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Features Articles & Opinion
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Week in Views - What caught our editorial eyes in the last seven days News Nov 25th, 2022

Week in Views - What caught our editorial eyes in the last seven days

  • China
  • Germany
  • Microsoft
  • Deus Ex Go
  • Sony
  • Netflix Games
Week in Views - What caught our editorial eyes in the last seven days Week that was Nov 11th, 2022

Week in Views - What caught our editorial eyes in the last seven days

Week in Views - What caught our editorial eyes in the last seven days Feature Nov 4th, 2022

Week in Views - What caught our editorial eyes in the last seven days

  • Japan
  • Hypercasual
  • interstitial ads
  • Web3
  • Intrinsic ads
  • weekly digest
Stadia may be gone, but will the entire cloud gaming sector go with it? Mobile Mavens Oct 28th, 2022

Stadia may be gone, but will the entire cloud gaming sector go with it?

  • Mobile Mavens
as PG.biz Podcast - From breakout to billions Regulars Oct 11th, 2022

PG.biz Podcast - From breakout to billions

  • Podcast
as Hot Five: September 12th. The five stories you need to know before you start your working week Hot Five Sep 12th, 2022

Hot Five: September 12th. The five stories you need to know before you start your working week

  • Hot Five
Hall of Fame: Jani Karlsson and pioneering the earliest days of the mobile games industry Hall of Fame Jun 14th, 2022

Hall of Fame: Jani Karlsson and pioneering the earliest days of the mobile games industry

  • Hall of Fame
  • N-Gage
Subscription services are growing fast, but unlikely to become the dominant form of monetisation Comment & Opinion Jun 7th, 2022

Subscription services are growing fast, but unlikely to become the dominant form of monetisation

  • Monetisation
  • Subscription
  • Netflix
  • Xbox Game Pass
  • Insight
What is driving the insatiable demand for mergers and acquisitions? Data & Research May 6th, 2022

What is driving the insatiable demand for mergers and acquisitions?

  • Acquisition
  • Merger
  • Blockchain
  • NFT
  • Insight
Top 10 games industry jobs to apply for this week Job News Mar 24th, 2022

Top 10 games industry jobs to apply for this week

  • Europe
  • Jobs in Games
  • Jobs Weekly
  • USA
  • United Kingdom
How Rocket League Sideswipe hit the back of the net Interview Dec 21st, 2021

How Rocket League Sideswipe hit the back of the net

  • Making Of
  • Interview
  • Rocket League Sideswipe
How does Hot Wheels Unlimited monetise? The IAP Inspector Oct 26th, 2020

How does Hot Wheels Unlimited monetise?

  • Monetisation
  • IAP Inspector
  • Hot Wheels
as Pokemon Day: How are The Pokemon Company's recent mobile releases performing? The Charticle Feb 27th, 2020

Pokemon Day: How are The Pokemon Company's recent mobile releases performing?

  • Charticle
  • Pokémon GO
  • Pokemon
  • Pokemon Masters
  • Pokemon Home
2017 - the year not much happened in mobile games, says Verto Chart of the Week Oct 31st, 2017

2017 - the year not much happened in mobile games, says Verto

  • Data
  • Chart of the Week
  • Trends
The internet reacts to the Nintendo Switch reveal After Hours Oct 22nd, 2016

The internet reacts to the Nintendo Switch reveal

  • Nintendo Switch
The Promiscuous Gamer enters a Marvel Avengers Alliance (2) and meets his Dream Girlfriend Promiscuous Gamer Apr 8th, 2016

The Promiscuous Gamer enters a Marvel Avengers Alliance (2) and meets his Dream Girlfriend

  • Promiscuous Gamer
Why we need more games without Nolan North's voice in them Stateside Aug 14th, 2015

Why we need more games without Nolan North's voice in them

  • Stateside
  • Going Global
  • Diversity
Why it's significant Kabam has gifted all The Hunger Games' players $0.14 Monetizer Jan 30th, 2015

Why it's significant Kabam has gifted all The Hunger Games' players $0.14

  • F2P
  • Monetisation
  • Monetizer
  • Reciprocity
  • Retention
Not immune but Finland has given GamerGate the cold shoulder The Finnsider Nov 14th, 2014

Not immune but Finland has given GamerGate the cold shoulder

  • Equality
  • Finland
  • Finnsider
  • GamerGate
Week in Views - What caught our editorial eyes in the last seven days News Nov 25th, 2022

Week in Views - What caught our editorial eyes in the last seven days

  • China
  • Germany
  • Microsoft
  • Deus Ex Go
  • Sony
  • Netflix Games
PG.biz week that was: Gamevil likes Amazon Appstore, Honeycomb will be open, AGON stops, Zipline starts, HTC profits, Xoom hasn't, 4th & Battery rejected, and Apple gets game PR Week that was Apr 9th, 2011

PG.biz week that was: Gamevil likes Amazon Appstore, Honeycomb will be open, AGON stops, Zipline starts, HTC profits, Xoom hasn't, 4th & Battery rejected, and Apple gets game PR

Week in Views - What caught our editorial eyes in the last seven days Week that was Nov 11th, 2022

Week in Views - What caught our editorial eyes in the last seven days

Week in Views - What caught our editorial eyes in the last seven days News Nov 18th, 2022

Week in Views - What caught our editorial eyes in the last seven days

  • China
  • Partnership
  • Hypercasual
  • Toxicity
  • weekly digest
  • week in views
Week in Views - What caught our editorial eyes in the last seven days Feature Nov 4th, 2022

Week in Views - What caught our editorial eyes in the last seven days

  • Japan
  • Hypercasual
  • interstitial ads
  • Web3
  • Intrinsic ads
  • weekly digest
How does Coin Master monetise? The IAP Inspector Feb 7th, 2018

How does Coin Master monetise?

  • Monetisation
  • Social Casino
  • IAP Inspector
  • Monetisation Design
Why we need more games without Nolan North's voice in them Stateside Aug 14th, 2015

Why we need more games without Nolan North's voice in them

  • Stateside
  • Going Global
  • Diversity
as Hot Five: September 12th. The five stories you need to know before you start your working week Hot Five Sep 12th, 2022

Hot Five: September 12th. The five stories you need to know before you start your working week

  • Hot Five
"There is a dragon’s hoard waiting there": game publishing opportunities in Iran and Morocco EAST TO WEST Nov 24th, 2022

"There is a dragon’s hoard waiting there": game publishing opportunities in Iran and Morocco

  • MENA
  • Iran
  • Region Focus: MENA
  • Morocco
China may still be top of the mobile game, but India is closing in ANALYSIS Nov 24th, 2022

China may still be top of the mobile game, but India is closing in

  • China
  • India
  • Market Dominance
  • Info breakdown
  • Niko Partners
10 biggest video game acquisitions of all time MONOPOLY MONEY Nov 24th, 2022

10 biggest video game acquisitions of all time

  • Minecraft
  • Acquisition
  • Deal
  • Clash of Clans
  • The Elder Scrolls
  • Fallout
  • Candy Crush
Deus Ex GO is dead. Here's what made the GO series so important RETROSPECTIVE Nov 23rd, 2022

Deus Ex GO is dead. Here's what made the GO series so important

  • Opinion
  • Analysis
  • The Go Series
  • Retrospective
6 Secrets for Success in MENA Gaming Markets EXPERT INTERVIEWS Nov 22nd, 2022

6 Secrets for Success in MENA Gaming Markets

  • MENA
  • Region Focus: MENA
The latest and most interesting mobile games on the blockchain. [UPDATED AUGUST 3] BLOCKCHAIN MOBILE GAMES Nov 22nd, 2022

The latest and most interesting mobile games on the blockchain. [UPDATED AUGUST 3]

  • App Store
  • Google Play
  • Blockchain
  • NFT
  • Web3
The mobile games that have made more than $1 billion in lifetime sales UNICORN CLUB Nov 22nd, 2022

The mobile games that have made more than $1 billion in lifetime sales

  • Revenue
  • Billions
How Saudi Arabia is growing its position as MENA’s most significant gaming industry hub RIYADH OVERVIEW Nov 21st, 2022

How Saudi Arabia is growing its position as MENA’s most significant gaming industry hub

  • MENA
  • Esports
  • Region Focus: MENA
  • Saudi Arabia
More
The latest and most interesting mobile games in soft launch. [UPDATE] SOFT LAUNCH Nov 21st, 2022

The latest and most interesting mobile games in soft launch. [UPDATE]

  • Soft Launch
China may still be top of the mobile game, but India is closing in ANALYSIS Nov 24th, 2022

China may still be top of the mobile game, but India is closing in

  • China
  • India
  • Market Dominance
  • Info breakdown
  • Niko Partners
Deus Ex GO is dead. Here's what made the GO series so important RETROSPECTIVE Nov 23rd, 2022

Deus Ex GO is dead. Here's what made the GO series so important

  • Opinion
  • Analysis
  • The Go Series
  • Retrospective
6 Secrets for Success in MENA Gaming Markets EXPERT INTERVIEWS Nov 22nd, 2022

6 Secrets for Success in MENA Gaming Markets

  • MENA
  • Region Focus: MENA
"There is a dragon’s hoard waiting there": game publishing opportunities in Iran and Morocco EAST TO WEST Nov 24th, 2022

"There is a dragon’s hoard waiting there": game publishing opportunities in Iran and Morocco

  • MENA
  • Iran
  • Region Focus: MENA
  • Morocco
Frank Keienburg, Brawl Stars Game Lead, on Supercellian culture and what other platforms can learn from mobile INTERVIEW Nov 10th, 2022

Frank Keienburg, Brawl Stars Game Lead, on Supercellian culture and what other platforms can learn from mobile

  • Brawl Stars
  • Supercell
  • clashfest
How Saudi Arabia is growing its position as MENA’s most significant gaming industry hub RIYADH OVERVIEW Nov 21st, 2022

How Saudi Arabia is growing its position as MENA’s most significant gaming industry hub

  • MENA
  • Esports
  • Region Focus: MENA
  • Saudi Arabia
10 biggest video game acquisitions of all time MONOPOLY MONEY Nov 24th, 2022

10 biggest video game acquisitions of all time

  • Minecraft
  • Acquisition
  • Deal
  • Clash of Clans
  • The Elder Scrolls
  • Fallout
  • Candy Crush
More
Week in Views - What caught our editorial eyes in the last seven days WEEK IN VIEWS Nov 25th, 2022

Week in Views - What caught our editorial eyes in the last seven days

  • China
  • Germany
  • Microsoft
  • Deus Ex Go
  • Sony
  • Netflix Games
What makes Pokémon such a monster game? A new record for the franchise Nov 25th, 2022

What makes Pokémon such a monster game?

  • Pokemon
  • Pokemon Masters
  • Pokemon Unite
  • Pokemon Go
Mobile to surge ahead as the console next gens are at least six years away SLOW AND STEADY WINS THE RACE? Nov 24th, 2022

Mobile to surge ahead as the console next gens are at least six years away

  • Console
  • Opinion
  • AAA
  • Dualsense 5
Opinion: Game Preservation isn’t just about disks and cartridges, but mobile games too PRESERVATION Nov 22nd, 2022

Opinion: Game Preservation isn’t just about disks and cartridges, but mobile games too

  • Preservation
  • Game History
  • Digital Conservation
  • Digital Ownership
Flexion CEO Jens Lauritzson on the secrets behind his company's success INTERVIEW Nov 22nd, 2022

Flexion CEO Jens Lauritzson on the secrets behind his company's success

Screams on screens: The unrealised potential of horror in mobile gaming OPINION Nov 22nd, 2022

Screams on screens: The unrealised potential of horror in mobile gaming

  • Horror Games
Jacob Colvin on successfully combining content creation with a passion for marine conservation INTERVIEW Nov 22nd, 2022

Jacob Colvin on successfully combining content creation with a passion for marine conservation

  • Roblox
  • Collaboration
Where have all the mobile indie games gone? GUEST POST Nov 22nd, 2022

Where have all the mobile indie games gone?

  • Mobile
  • Guest Post
  • Indie
More
Flexion CEO Jens Lauritzson on the secrets behind his company's success INTERVIEW Nov 22nd, 2022

Flexion CEO Jens Lauritzson on the secrets behind his company's success

Jacob Colvin on successfully combining content creation with a passion for marine conservation INTERVIEW Nov 22nd, 2022

Jacob Colvin on successfully combining content creation with a passion for marine conservation

  • Roblox
  • Collaboration
Todd Green, GM of Candy Crush at King, on the importance of player feedback to the game's decade long success INTERVIEW Nov 15th, 2022

Todd Green, GM of Candy Crush at King, on the importance of player feedback to the game's decade long success

  • Company Culture
  • Anniversary
  • Interview
  • Feedback
Opinion: Game Preservation isn’t just about disks and cartridges, but mobile games too PRESERVATION Nov 22nd, 2022

Opinion: Game Preservation isn’t just about disks and cartridges, but mobile games too

  • Preservation
  • Game History
  • Digital Conservation
  • Digital Ownership
You think you’re better than me? The advertising potential of failure OPINION Nov 21st, 2022

You think you’re better than me? The advertising potential of failure

  • Advertising
  • Opinion
  • Royal Match
Where have all the mobile indie games gone? GUEST POST Nov 22nd, 2022

Where have all the mobile indie games gone?

  • Mobile
  • Guest Post
  • Indie
Opinion: Riot Games and Ubisoft can’t self-police online harm ONLINE HARMS Nov 21st, 2022

Opinion: Riot Games and Ubisoft can’t self-police online harm

  • Multiplayer
  • Opinion
  • Toxicity
  • Online Harms
Mobile to surge ahead as the console next gens are at least six years away SLOW AND STEADY WINS THE RACE? Nov 24th, 2022

Mobile to surge ahead as the console next gens are at least six years away

  • Console
  • Opinion
  • AAA
  • Dualsense 5
More

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Week in Views - What caught our editorial eyes in the last seven days WEEK IN VIEWS Nov 25th, 2022

Week in Views - What caught our editorial eyes in the last seven days

  • China
  • Germany
  • Microsoft
  • Deus Ex Go
  • Sony
  • Netflix Games
Krafton reaches November update for New State mobile UPDATES Nov 25th, 2022

Krafton reaches November update for New State mobile

  • Financials
  • India
  • Updates
  • Major Updates
  • Content
Fifth African Games Week to be held in Cape Town, South Africa EVENTS Nov 25th, 2022

Fifth African Games Week to be held in Cape Town, South Africa

  • MENA
  • Africa
  • Growing Markets
  • Events Abroad
EU apps are routinely failing to comply with GDPR regulations GDPR REGULATIONS Nov 25th, 2022

EU apps are routinely failing to comply with GDPR regulations

  • Privacy
  • GDPR
as Netmarble marks Seven Knights 2’s first anniversary with more special events ANNIVERSARIES Nov 25th, 2022

Netmarble marks Seven Knights 2’s first anniversary with more special events

  • Special Events
  • Anniversary Events
  • ESG
  • Finances
World of Tanks Blitz sees top Hollywood talent team up to promote Holiday event SEASONAL EVENTS Nov 25th, 2022

World of Tanks Blitz sees top Hollywood talent team up to promote Holiday event

  • Seasonal Events
  • Holidays
  • Arnold Schwarzenegger
  • Mila Jovovich
Postknight 2 celebrates a successful year with the Ann1versary event ANNIVERSARY EVENT Nov 25th, 2022

Postknight 2 celebrates a successful year with the Ann1versary event

  • RPG
  • Anniversary
  • Event
  • Postknight 2
Rovio adds first new Angry Birds character in seven years UPDATES Nov 24th, 2022

Rovio adds first new Angry Birds character in seven years

  • Game Updates
  • Special Events
  • Landmark franchises
  • Major Updates
More
Playtika announces $25m investment into Turkish dev Ace Games INVESTMENT Nov 22nd, 2022

Playtika announces $25m investment into Turkish dev Ace Games

  • Investment
  • Türkiye
  • Turkish mobile gaming
Rovio adds first new Angry Birds character in seven years UPDATES Nov 24th, 2022

Rovio adds first new Angry Birds character in seven years

  • Game Updates
  • Special Events
  • Landmark franchises
  • Major Updates
FTC rumoured to block Activision-Blizzard acquisition deal RUMOUR Nov 24th, 2022

FTC rumoured to block Activision-Blizzard acquisition deal

  • Rumour
  • FTC
  • Activision Blizzard Acquisition
  • Politico
  • Regulator
Asia Pacific to generate 48 percent of 2022's global gaming revenue NEWZOO REPORT Nov 21st, 2022

Asia Pacific to generate 48 percent of 2022's global gaming revenue

  • Revenue
  • Market Share
  • COVID
  • Post-Covid
Upstream: the mobile games streaming and esports digest – November 21 2022 NEWS Nov 21st, 2022

Upstream: the mobile games streaming and esports digest – November 21 2022

  • Facebook
  • Clash of Clans
  • Monster Strike
  • Twitch
  • YouTube
  • League of Legends: Wild Rift
as What impact could in-game advertising have on your studio? SIGN UP NOW Nov 23rd, 2022

What impact could in-game advertising have on your studio?

  • Monetisation
  • Sponsored
  • Webinar
  • In-game Advertising
Tripledot Studios growth strategy pays off with Deloitte Award AWARDS Nov 21st, 2022

Tripledot Studios growth strategy pays off with Deloitte Award

  • Growth
  • Awards
  • Strategy
  • Deloitte UK Technology Fast 50
Todd Green, GM of Candy Crush at King, on the importance of player feedback to the game's decade long success INTERVIEW Nov 15th, 2022

Todd Green, GM of Candy Crush at King, on the importance of player feedback to the game's decade long success

  • Company Culture
  • Anniversary
  • Interview
  • Feedback
More
Events Networking
All Events Meet PG Industry
Nov 28th - Dec 2nd 2022

VRDays Europe 2022

Netherlands

Nov 28th - Dec 3rd 2022

Serious Games Showcase and Challenge

Orlando, USA

Nov 29th - 30th 2022

Devcom Art and Animation Summit 2022

Online Event,

Nov 30th - Dec 1st 2022

PGC Leaders Summit Riyadh 2022

Riyadh, Saudi Arabia

Dec 1st - 3rd 2022

Africa Games Week Nov22

Cape Town, South Africa

Dec 6th 2022

WN Dev Day Canada 2022

Online Event,

Dec 7th 2022

Pocket Gamer Xmas Mixer

London , UK

Dec 12th - 14th 2022

Reboot Develop Red 2022

Banff, Canada

Nov 30th - Dec 1st 2022

PGC Leaders Summit Riyadh 2022

Riyadh, Saudi Arabia

Dec 7th 2022

Pocket Gamer Xmas Mixer

London , UK

Jan 23rd - 24th 2023

Pocket Gamer Connects London 2023

London, UK

Nov 28th - Dec 2nd 2022

VRDays Europe 2022

Netherlands

Nov 28th - Dec 3rd 2022

Serious Games Showcase and Challenge

Orlando, USA

Nov 29th - 30th 2022

Devcom Art and Animation Summit 2022

Online Event,

Dec 1st - 3rd 2022

Africa Games Week Nov22

Cape Town, South Africa

Dec 6th 2022

WN Dev Day Canada 2022

Online Event,

Dec 12th - 14th 2022

Reboot Develop Red 2022

Banff, Canada

Dec 12th - 14th 2022

Reboot Develop Red 2022

Banff, Canada

Dec 15th - 16th 2022

Hyper Games Conference Global Edition

Online Event,

Resources Data, Deals & Research
Knowledge Base Deals Data & Research Top Developers App Store Metrics
Hybridcasual: a winning formula? HYBRID CASUAL HELP Nov 24th, 2022

Hybridcasual: a winning formula?

  • Development
  • Sponsored
  • Hybrid Casual
How to hire a CFO for your mobile games studio SUPERSTAR CFOs Aug 16th, 2022

How to hire a CFO for your mobile games studio

  • Business
  • Hires
  • Finance
How to value a mobile games studio MOBILE PRICE INDEX Aug 9th, 2022

How to value a mobile games studio

  • Funding
  • Sponsored
  • Valuations
  • Finance
What you need to do before monetising your hypercasual game DO THIS FIRST Apr 28th, 2022

What you need to do before monetising your hypercasual game

  • Monetisation
  • Testing
  • A/B Testing
  • Hypercasual
  • In-app ads
Three in-game monetisation myths that need to be left in 2021 MONETISATION MYTHS BUSTED Apr 14th, 2022

Three in-game monetisation myths that need to be left in 2021

  • Sponsored
How to prevent ‘purposefully neglectful’ UI/UX dark patterns in F2P mobile games DARK TIMES Apr 13th, 2022

How to prevent ‘purposefully neglectful’ UI/UX dark patterns in F2P mobile games

  • Monetisation
  • Player Habits
  • User Experience
  • User Interface
  • Dark patterns
Financing LTV in mobile gaming FUND GROWTH TO SCALE Mar 31st, 2022

Financing LTV in mobile gaming

  • User Acquisition
  • Sponsored
  • Finance
Pollen VC launches the definitive guide to selecting a UA financing partner UA OK Jan 14th, 2022

Pollen VC launches the definitive guide to selecting a UA financing partner

  • User Acquisition
  • Funding
  • Sponsored
  • Guides
More
X-Flow invests $6 million in casual developer Plummy Games after Star Merge launch BUSINESS CASUAL Nov 23rd, 2022

X-Flow invests $6 million in casual developer Plummy Games after Star Merge launch

  • Investment
  • Casual
  • Turkey
Zynga subsidiary Rollic acquires hypercasual games studio Popcore ACQUISITIONS Nov 17th, 2022

Zynga subsidiary Rollic acquires hypercasual games studio Popcore

  • Acquisition
  • Germany
  • Türkiye
  • Popcore
Anything World raises $7.5 million to make 3D content creation more accessible than ever before ANYTHING IS POSSIBLE Nov 10th, 2022

Anything World raises $7.5 million to make 3D content creation more accessible than ever before

  • Investment
  • Funding
  • Metaverse
Everybuddy Games raises $15 million in Series A Funding Round and is on a mission to build mobile games SUCCESS IN ISRAEL Nov 8th, 2022

Everybuddy Games raises $15 million in Series A Funding Round and is on a mission to build mobile games

  • Israel
  • Funding
  • Series A
Nintendo and DeNA's new joint venture Nintendo Systems aims to strengthen mobile business NEW PARTNERSHIP Nov 8th, 2022

Nintendo and DeNA's new joint venture Nintendo Systems aims to strengthen mobile business

  • Partnership
  • Pokemon
  • Fire Emblem Heroes
  • Dr Mario World
  • Pokemon Go
Is Microsoft’s acquisition of Activision Blizzard in trouble? A CALL OF DUTY TO COMPETITORS? Nov 7th, 2022

Is Microsoft’s acquisition of Activision Blizzard in trouble?

  • Acquisition
  • Call of Duty
Unity and ironSource finalise the merger, despite early attempts by AppLovin to scupper the deal TWO BECOME ONE Nov 7th, 2022

Unity and ironSource finalise the merger, despite early attempts by AppLovin to scupper the deal

  • Acquisition
  • Merger
Room 8 Group closes acquisition of Brazil-based creative studio PUGA Studios DEAL CLOSED Nov 1st, 2022

Room 8 Group closes acquisition of Brazil-based creative studio PUGA Studios

  • Acquisition
  • Art direction
More
The top ten gaming industry deals of 2022 (so far) DRAKE STAR REPORT Nov 24th, 2022

The top ten gaming industry deals of 2022 (so far)

  • Acquisition
  • Deal
  • Merger
  • Report
Bucking the downturn: Q3 Daily Active Users and Downloads are both on the up SOCIALPETA REPORT Nov 23rd, 2022

Bucking the downturn: Q3 Daily Active Users and Downloads are both on the up

  • Advertising
  • Marketing
Asia Pacific to generate 48 percent of 2022's global gaming revenue NEWZOO REPORT Nov 21st, 2022

Asia Pacific to generate 48 percent of 2022's global gaming revenue

  • Revenue
  • Market Share
  • COVID
  • Post-Covid
Upstream: the mobile games streaming and esports digest – November 21 2022 NEWS Nov 21st, 2022

Upstream: the mobile games streaming and esports digest – November 21 2022

  • Facebook
  • Clash of Clans
  • Monster Strike
  • Twitch
  • YouTube
  • League of Legends: Wild Rift
What is the world’s top mobile game franchise? TOP CAT Nov 21st, 2022

What is the world’s top mobile game franchise?

  • IP
  • Success
  • Sponsored
  • data.ai Series
Subscription-based gaming to reach $24.1 billion by 2030 - mobile is the fastest growing segment SUBSCRIPTION-BASED GAMING Nov 18th, 2022

Subscription-based gaming to reach $24.1 billion by 2030 - mobile is the fastest growing segment

  • Subscription
  • Market Share
New forecasts suggest the mobile gaming market will shrink 6.4% year-on-year TROUBLE IN THE MARKET? Nov 16th, 2022

New forecasts suggest the mobile gaming market will shrink 6.4% year-on-year

  • Market
  • COVID
  • Post-Covid
How Supercell’s biggest update of 2022 rocketed Clash Royale's revenue ANALYSIS Nov 14th, 2022

How Supercell’s biggest update of 2022 rocketed Clash Royale's revenue

  • Analysis
  • Design
More
The Top 50 Mobile Game Makers of 2022 BEST OF 2022 Aug 23rd, 2022

The Top 50 Mobile Game Makers of 2022

  • Top 50
  • Top 50 Mobile Game Makers 2022
The highest-grossing mobile games of the quarter revealed A STRONG QUARTER FOR MID-CORE TITLES Aug 4th, 2022

The highest-grossing mobile games of the quarter revealed

  • Midcore
  • Casual
  • Casino
  • Revenue
  • Market Share
PocketGamer.biz's 22 most anticipated mobile games of 2022 MOST ANTICIPATED 2022 Dec 30th, 2021

PocketGamer.biz's 22 most anticipated mobile games of 2022

  • Star Wars
  • Plants vs Zombies
  • Diablo Immortal
  • Apex Legends
  • Undawn
  • Most Anticipated
PocketGamer.biz’s top five biggest features of 2021 FEATUREFUL Dec 29th, 2021

PocketGamer.biz’s top five biggest features of 2021

  • Star Wars
  • Pokémon GO
  • Clash Royale
  • 2021 in Review
PocketGamer.biz’s top five biggest news stories of 2021 A TIME OF REFLECTION Dec 28th, 2021

PocketGamer.biz’s top five biggest news stories of 2021

  • Plants vs Zombies
  • World of Warcraft
  • Axie Infinity
  • 2021 in Review
The Top 50 Mobile Game Makers of 2021 BEST OF 2021 Sep 6th, 2021

The Top 50 Mobile Game Makers of 2021

  • Top 50
The Pocket Gamer Mobile Games Awards 2021 finalists TOP TALENT Jul 8th, 2021

The Pocket Gamer Mobile Games Awards 2021 finalists

  • Awards
  • Mobile Games Awards
The Top 50 Mobile Game Makers of 2020 BEST OF 2020 Sep 8th, 2020

The Top 50 Mobile Game Makers of 2020

  • Top 50
More

Count of active applications in the App Store

Total Active App (currently available for download): 4,822,486

Total Inactive Apps (no longer available for download): 213,765

Total Apps Seen in US App Store: 5,036,251

Number of Active Publishers in the US App Store: 1,401,814

Details

Application Category Distribution

Most Popular Categories

  1. Games (1,015,518 active)
  2. Business (485,125 active)
  3. Education (418,022 active)
  4. Lifestyle (413,074 active)
  5. Utilities (308,918 active)
Details
More App Store Metrics
Top 50
Game Makers
of 2022 Meet us in
Jordan on
Nov 12-13 Top games
currently in
soft launch

Company Profile

AppLift GmbH

Publisher, Service Provider
www.pocketgamer.biz/company/8789/applift-gmbh/
Company Profile Company Coverage
Last Updated: Oct 3rd, 2018
  • Website
    http://www.applift.com
  • Twitter
    http://twitter.com/applift
  • Facebook
    http://www.facebook.com/hitfox.applift

About

Description

AppLift is the first marketing platform exclusively dedicated to mobile games. We connect mobile games advertisers looking to acquire users at a low cost with publishers willing to efficiently monetize their mobile traffic.

Company Coverage

pgbiz Applift rebrands to focus on UA and retargeting News Oct 3rd, 2018

Applift rebrands to focus on UA and retargeting

pgbiz 2018 mobile advertising trends to watch: Playables and interactive ads Comment & Opinion Jan 17th, 2018

2018 mobile advertising trends to watch: Playables and interactive ads

pgbiz Global mobile game revenues expected to hit $64.9 billion in 2020 News Jun 26th, 2017

Global mobile game revenues expected to hit $64.9 billion in 2020

pgbiz Why retargeting is the new user acquisition for mobile games Comment & Opinion Jun 9th, 2017

Why retargeting is the new user acquisition for mobile games

pgbiz How to choose the perfect partner to make your game a success Video Nov 3rd, 2016

How to choose the perfect partner to make your game a success

pgbiz User acquisition experts talk about the "new wave" of UA News Jan 18th, 2016

User acquisition experts talk about the "new wave" of UA

pgbiz Video: Industry experts discuss the high quality high spend dilemma of UA News Nov 19th, 2015

Video: Industry experts discuss the high quality high spend dilemma of UA

pgbiz AppLift unveils AppLift Labs to innovate ad tech Job News Oct 14th, 2015

AppLift unveils AppLift Labs to innovate ad tech

as pgbiz AppLift India on making the most of your paid advertising News Sep 7th, 2015

AppLift India on making the most of your paid advertising

pgbiz AppLift CEO Tim Koschella on the rise of native ads, the holistic use of data, and new investment PubNative Interview Apr 9th, 2015

AppLift CEO Tim Koschella on the rise of native ads, the holistic use of data, and new investment PubNative

as pgbiz AppLift opens offices in Beijing, Tokyo and Delhi News Mar 31st, 2015

AppLift opens offices in Beijing, Tokyo and Delhi

pgbiz Indies need to create a great story around their games, says AppLift's Michael Puriz Interview Nov 25th, 2014

Indies need to create a great story around their games, says AppLift's Michael Puriz

pgbiz AppLift funds API-based customisable native ad platform PubNative to tune of 'x' million News Jul 8th, 2014

AppLift funds API-based customisable native ad platform PubNative to tune of 'x' million

pgbiz Applift: Publishers must strive to keep incentivised advertising alive Interview Jul 1st, 2014

Applift: Publishers must strive to keep incentivised advertising alive

pgbiz PG Connects Speaker Spotlight: Jean-Philippe Decka, AppLift Interview May 30th, 2014

PG Connects Speaker Spotlight: Jean-Philippe Decka, AppLift

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