020

  • China
  • Lords Mobile
  • PUBG
  • Knives Out
  • Player Spending
The mobile games market faces the least disruption from coronavirus according to Newzoo MOBILE DOMINANCE May 13th, 2020

The mobile games market faces the least disruption from coronavirus according to Newzoo

  • Data
  • Revenue
  • Research
  • Coronavirus
Lion Studios' puzzler Save The Girl tops global downloads for April 2020 WHAT A SAVE May 13th, 2020

Lion Studios' puzzler Save The Girl tops global downloads for April 2020

  • Downloads
  • Casual
  • India
  • Puzzle
  • USA
Gardenscapes helps grow Playrix's downloads to 1.1 billion ENOUGH TO AFFORD A BUTLER May 13th, 2020

Gardenscapes helps grow Playrix's downloads to 1.1 billion

  • Downloads
  • Revenue
  • Gardenscapes
  • Homescapes
  • USA
Animal Crossing: New Horizons experiences 135% increase in UK sales ISLAND LIVING May 12th, 2020

Animal Crossing: New Horizons experiences 135% increase in UK sales

  • Sales
  • Charts
  • Animal Crossing: New Horizons
More
Supercell, Supercell, and Supercell: The most read news stories of 2019 MOST READ 2019 Dec 31st, 2019

Supercell, Supercell, and Supercell: The most read news stories of 2019

4 Things We Learned at Gamesforum Seattle 2019 EVENT RECAP Nov 5th, 2019

4 Things We Learned at Gamesforum Seattle 2019

  • China
  • Development
  • Seattle
  • Events
  • Live Ops
5 The Top 50 Mobile Game Makers of 2019 BEST OF 2019 Oct 1st, 2019

The Top 50 Mobile Game Makers of 2019

  • Top 50
Meet the indie studios coming to Pocket Gamer Connects London 2019 INDIE SHOWCASE Jan 14th, 2019

Meet the indie studios coming to Pocket Gamer Connects London 2019

  • Indie Showcase
  • PGC London 2019
  • Pocket Gamer Connects
Disney shuts down Star Wars: Rivals, Honor of Kings takes $3.5bn in revenue and Tencent unveil Lego Cube HOT FIVE Sep 24th, 2018

Disney shuts down Star Wars: Rivals, Honor of Kings takes $3.5bn in revenue and Tencent unveil Lego Cube

  • Hot Five
5 things we learned at Devcom and Gamescom 2018 GETTING KOLSCH WITH THE INDUSTRY Aug 31st, 2018

5 things we learned at Devcom and Gamescom 2018

  • Gamescom
  • Conference Learnings
  • Devcom
4 The Top 50 Mobile Game Developers of 2018 BEST OF 2018 Aug 21st, 2018

The Top 50 Mobile Game Developers of 2018

  • Gamescom
  • Top 50
  • Fortnite
AR, VR and the Pixel 2: Google's Live Launch GOOGLE EVENT Oct 5th, 2017

AR, VR and the Pixel 2: Google's Live Launch

  • Virtual Reality
  • Augmented Reality
  • Daydream
  • Pixel
More

Count of active applications in the App Store

Total Active App (currently available for download): 4,239,135

Total Inactive Apps (no longer available for download): 213,926

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Company Profile

AppLift GmbH

Publisher, Service Provider
www.pocketgamer.biz/company/8789/applift-gmbh/
Company Profile Company Coverage
Last Updated: Oct 3rd, 2018
  • Website
    http://www.applift.com
  • Twitter
    http://twitter.com/applift
  • Facebook
    http://www.facebook.com/hitfox.applift

About

Description

AppLift is the first marketing platform exclusively dedicated to mobile games. We connect mobile games advertisers looking to acquire users at a low cost with publishers willing to efficiently monetize their mobile traffic.

Company Coverage

pgbiz Applift rebrands to focus on UA and retargeting News Oct 3rd, 2018

Applift rebrands to focus on UA and retargeting

3 pgbiz 2018 mobile advertising trends to watch: Playables and interactive ads Comment & Opinion Jan 17th, 2018

2018 mobile advertising trends to watch: Playables and interactive ads

pgbiz Global mobile game revenues expected to hit $64.9 billion in 2020 News Jun 26th, 2017

Global mobile game revenues expected to hit $64.9 billion in 2020

pgbiz Why retargeting is the new user acquisition for mobile games Comment & Opinion Jun 9th, 2017

Why retargeting is the new user acquisition for mobile games

pgbiz How to choose the perfect partner to make your game a success Video Nov 3rd, 2016

How to choose the perfect partner to make your game a success

pgbiz User acquisition experts talk about the "new wave" of UA News Jan 18th, 2016

User acquisition experts talk about the "new wave" of UA

pgbiz Video: Industry experts discuss the high quality high spend dilemma of UA News Nov 19th, 2015

Video: Industry experts discuss the high quality high spend dilemma of UA

pgbiz AppLift unveils AppLift Labs to innovate ad tech Job News Oct 14th, 2015

AppLift unveils AppLift Labs to innovate ad tech

as pgbiz AppLift India on making the most of your paid advertising News Sep 7th, 2015

AppLift India on making the most of your paid advertising

pgbiz AppLift CEO Tim Koschella on the rise of native ads, the holistic use of data, and new investment PubNative Interview Apr 9th, 2015

AppLift CEO Tim Koschella on the rise of native ads, the holistic use of data, and new investment PubNative

as pgbiz AppLift opens offices in Beijing, Tokyo and Delhi News Mar 31st, 2015

AppLift opens offices in Beijing, Tokyo and Delhi

pgbiz Indies need to create a great story around their games, says AppLift's Michael Puriz Interview Nov 25th, 2014

Indies need to create a great story around their games, says AppLift's Michael Puriz

pgbiz AppLift funds API-based customisable native ad platform PubNative to tune of 'x' million News Jul 8th, 2014

AppLift funds API-based customisable native ad platform PubNative to tune of 'x' million

pgbiz Applift: Publishers must strive to keep incentivised advertising alive Interview Jul 1st, 2014

Applift: Publishers must strive to keep incentivised advertising alive

pgbiz PG Connects Speaker Spotlight: Jean-Philippe Decka, AppLift Interview May 30th, 2014

PG Connects Speaker Spotlight: Jean-Philippe Decka, AppLift

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Report: Magic Leap has raised $350 million in funding

PocketGamer.biz Podcast Episode #5: Garena Free Fire 80m DAUs, Gamescom goes digital, and more! News May 22nd, 2020

PocketGamer.biz Podcast Episode #5: Garena Free Fire 80m DAUs, Gamescom goes digital, and more!

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Conference schedule revealed for Pocket Gamer Connects Digital #2

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Interview: Why My.Games is shifting its focus to hypercasual Feature May 22nd, 2020

Interview: Why My.Games is shifting its focus to hypercasual

13 Mobile Game of the Week: Rumble Hockey Feature May 22nd, 2020

Mobile Game of the Week: Rumble Hockey

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Games vs Covid-19: Kerbal Space Program 2 pushed back to Fall 2021

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Miniclip pockets over $400 million from 8 Ball Pool on mobile

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Garena's Free Fire records 80 million daily active users

HELLO TEAM GREENA…

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51 top games in soft launch: From Angry Birds Casual and Hay Day Pop to Harry Potter: Puzzles & Spells and Tom Clancy's Elite Squad

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