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Hot Five: Miniclip buys Ilyon, Nifty Games goes on recruiting spree, and how Riot avoided backlash from going mobile Hot Five Jan 13th, 2020

Hot Five: Miniclip buys Ilyon, Nifty Games goes on recruiting spree, and how Riot avoided backlash from going mobile

  • Hot Five
Monster Strike leaps up global top grossing charts Data & Research Dec 4th, 2019

Monster Strike leaps up global top grossing charts

  • Sponsored
  • App Annie Series
  • Sand Balls
Will subscription services be good for indie game developers? Mobile Mavens Nov 5th, 2019

Will subscription services be good for indie game developers?

  • Indies
  • Subscription
  • Stadia
  • Apple Arcade
Hot 5: A new Harry Potter game, Coin Master's $500 million and Gen Z loves Supercell News Nov 4th, 2019

Hot 5: A new Harry Potter game, Coin Master's $500 million and Gen Z loves Supercell

  • Hot Five
1 How players pushed Marvel Puzzle Quest beyond midcore to embrace competitive gameplay Feature Oct 15th, 2019

How players pushed Marvel Puzzle Quest beyond midcore to embrace competitive gameplay

  • Marvel
  • Live Operations
  • Live and Kicking
Technical artist Arran Langmead on being offered a role at Epic Games on the spot Interview Oct 8th, 2019

Technical artist Arran Langmead on being offered a role at Epic Games on the spot

  • Jobs
  • Jobs in Games
  • Technical Art
as East Meets West: Apple's App Store payment snafu, Pokemon Master's good start, and Huya's ESL deal Regulars Sep 9th, 2019

East Meets West: Apple's App Store payment snafu, Pokemon Master's good start, and Huya's ESL deal

  • East Meets West
as As Rush Wars hits soft launch, how are Supercell’s other games doing? The Charticle Aug 26th, 2019

As Rush Wars hits soft launch, how are Supercell’s other games doing?

  • Charticle
  • Boom Beach
  • Hay Day
  • Clash of Clans
  • Revenue
  • Clash Royale
  • Brawl Stars
  • Rush Wars
1 How does Raid: Shadow Legends engage, retain and monetise? The IAP Inspector Mar 25th, 2019

How does Raid: Shadow Legends engage, retain and monetise?

  • Monetisation
  • Engagement
  • Retention
  • IAP Inspector
  • RAID Shadow Legends
2017 - the year not much happened in mobile games, says Verto Chart of the Week Oct 31st, 2017

2017 - the year not much happened in mobile games, says Verto

  • Data
  • Chart of the Week
  • Trends
Hall of Fame: King CEO Riccardo Zacconi on building a mobile gaming powerhouse Hall of Fame Oct 27th, 2016

Hall of Fame: King CEO Riccardo Zacconi on building a mobile gaming powerhouse

  • Candy Crush Saga
  • Hall of Fame
The internet reacts to the Nintendo Switch reveal After Hours Oct 22nd, 2016

The internet reacts to the Nintendo Switch reveal

  • Nintendo Switch
The Promiscuous Gamer enters a Marvel Avengers Alliance (2) and meets his Dream Girlfriend Promiscuous Gamer Apr 8th, 2016

The Promiscuous Gamer enters a Marvel Avengers Alliance (2) and meets his Dream Girlfriend

  • Promiscuous Gamer
2 Can Nintendo and Amazon disrupt the free-to-play market with a new business paradigm? Comment & Opinion Aug 28th, 2015

Can Nintendo and Amazon disrupt the free-to-play market with a new business paradigm?

  • F2P
  • Disruption
  • Free-to-Start
  • Amazon Underground
  • Crossing the Jordan
Why we need more games without Nolan North's voice in them Stateside Aug 14th, 2015

Why we need more games without Nolan North's voice in them

  • Stateside
  • Going Global
  • Diversity
Fallout Shelter's success, E3's future, and #PCGSanFran speakers in the spotlight Week that was Jun 20th, 2015

Fallout Shelter's success, E3's future, and #PCGSanFran speakers in the spotlight

  • Week That Was
3 Why it's significant Kabam has gifted all The Hunger Games' players $0.14 Monetizer Jan 30th, 2015

Why it's significant Kabam has gifted all The Hunger Games' players $0.14

  • F2P
  • Monetisation
  • Monetizer
  • Reciprocity
  • Retention
Not immune but Finland has given GamerGate the cold shoulder The Finnsider Nov 14th, 2014

Not immune but Finland has given GamerGate the cold shoulder

  • Equality
  • Finland
  • Finnsider
  • GamerGate
1 How does Raid: Shadow Legends engage, retain and monetise? The IAP Inspector Mar 25th, 2019

How does Raid: Shadow Legends engage, retain and monetise?

  • Monetisation
  • Engagement
  • Retention
  • IAP Inspector
  • RAID Shadow Legends
PG.biz week that was: Gamevil likes Amazon Appstore, Honeycomb will be open, AGON stops, Zipline starts, HTC profits, Xoom hasn't, 4th & Battery rejected, and Apple gets game PR Week that was Apr 9th, 2011

PG.biz week that was: Gamevil likes Amazon Appstore, Honeycomb will be open, AGON stops, Zipline starts, HTC profits, Xoom hasn't, 4th & Battery rejected, and Apple gets game PR

1 How players pushed Marvel Puzzle Quest beyond midcore to embrace competitive gameplay Feature Oct 15th, 2019

How players pushed Marvel Puzzle Quest beyond midcore to embrace competitive gameplay

  • Marvel
  • Live Operations
  • Live and Kicking
9 How does Coin Master monetise? The IAP Inspector Feb 7th, 2018

How does Coin Master monetise?

  • Monetisation
  • Social Casino
  • IAP Inspector
  • Monetisation Design
3 as Mobile Legends is quietly out-grossing Arena of Valor in many countries The Charticle Mar 8th, 2018

Mobile Legends is quietly out-grossing Arena of Valor in many countries

  • Charticle
  • MOBA
  • Honor of Kings
  • Mobile Legends
2 Retail virtual reality: What does it need, and where the hell is it? Mobile Mavens Oct 22nd, 2014

Retail virtual reality: What does it need, and where the hell is it?

  • Oculus Rift
  • Virtual Reality
  • Gear VR
  • Morpheus
Hot Five: Miniclip buys Ilyon, Nifty Games goes on recruiting spree, and how Riot avoided backlash from going mobile Hot Five Jan 13th, 2020

Hot Five: Miniclip buys Ilyon, Nifty Games goes on recruiting spree, and how Riot avoided backlash from going mobile

  • Hot Five
as As Rush Wars hits soft launch, how are Supercell’s other games doing? The Charticle Aug 26th, 2019

As Rush Wars hits soft launch, how are Supercell’s other games doing?

  • Charticle
  • Boom Beach
  • Hay Day
  • Clash of Clans
  • Revenue
  • Clash Royale
  • Brawl Stars
  • Rush Wars
17 Mobile Game of the Week: Retro Bowl WHAT WE'RE PLAYING Jan 24th, 2020

Mobile Game of the Week: Retro Bowl

  • Titanfall
  • Onmyoji
  • Monument Valley 2
  • Race Kings
  • Snoopy Pop
  • WWE Tap Mania
  • Lost Island: Blast Adventure
as Time for a new free app analytics tool GOLDEN DATA Jan 16th, 2020

Time for a new free app analytics tool

  • Data
  • Sponsored
214 as 49 top games in soft launch: From Marvel Super War and Disney Sorcerer’s Arena to Minecraft Earth and Tetris Royale SOFT LAUNCH Jan 13th, 2020

49 top games in soft launch: From Marvel Super War and Disney Sorcerer’s Arena to Minecraft Earth and Tetris Royale

  • Soft Launch
1 32 notable mobile games released in December 2019 you may have missed NEW GAMES Jan 9th, 2020

32 notable mobile games released in December 2019 you may have missed

  • App Store
  • Google Play
Pocket Gamer Connects London 2020 advent calendar: Day 24: Christmas special offer - 20% off EVENT Dec 24th, 2019

Pocket Gamer Connects London 2020 advent calendar: Day 24: Christmas special offer - 20% off

  • Events
  • Pocket Gamer Connects
  • PGC London 2020
Territory report: data and interviews from the UK games scene MARKET OVERVIEW Dec 21st, 2019

Territory report: data and interviews from the UK games scene

  • Indies
  • Market Size
  • Triple-A
  • Brexit
  • Pocket Gamer Connects London
Updated: 22 mobile games that have generated more than $1 billion in lifetime sales BILLION DOLLAR CLUB Dec 19th, 2019

Updated: 22 mobile games that have generated more than $1 billion in lifetime sales

  • Revenue
  • Billions
Kinda Funny's Greg Miller and Tim Gettys on Apple Arcade and Google Stadia KINDA MOBILE Dec 17th, 2019

Kinda Funny's Greg Miller and Tim Gettys on Apple Arcade and Google Stadia

  • Influencers
  • Stadia
  • Apple Arcade
  • 2019 in Review
More
214 as 49 top games in soft launch: From Marvel Super War and Disney Sorcerer’s Arena to Minecraft Earth and Tetris Royale SOFT LAUNCH Jan 13th, 2020

49 top games in soft launch: From Marvel Super War and Disney Sorcerer’s Arena to Minecraft Earth and Tetris Royale

  • Soft Launch
Updated: 22 mobile games that have generated more than $1 billion in lifetime sales BILLION DOLLAR CLUB Dec 19th, 2019

Updated: 22 mobile games that have generated more than $1 billion in lifetime sales

  • Revenue
  • Billions
17 Mobile Game of the Week: Retro Bowl WHAT WE'RE PLAYING Jan 24th, 2020

Mobile Game of the Week: Retro Bowl

  • Titanfall
  • Onmyoji
  • Monument Valley 2
  • Race Kings
  • Snoopy Pop
  • WWE Tap Mania
  • Lost Island: Blast Adventure
1 How players pushed Marvel Puzzle Quest beyond midcore to embrace competitive gameplay LIVEOP LEARNINGS Oct 15th, 2019

How players pushed Marvel Puzzle Quest beyond midcore to embrace competitive gameplay

  • Marvel
  • Live Operations
  • Live and Kicking
9 How does Coin Master monetise? IAP INSPECTOR Feb 7th, 2018

How does Coin Master monetise?

  • Monetisation
  • Social Casino
  • IAP Inspector
  • Monetisation Design
as Time for a new free app analytics tool GOLDEN DATA Jan 16th, 2020

Time for a new free app analytics tool

  • Data
  • Sponsored
Pocket Gamer Connects London 2020 advent calendar: Day 24: Christmas special offer - 20% off EVENT Dec 24th, 2019

Pocket Gamer Connects London 2020 advent calendar: Day 24: Christmas special offer - 20% off

  • Events
  • Pocket Gamer Connects
  • PGC London 2020
3 as Mobile Legends is quietly out-grossing Arena of Valor in many countries FIGHT FIGHT FIGHT Mar 8th, 2018

Mobile Legends is quietly out-grossing Arena of Valor in many countries

  • Charticle
  • MOBA
  • Honor of Kings
  • Mobile Legends
More
Breaking out in mobile games with a team-first approach & continuous optimisation BREAKING OUT Jan 24th, 2020

Breaking out in mobile games with a team-first approach & continuous optimisation

  • Monetisation
  • Optimisation
  • In-app Header Bidding
Five things we learned at Pocket Gamer Connects London 2020 BEST OF THE BEST Jan 23rd, 2020

Five things we learned at Pocket Gamer Connects London 2020

  • Trends
  • PGC London 2020
Indie Spotlight: Lykke Studios founder Jakob Lykkegard on life after Playlab INDIE SPOTLIGHT Jan 22nd, 2020

Indie Spotlight: Lykke Studios founder Jakob Lykkegard on life after Playlab

  • Indies
  • Indie Spotlight
  • Apple Arcade
East Side Games’ Josh Nilson on the idle genre IDLE GAMES Jan 18th, 2020

East Side Games’ Josh Nilson on the idle genre

  • Speakers
  • PGC London 2020
Taso Advisory’s Ben Greenstone on policymakers and politicians increasing interest in games POLITICS IN GAMES Jan 18th, 2020

Taso Advisory’s Ben Greenstone on policymakers and politicians increasing interest in games

  • Speakers
  • PGC London 2020
Developer Spotlight: Tips for success with Instant Games FACEBOOK INSTANT GAMES Jan 18th, 2020

Developer Spotlight: Tips for success with Instant Games

  • Facebook
  • Sponsored
  • Instant Games
Women in Games’ David Smith on supporting the progression of women in the games industry SUPPORTING WOMEN IN GAMES Jan 18th, 2020

Women in Games’ David Smith on supporting the progression of women in the games industry

  • Speakers
  • PGC London 2020
Guffaw Digital’s Adam Barker discusses UX for success UX SUCCESS Jan 18th, 2020

Guffaw Digital’s Adam Barker discusses UX for success

  • Speakers
  • PGC London 2020
More
Developer Spotlight: Tips for success with Instant Games FACEBOOK INSTANT GAMES Jan 18th, 2020

Developer Spotlight: Tips for success with Instant Games

  • Facebook
  • Sponsored
  • Instant Games
1 How does Raid: Shadow Legends engage, retain and monetise? SHARP SHINY THINGS Mar 25th, 2019

How does Raid: Shadow Legends engage, retain and monetise?

  • Monetisation
  • Engagement
  • Retention
  • IAP Inspector
  • RAID Shadow Legends
Indie Spotlight: Lykke Studios founder Jakob Lykkegard on life after Playlab INDIE SPOTLIGHT Jan 22nd, 2020

Indie Spotlight: Lykke Studios founder Jakob Lykkegard on life after Playlab

  • Indies
  • Indie Spotlight
  • Apple Arcade
as Tencent's TiMi Studios discuss Call of Duty: Mobile, Pokémon partnership, and 2020 trends TENCENT TIMI Jan 16th, 2020

Tencent's TiMi Studios discuss Call of Duty: Mobile, Pokémon partnership, and 2020 trends

  • China
  • Honor of Kings
  • Pokemon
  • Arena of Valor
  • Call of Duty Mobile
Five things we learned at Pocket Gamer Connects London 2020 BEST OF THE BEST Jan 23rd, 2020

Five things we learned at Pocket Gamer Connects London 2020

  • Trends
  • PGC London 2020
Breaking out in mobile games with a team-first approach & continuous optimisation BREAKING OUT Jan 24th, 2020

Breaking out in mobile games with a team-first approach & continuous optimisation

  • Monetisation
  • Optimisation
  • In-app Header Bidding
Wooga CEO Jens Begemann on why personalisation will be key in 2020 2019 IN REVIEW Dec 20th, 2019

Wooga CEO Jens Begemann on why personalisation will be key in 2020

  • Personalisation
  • 2019 in Review
Rogue Games’ Levi Buchanan on the next trends set to hit the games industry FUTURE TRENDS Jan 17th, 2020

Rogue Games’ Levi Buchanan on the next trends set to hit the games industry

  • Speakers
  • PGC London 2020
More

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as Happy Lunar New Year to our readers in China HAPPY NEW YEAR Jan 25th, 2020

Happy Lunar New Year to our readers in China

  • China
Zynga president Bernard Kim honoured as a Mobile Legend at the Pocket Gamer Mobile Games Awards 2020 MOBILE LEGEND Jan 24th, 2020

Zynga president Bernard Kim honoured as a Mobile Legend at the Pocket Gamer Mobile Games Awards 2020

  • Awards
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  • Mobile Legend
Daybreak Games breaks off into three studios SPLIT UP Jan 24th, 2020

Daybreak Games breaks off into three studios

  • Restructuring
  • New Studio
Most of Nutaku's player base is now on mobile ON THE MOVE Jan 24th, 2020

Most of Nutaku's player base is now on mobile

  • LGBT
  • Adult games
  • Users
Nintendo defeats Germany and Norway in court case over eShop pre-orders CASE CLOSED? Jan 24th, 2020

Nintendo defeats Germany and Norway in court case over eShop pre-orders

  • Germany
  • Lawsuit
  • Norway
  • Pre-Order
Biggest Pocket Gamer Connects ever welcomed c.2,500 attendees to London this month EVENT Jan 24th, 2020

Biggest Pocket Gamer Connects ever welcomed c.2,500 attendees to London this month

  • London
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Pokemon Go live events generated $249 million in tourism revenues in 2019 GOTTA CATCH EM ALL Jan 24th, 2020

Pokemon Go live events generated $249 million in tourism revenues in 2019

  • Pokémon Go
  • live event
Playful Studios "significantly" reduces full-time staff as part of studio restructuring PLAYFUL LAYOFFS Jan 24th, 2020

Playful Studios "significantly" reduces full-time staff as part of studio restructuring

  • Jobs
  • Redundancies
More
Clash of Clans had its best month for revenue ever in December 2019 KEEP CLASHING Jan 24th, 2020

Clash of Clans had its best month for revenue ever in December 2019

  • Clash of Clans
  • Revenue
  • Top Grossing
  • Clash Royale
  • Brawl Stars
as Black Desert Mobile reaches 20 million installs, series crosses $1.5 billion revenue PGC LONDON 2020 Jan 20th, 2020

Black Desert Mobile reaches 20 million installs, series crosses $1.5 billion revenue

  • Downloads
  • Revenue
  • Black Desert
  • Pocket Gamer Connects London
58 per cent of users turn off push notifications on iOS PGC LONDON 2020 Jan 20th, 2020

58 per cent of users turn off push notifications on iOS

  • Engagement
  • iOS
  • Push Notifications
  • PGC London 2020
Update: EA to shutter its mobile Tetris games as N3twork takes over license TOPPING OUT Jan 23rd, 2020

Update: EA to shutter its mobile Tetris games as N3twork takes over license

  • Shuttered
  • Tetris
Zynga president Bernard Kim honoured as a Mobile Legend at the Pocket Gamer Mobile Games Awards 2020 MOBILE LEGEND Jan 24th, 2020

Zynga president Bernard Kim honoured as a Mobile Legend at the Pocket Gamer Mobile Games Awards 2020

  • Awards
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  • Mobile Legend
Facebook Gaming on optimising Instant Games design INSTANT GAMING Jan 20th, 2020

Facebook Gaming on optimising Instant Games design

  • HTML5
  • Instant Games
  • PGC London 2020
Exclusive: Google Stadia mobile downloads have halved since November STADIA DOWNLOADS Jan 15th, 2020

Exclusive: Google Stadia mobile downloads have halved since November

  • Downloads
  • App Store
  • Google Play
  • Stadia
as Moonton's Mobile Legends crosses $500 million in gross revenue BANG BANG INTO THE BANK Jan 16th, 2020

Moonton's Mobile Legends crosses $500 million in gross revenue

  • Asia
  • Downloads
  • Revenue
  • Malaysia
  • Mobile Legends
More
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Jan 27th - 29th 2020

Affiliate Summit West 2020

Las Vegas, USA

Jan 31st - Feb 1st 2020

Interactive Futures 2020

Leamington Spa, UK

Feb 12th - 13th 2020

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Mar 16th - 20th 2020

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Apr 11th - 11th 2020

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Moscow, Russian Federation

May 11th - 12th 2020

Pocket Gamer Connects Seattle 2020

Jun 9th - 11th 2020

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Los Angeles, USA

Jul 14th - 16th 2020

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Brighton, UK

Jan 27th - 29th 2020

Affiliate Summit West 2020

Las Vegas, USA

Jan 31st - Feb 1st 2020

Interactive Futures 2020

Leamington Spa, UK

Feb 12th - 13th 2020

Mobile Growth Summit 2020

San Francisco, USA

Mar 16th - 20th 2020

GDC 2020

San Francisco, USA

Apr 11th - 11th 2020

The Big Deal Conference

Moscow, Russian Federation

May 11th - 12th 2020

Pocket Gamer Connects Seattle 2020

Jun 9th - 11th 2020

E3 2020

Los Angeles, USA

Jul 14th - 16th 2020

Develop:Brighton 2020

Brighton, UK

MGU / Data Data, Deals & Research
MGU Deals Data & Research Top Developers App Store Metrics
Soft launch to worldwide launch: Optimizing your creative for global success KEEP TESTING Jan 14th, 2020

Soft launch to worldwide launch: Optimizing your creative for global success

  • Mobile Games University
Seeking a job in the games industry - part two: The interview process JOBS IN GAMES Jul 8th, 2019

Seeking a job in the games industry - part two: The interview process

  • Jobs
  • Recruitment
1 Seeking a job in the games industry - part one: The application process JOBS IN GAMES Jul 1st, 2019

Seeking a job in the games industry - part one: The application process

  • Jobs
  • Recruitment
2 User acquisition for beginners: A checklist GUIDE TO UA May 21st, 2019

User acquisition for beginners: A checklist

  • User Acquisition
  • Marketing
Financing your indie games development studio - part four: Due diligence THE FINAL STEP May 1st, 2019

Financing your indie games development studio - part four: Due diligence

  • Investment
  • Publishing
  • Funding
  • Mobile Games University
  • Business
Financing your indie games development studio - part three: Structuring an investment deal ART OF THE DEAL Apr 26th, 2019

Financing your indie games development studio - part three: Structuring an investment deal

  • Investment
  • Publishing
  • Funding
  • Mobile Games University
  • Business
Financing your indie games development studio - part two: The killer pitch PITCH PERFECT Apr 10th, 2019

Financing your indie games development studio - part two: The killer pitch

  • Investment
  • Publishing
  • Funding
  • Mobile Games University
  • Business
  • Pitching
The games investor checklist: Hunting the next Supercell FINDING FUNDING Mar 29th, 2019

The games investor checklist: Hunting the next Supercell

  • Investment
  • Funding
More
Scopely acquires Marvel Strike Force developer FoxNext Games MARVEL-OUS Jan 23rd, 2020

Scopely acquires Marvel Strike Force developer FoxNext Games

  • Acquisition
  • Marvel Strike Force
Stillfront Group acquires casual developer Storm8 in deal worth up to $400 million STILLFRONT BUYS STORM8 Jan 22nd, 2020

Stillfront Group acquires casual developer Storm8 in deal worth up to $400 million

  • Acquisition
  • Casual
  • California
Google and BT partner to offer customers free Stadia Premiere with broadband deal MAKING MOVES Jan 17th, 2020

Google and BT partner to offer customers free Stadia Premiere with broadband deal

  • Britain
  • Partnership
  • 5G
  • Stadia
as Super League Gaming partners with Wanda Cinemas Games to expand esports further in China ESPORTS Jan 16th, 2020

Super League Gaming partners with Wanda Cinemas Games to expand esports further in China

  • China
  • Partnership
  • Esports
Phoenix Games acquires German developer Sixteen Tons Entertainment for its growing development group PHOENIX RISING Jan 15th, 2020

Phoenix Games acquires German developer Sixteen Tons Entertainment for its growing development group

  • Acquisition
  • Germany
as Sony's mobile studio ForwardWorks partners with Kadokawa Games for new smartphone title MOVING FORWARD Jan 14th, 2020

Sony's mobile studio ForwardWorks partners with Kadokawa Games for new smartphone title

  • Japan
  • PlayStation
  • Partnership
Hamburg to invest $2.2 million into local games industry over next four years FUNDING Jan 10th, 2020

Hamburg to invest $2.2 million into local games industry over next four years

  • Investment
  • Funding
  • Germany
  • Hamburg
as South Korean dev Npixel raises $25.9 million in series A funding A FEW MORE KNIGHTS Jan 10th, 2020

South Korean dev Npixel raises $25.9 million in series A funding

  • Investment
  • South Korea
  • MMO
More
AFK Arena powers onto the global top grossing chart CHANGES Jan 23rd, 2020

AFK Arena powers onto the global top grossing chart

  • China
  • Sponsored
  • App Annie Series
  • AFK Arena
as It’s a JRPG 1-2 as Fate/Grand Order and Monster Strike head global top grossing chart TURNING JAPANESE Jan 16th, 2020

It’s a JRPG 1-2 as Fate/Grand Order and Monster Strike head global top grossing chart

  • Sponsored
  • JRPG
  • Top Grossing
  • App Annie Series
as Moonton's Mobile Legends crosses $500 million in gross revenue BANG BANG INTO THE BANK Jan 16th, 2020

Moonton's Mobile Legends crosses $500 million in gross revenue

  • Asia
  • Downloads
  • Revenue
  • Malaysia
  • Mobile Legends
App Annie: Mobile gaming is on track to surpass $100 billion in 2020 BILLIONS AND BILLIONS Jan 15th, 2020

App Annie: Mobile gaming is on track to surpass $100 billion in 2020

  • Revenue
  • Billions
  • Report
as Call of Duty: Mobile has best launch quarter for a mobile game since Pokemon GO COD GO Jan 15th, 2020

Call of Duty: Mobile has best launch quarter for a mobile game since Pokemon GO

  • Downloads
  • Pokémon Go
  • Call of Duty Mobile
Exclusive: Google Stadia mobile downloads have halved since November STADIA DOWNLOADS Jan 15th, 2020

Exclusive: Google Stadia mobile downloads have halved since November

  • Downloads
  • App Store
  • Google Play
  • Stadia
Mobile games revenue increased by 13% to $61.7 billion in 2019 HIGHER AND HIGHER Jan 14th, 2020

Mobile games revenue increased by 13% to $61.7 billion in 2019

  • Downloads
  • App Store
  • Google Play
  • Revenue
  • Honor of Kings
Roblox enters the global top grossing chart at #4 HOLIDAY SPENDING Jan 10th, 2020

Roblox enters the global top grossing chart at #4

  • Sponsored
  • Roblox
  • Fate Grand Order
  • App Annie Series
  • Sand Balls
More
Supercell, Supercell, and Supercell: The most read news stories of 2019 MOST READ 2019 Dec 31st, 2019

Supercell, Supercell, and Supercell: The most read news stories of 2019

4 Things We Learned at Gamesforum Seattle 2019 EVENT RECAP Nov 5th, 2019

4 Things We Learned at Gamesforum Seattle 2019

  • China
  • Development
  • Seattle
  • Events
  • Live Ops
5 The Top 50 Mobile Game Makers of 2019 BEST OF 2019 Oct 1st, 2019

The Top 50 Mobile Game Makers of 2019

  • Top 50
Meet the indie studios coming to Pocket Gamer Connects London 2019 INDIE SHOWCASE Jan 14th, 2019

Meet the indie studios coming to Pocket Gamer Connects London 2019

  • Indie Showcase
  • PGC London 2019
  • Pocket Gamer Connects
Disney shuts down Star Wars: Rivals, Honor of Kings takes $3.5bn in revenue and Tencent unveil Lego Cube HOT FIVE Sep 24th, 2018

Disney shuts down Star Wars: Rivals, Honor of Kings takes $3.5bn in revenue and Tencent unveil Lego Cube

  • Hot Five
5 things we learned at Devcom and Gamescom 2018 GETTING KOLSCH WITH THE INDUSTRY Aug 31st, 2018

5 things we learned at Devcom and Gamescom 2018

  • Gamescom
  • Conference Learnings
  • Devcom
4 The Top 50 Mobile Game Developers of 2018 BEST OF 2018 Aug 21st, 2018

The Top 50 Mobile Game Developers of 2018

  • Gamescom
  • Top 50
  • Fortnite
AR, VR and the Pixel 2: Google's Live Launch GOOGLE EVENT Oct 5th, 2017

AR, VR and the Pixel 2: Google's Live Launch

  • Virtual Reality
  • Augmented Reality
  • Daydream
  • Pixel
More

Count of active applications in the App Store

Total Active App (currently available for download): 4,200,249

Total Inactive Apps (no longer available for download): 213,932

Total Apps Seen in US App Store: 4,414,181

Number of Active Publishers in the US App Store: 1,116,323

Details

Application Category Distribution

Most Popular Categories

  1. Games (933,363 active)
  2. Business (424,840 active)
  3. Education (364,661 active)
  4. Lifestyle (362,117 active)
  5. Utilities (251,086 active)
Details
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Company Profile

AppLift GmbH

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www.pocketgamer.biz/company/8789/applift-gmbh/
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Last Updated: Oct 3rd, 2018
  • Website
    http://www.applift.com
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    http://twitter.com/applift
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    http://www.facebook.com/hitfox.applift

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Description

AppLift is the first marketing platform exclusively dedicated to mobile games. We connect mobile games advertisers looking to acquire users at a low cost with publishers willing to efficiently monetize their mobile traffic.

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pgbiz Applift rebrands to focus on UA and retargeting News Oct 3rd, 2018

Applift rebrands to focus on UA and retargeting

3 pgbiz 2018 mobile advertising trends to watch: Playables and interactive ads Comment & Opinion Jan 17th, 2018

2018 mobile advertising trends to watch: Playables and interactive ads

pgbiz Global mobile game revenues expected to hit $64.9 billion in 2020 News Jun 26th, 2017

Global mobile game revenues expected to hit $64.9 billion in 2020

pgbiz Why retargeting is the new user acquisition for mobile games Comment & Opinion Jun 9th, 2017

Why retargeting is the new user acquisition for mobile games

pgbiz How to choose the perfect partner to make your game a success Video Nov 3rd, 2016

How to choose the perfect partner to make your game a success

pgbiz User acquisition experts talk about the "new wave" of UA News Jan 18th, 2016

User acquisition experts talk about the "new wave" of UA

pgbiz Video: Industry experts discuss the high quality high spend dilemma of UA News Nov 19th, 2015

Video: Industry experts discuss the high quality high spend dilemma of UA

pgbiz AppLift unveils AppLift Labs to innovate ad tech Job News Oct 14th, 2015

AppLift unveils AppLift Labs to innovate ad tech

as pgbiz AppLift India on making the most of your paid advertising News Sep 7th, 2015

AppLift India on making the most of your paid advertising

pgbiz AppLift CEO Tim Koschella on the rise of native ads, the holistic use of data, and new investment PubNative Interview Apr 9th, 2015

AppLift CEO Tim Koschella on the rise of native ads, the holistic use of data, and new investment PubNative

as pgbiz AppLift opens offices in Beijing, Tokyo and Delhi News Mar 31st, 2015

AppLift opens offices in Beijing, Tokyo and Delhi

pgbiz Indies need to create a great story around their games, says AppLift's Michael Puriz Interview Nov 25th, 2014

Indies need to create a great story around their games, says AppLift's Michael Puriz

pgbiz AppLift funds API-based customisable native ad platform PubNative to tune of 'x' million News Jul 8th, 2014

AppLift funds API-based customisable native ad platform PubNative to tune of 'x' million

pgbiz Applift: Publishers must strive to keep incentivised advertising alive Interview Jul 1st, 2014

Applift: Publishers must strive to keep incentivised advertising alive

pgbiz PG Connects Speaker Spotlight: Jean-Philippe Decka, AppLift Interview May 30th, 2014

PG Connects Speaker Spotlight: Jean-Philippe Decka, AppLift

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Zynga president Bernard Kim honoured as a Mobile Legend at the Pocket Gamer Mobile Games Awards 2020 News Jan 24th, 2020

Zynga president Bernard Kim honoured as a Mobile Legend at the Pocket Gamer Mobile Games Awards 2020

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Daybreak Games breaks off into three studios

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Most of Nutaku's player base is now on mobile

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Nintendo defeats Germany and Norway in court case over eShop pre-orders

17 Mobile Game of the Week: Retro Bowl Feature Jan 24th, 2020

Mobile Game of the Week: Retro Bowl

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Time for a new free app analytics tool

214 as 49 top games in soft launch: From Marvel Super War and Disney Sorcerer’s Arena to Minecraft Earth and Tetris Royale Feature Jan 13th, 2020

49 top games in soft launch: From Marvel Super War and Disney Sorcerer’s Arena to Minecraft Earth and Tetris Royale

1 32 notable mobile games released in December 2019 you may have missed Feature Jan 9th, 2020

32 notable mobile games released in December 2019 you may have missed

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214 as 49 top games in soft launch: From Marvel Super War and Disney Sorcerer’s Arena to Minecraft Earth and Tetris Royale Feature Jan 13th, 2020

49 top games in soft launch: From Marvel Super War and Disney Sorcerer’s Arena to Minecraft Earth and Tetris Royale

Clash of Clans had its best month for revenue ever in December 2019 News Jan 24th, 2020

Clash of Clans had its best month for revenue ever in December 2019

as Black Desert Mobile reaches 20 million installs, series crosses $1.5 billion revenue News Jan 20th, 2020

Black Desert Mobile reaches 20 million installs, series crosses $1.5 billion revenue

Developer Spotlight: Tips for success with Instant Games Comment & Opinion Jan 18th, 2020

Developer Spotlight: Tips for success with Instant Games

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