Part of the SM Business Network:

  • TheVirtualReport.biz
  • PCGamesInsider.biz
  • BlockchainGamer.biz

The Best Industry Events    ▼▲

  • PGC Toronto 2022
  • PGC Helsinki 2022
Pocket Gamer.biz Logo
Login
  • Email
  • Password

Forgot password?

Login with Facebook Sign in with Twitter

Password Reset

To reset your pass, please enter your email below and submit. Your new password will then be emailed to you.

You can change this pass at any time on the "edit profile" link when logged in.

  • Email

Got your password?

Register
International Asia Middle East Edition
Pocket Gamer.biz Logo
Features Articles & Opinion
Latest Popular
Regulars Features Comment & Opinion Everything else
Hot Five: Miniclip to acquire SYBO, Supercell reveals PC-exclusive studio, and TikTok owners reach $1 billion Hot Five Jun 27th, 2022

Hot Five: Miniclip to acquire SYBO, Supercell reveals PC-exclusive studio, and TikTok owners reach $1 billion

  • User Acquisition
  • Downloads
  • Acquisition
  • Subway Surfers
  • Revenue
  • New Studio
  • TikTok
  • Garena Free Fire
Hall of Fame: Jani Karlsson and pioneering the earliest days of the mobile games industry Hall of Fame Jun 14th, 2022

Hall of Fame: Jani Karlsson and pioneering the earliest days of the mobile games industry

  • Hall of Fame
  • N-Gage
Upstream: the mobile games streaming and esports digest – June 10 2022 Feature Jun 10th, 2022

Upstream: the mobile games streaming and esports digest – June 10 2022

  • Facebook
  • Twitch
  • Streaming
  • Esports
  • YouTube
  • Mobile Legends
  • Free Fire
  • PUBG Mobile
  • Garena Free Fire
  • Upstream
Subscription services are growing fast, but unlikely to become the dominant form of monetisation Comment & Opinion Jun 7th, 2022

Subscription services are growing fast, but unlikely to become the dominant form of monetisation

  • Monetisation
  • Subscription
  • Netflix
  • Xbox Game Pass
  • Insight
What is driving the insatiable demand for mergers and acquisitions? Data & Research May 6th, 2022

What is driving the insatiable demand for mergers and acquisitions?

  • Acquisition
  • Merger
  • Blockchain
  • NFT
  • Insight
Updated: what crucial lessons can Microsoft and Sony take from mobile for in-game ads? Mobile Mavens Apr 29th, 2022

Updated: what crucial lessons can Microsoft and Sony take from mobile for in-game ads?

  • Monetisation
  • Microsoft
  • In-app ads
  • Free-To-Play
  • Sony
Top 10 games industry jobs to apply for this week Job News Mar 24th, 2022

Top 10 games industry jobs to apply for this week

  • Europe
  • Jobs in Games
  • Jobs Weekly
  • USA
  • United Kingdom
How Rocket League Sideswipe hit the back of the net Interview Dec 21st, 2021

How Rocket League Sideswipe hit the back of the net

  • Making Of
  • Interview
  • Rocket League Sideswipe
PGbiz Podcast #6 - Original Games and the rise of merge News Oct 18th, 2021

PGbiz Podcast #6 - Original Games and the rise of merge

  • Podcast
How does Hot Wheels Unlimited monetise? The IAP Inspector Oct 26th, 2020

How does Hot Wheels Unlimited monetise?

  • Monetisation
  • IAP Inspector
  • Hot Wheels
as Pokemon Day: How are The Pokemon Company's recent mobile releases performing? The Charticle Feb 27th, 2020

Pokemon Day: How are The Pokemon Company's recent mobile releases performing?

  • Charticle
  • Pokémon GO
  • Pokemon
  • Pokemon Masters
  • Pokemon Home
as East Meets West: Apple's App Store payment snafu, Pokemon Master's good start, and Huya's ESL deal Regulars Sep 9th, 2019

East Meets West: Apple's App Store payment snafu, Pokemon Master's good start, and Huya's ESL deal

  • East Meets West
2017 - the year not much happened in mobile games, says Verto Chart of the Week Oct 31st, 2017

2017 - the year not much happened in mobile games, says Verto

  • Data
  • Chart of the Week
  • Trends
The internet reacts to the Nintendo Switch reveal After Hours Oct 22nd, 2016

The internet reacts to the Nintendo Switch reveal

  • Nintendo Switch
The Promiscuous Gamer enters a Marvel Avengers Alliance (2) and meets his Dream Girlfriend Promiscuous Gamer Apr 8th, 2016

The Promiscuous Gamer enters a Marvel Avengers Alliance (2) and meets his Dream Girlfriend

  • Promiscuous Gamer
Why we need more games without Nolan North's voice in them Stateside Aug 14th, 2015

Why we need more games without Nolan North's voice in them

  • Stateside
  • Going Global
  • Diversity
Fallout Shelter's success, E3's future, and #PCGSanFran speakers in the spotlight Week that was Jun 20th, 2015

Fallout Shelter's success, E3's future, and #PCGSanFran speakers in the spotlight

  • Week That Was
3 Why it's significant Kabam has gifted all The Hunger Games' players $0.14 Monetizer Jan 30th, 2015

Why it's significant Kabam has gifted all The Hunger Games' players $0.14

  • F2P
  • Monetisation
  • Monetizer
  • Reciprocity
  • Retention
Not immune but Finland has given GamerGate the cold shoulder The Finnsider Nov 14th, 2014

Not immune but Finland has given GamerGate the cold shoulder

  • Equality
  • Finland
  • Finnsider
  • GamerGate
PG.biz week that was: Gamevil likes Amazon Appstore, Honeycomb will be open, AGON stops, Zipline starts, HTC profits, Xoom hasn't, 4th & Battery rejected, and Apple gets game PR Week that was Apr 9th, 2011

PG.biz week that was: Gamevil likes Amazon Appstore, Honeycomb will be open, AGON stops, Zipline starts, HTC profits, Xoom hasn't, 4th & Battery rejected, and Apple gets game PR

1 Upstream: the mobile games streaming and esports digest – May 6 2022 Feature May 6th, 2022

Upstream: the mobile games streaming and esports digest – May 6 2022

  • Facebook
  • Twitch
  • Streaming
  • Esports
  • YouTube
  • Mobile Legends
  • Free Fire
  • PUBG Mobile
  • Garena Free Fire
  • Upstream
1 Hot Five: Tilting Point bullish on blockchain, Warcraft Arclight Rumble, and Zynga’s Bernard Kim to join Match Group Hot Five May 9th, 2022

Hot Five: Tilting Point bullish on blockchain, Warcraft Arclight Rumble, and Zynga’s Bernard Kim to join Match Group

  • Acquisition
  • Hot Five
  • Most Read
  • Wordle
  • Web3
  • Arclight Rumble
Hot Five: Diablo Immortal makes over $24 million in first two weeks, a third of gaming app businesses expect to close, and Beatstar's exclusive over Spotify Hot Five Jun 20th, 2022

Hot Five: Diablo Immortal makes over $24 million in first two weeks, a third of gaming app businesses expect to close, and Beatstar's exclusive over Spotify

  • Hot Five
  • Exclusive
  • Studio Closure
  • Netflix
  • Diablo Immortal
  • IDFA
  • Metaverse
  • Beatstar
Hall of Fame: Jani Karlsson and pioneering the earliest days of the mobile games industry Hall of Fame Jun 14th, 2022

Hall of Fame: Jani Karlsson and pioneering the earliest days of the mobile games industry

  • Hall of Fame
  • N-Gage
3 Why it's significant Kabam has gifted all The Hunger Games' players $0.14 Monetizer Jan 30th, 2015

Why it's significant Kabam has gifted all The Hunger Games' players $0.14

  • F2P
  • Monetisation
  • Monetizer
  • Reciprocity
  • Retention
Upstream: the mobile games streaming and esports digest – June 10 2022 Feature Jun 10th, 2022

Upstream: the mobile games streaming and esports digest – June 10 2022

  • Facebook
  • Twitch
  • Streaming
  • Esports
  • YouTube
  • Mobile Legends
  • Free Fire
  • PUBG Mobile
  • Garena Free Fire
  • Upstream
Top 10 games industry jobs to apply for this week Job News Mar 24th, 2022

Top 10 games industry jobs to apply for this week

  • Europe
  • Jobs in Games
  • Jobs Weekly
  • USA
  • United Kingdom
273 Updated June 27: 68 top games in soft launch: From Marvel Snap to Subway Surfers Match SOFT LAUNCH Jun 27th, 2022

Updated June 27: 68 top games in soft launch: From Marvel Snap to Subway Surfers Match

  • Soft Launch
13 Mobile Game of the Week: Disney Mirrorverse WHAT WE'RE PLAYING Jun 24th, 2022

Mobile Game of the Week: Disney Mirrorverse

All 253 Apple Arcade games available now AN APPLE (GAME) A DAY Jun 24th, 2022

All 253 Apple Arcade games available now

  • iOS
  • iPad
  • Launch
  • Apple TV
  • iPhone
  • Apple Arcade
  • Mac
10 biggest video game acquisitions of all time MONOPOLY MONEY Jun 23rd, 2022

10 biggest video game acquisitions of all time

  • Minecraft
  • Acquisition
  • Deal
  • Clash of Clans
  • The Elder Scrolls
  • Fallout
  • Candy Crush
The mobile games industry glossary THE MOBILE GAMES GLOSSARY Jun 23rd, 2022

The mobile games industry glossary

  • Investment
  • Advertising
  • User Acquisition
  • Gacha
  • Acquisition
  • KPIs
  • Live Ops
  • Blockchain
  • In-App Purchases
  • NFT
  • Genre
34 mobile games that have made more than $1 billion in lifetime sales UNICORN CLUB Jun 21st, 2022

34 mobile games that have made more than $1 billion in lifetime sales

  • Revenue
  • Billions
Hall of Fame: Jani Karlsson and pioneering the earliest days of the mobile games industry HALL OF FAME Jun 14th, 2022

Hall of Fame: Jani Karlsson and pioneering the earliest days of the mobile games industry

  • Hall of Fame
  • N-Gage
Update June 13: The complete list of Netflix Games A GLIMPSE OF GROWTH Jun 13th, 2022

Update June 13: The complete list of Netflix Games

  • Netflix
  • Stranger Things
  • League of Legends
More
273 Updated June 27: 68 top games in soft launch: From Marvel Snap to Subway Surfers Match SOFT LAUNCH Jun 27th, 2022

Updated June 27: 68 top games in soft launch: From Marvel Snap to Subway Surfers Match

  • Soft Launch
1 Upstream: the mobile games streaming and esports digest – May 6 2022 UPSTREAM May 6th, 2022

Upstream: the mobile games streaming and esports digest – May 6 2022

  • Facebook
  • Twitch
  • Streaming
  • Esports
  • YouTube
  • Mobile Legends
  • Free Fire
  • PUBG Mobile
  • Garena Free Fire
  • Upstream
34 mobile games that have made more than $1 billion in lifetime sales UNICORN CLUB Jun 21st, 2022

34 mobile games that have made more than $1 billion in lifetime sales

  • Revenue
  • Billions
13 Mobile Game of the Week: Disney Mirrorverse WHAT WE'RE PLAYING Jun 24th, 2022

Mobile Game of the Week: Disney Mirrorverse

All 253 Apple Arcade games available now AN APPLE (GAME) A DAY Jun 24th, 2022

All 253 Apple Arcade games available now

  • iOS
  • iPad
  • Launch
  • Apple TV
  • iPhone
  • Apple Arcade
  • Mac
10 biggest video game acquisitions of all time MONOPOLY MONEY Jun 23rd, 2022

10 biggest video game acquisitions of all time

  • Minecraft
  • Acquisition
  • Deal
  • Clash of Clans
  • The Elder Scrolls
  • Fallout
  • Candy Crush
The mobile games industry glossary THE MOBILE GAMES GLOSSARY Jun 23rd, 2022

The mobile games industry glossary

  • Investment
  • Advertising
  • User Acquisition
  • Gacha
  • Acquisition
  • KPIs
  • Live Ops
  • Blockchain
  • In-App Purchases
  • NFT
  • Genre
Hall of Fame: Jani Karlsson and pioneering the earliest days of the mobile games industry HALL OF FAME Jun 14th, 2022

Hall of Fame: Jani Karlsson and pioneering the earliest days of the mobile games industry

  • Hall of Fame
  • N-Gage
More
Join our Club: Zynga’s Tatum Clanton details Words With Friends 2’s new guild system IT'S CLUBBERIN' TIME Jun 24th, 2022

Join our Club: Zynga’s Tatum Clanton details Words With Friends 2’s new guild system

  • Community
  • Words With Friends
  • Guilds
  • Words With Friends 2
  • Moderation
Stage Two of Transformers x Top War: Battle Game crossover breaks records once again SHARKTICONS ASSEMBLE Jun 23rd, 2022

Stage Two of Transformers x Top War: Battle Game crossover breaks records once again

  • Sponsored
Know someone who wants to get into the games industry? Hashbang and AIE can help PGC SEATTLE Jun 23rd, 2022

Know someone who wants to get into the games industry? Hashbang and AIE can help

  • PGC Seattle
  • PG Connects
  • PG Connects Seattle
Are you Team Summer or Team Winter in your Q2 game advertising? UA Eye explores nine campaigns to find out UA EYE Jun 22nd, 2022

Are you Team Summer or Team Winter in your Q2 game advertising? UA Eye explores nine campaigns to find out

  • Advertising
  • User Acquisition
  • UA Eye
Fishing (and hunting) for awareness GAMING FOR GOOD Jun 22nd, 2022

Fishing (and hunting) for awareness

  • Education
  • Sponsored
  • Ecosystem
  • Environment
Supercell: looking back on 10 years of Hay Day – part one MAKING HAY Jun 21st, 2022

Supercell: looking back on 10 years of Hay Day – part one

  • Hay Day
  • Anniversary
How to land your first in-game brand advertising partnership GET THAT BRAND Jun 21st, 2022

How to land your first in-game brand advertising partnership

  • Brands
  • Partnership
  • Brand Building
Post-lockdown period led to an increase in mobile gamers, says Xsolla's Nick Yama PG CONNECTS SEATTLE Jun 21st, 2022

Post-lockdown period led to an increase in mobile gamers, says Xsolla's Nick Yama

  • Marketing
  • PGC Seattle
  • PG Connects
More
Daniel Persson on Coffee Stain's new mobile-first studio, exploring old IP, and not looking at NFTs NOT JUST FOR KARL Feb 9th, 2022

Daniel Persson on Coffee Stain's new mobile-first studio, exploring old IP, and not looking at NFTs

  • Swedish Games Industry
  • Sweden
  • New Studio
  • Blockchain
  • IDFA
  • Genre
Supercell: looking back on 10 years of Hay Day – part one MAKING HAY Jun 21st, 2022

Supercell: looking back on 10 years of Hay Day – part one

  • Hay Day
  • Anniversary
Join our Club: Zynga’s Tatum Clanton details Words With Friends 2’s new guild system IT'S CLUBBERIN' TIME Jun 24th, 2022

Join our Club: Zynga’s Tatum Clanton details Words With Friends 2’s new guild system

  • Community
  • Words With Friends
  • Guilds
  • Words With Friends 2
  • Moderation
How to land your first in-game brand advertising partnership GET THAT BRAND Jun 21st, 2022

How to land your first in-game brand advertising partnership

  • Brands
  • Partnership
  • Brand Building
Post-lockdown period led to an increase in mobile gamers, says Xsolla's Nick Yama PG CONNECTS SEATTLE Jun 21st, 2022

Post-lockdown period led to an increase in mobile gamers, says Xsolla's Nick Yama

  • Marketing
  • PGC Seattle
  • PG Connects
Are you Team Summer or Team Winter in your Q2 game advertising? UA Eye explores nine campaigns to find out UA EYE Jun 22nd, 2022

Are you Team Summer or Team Winter in your Q2 game advertising? UA Eye explores nine campaigns to find out

  • Advertising
  • User Acquisition
  • UA Eye
Stage Two of Transformers x Top War: Battle Game crossover breaks records once again SHARKTICONS ASSEMBLE Jun 23rd, 2022

Stage Two of Transformers x Top War: Battle Game crossover breaks records once again

  • Sponsored
Fishing (and hunting) for awareness GAMING FOR GOOD Jun 22nd, 2022

Fishing (and hunting) for awareness

  • Education
  • Sponsored
  • Ecosystem
  • Environment
More

Regulars

  • Chart of the Week
  • App Store Metrics
  • Hall of Fame
  • Company Directory
  • Hot Five
  • Deals
  • Mobile Mavens
  • Jobs
  • Monetizer
  •  
  • Stateside
  •  
  • The Charticle
  •  
  • The IAP Inspector
  •  
  • Week That Was

About Us

  • About Us
  • Advertising
  • Terms & Conditions
  • Privacy Policy

Follow Us

  • Sign up to PGBN
  • RSS
  • Facebook
  • Twitter
  • Google+
  • LinkedIn
News Hot topics
Latest Popular
Pocket Gamer Connects Toronto is just a week away – here’s everything you need to know! SHOW OVERVIEW Jun 27th, 2022

Pocket Gamer Connects Toronto is just a week away – here’s everything you need to know!

  • PGC Toronto
  • Pocket Gamer Connects Toronto
Miniclip to acquire Subway Surfers studio Sybo MONUMENTAL DEAL Jun 25th, 2022

Miniclip to acquire Subway Surfers studio Sybo

  • M&A
  • Deal
  • Subway Surfers
  • 8 Ball Pool
Get a sneak peek at the star-studded speaker lineup for Pocket Gamer Connects Toronto! POWERHOUSE SPEAKERS Jun 24th, 2022

Get a sneak peek at the star-studded speaker lineup for Pocket Gamer Connects Toronto!

  • PGC Toronto
  • Pocket Gamer Connects Toronto
Stepico announces acquisition of game art studio Inkration TECH SCALER Jun 24th, 2022

Stepico announces acquisition of game art studio Inkration

  • Development
  • Sponsored
  • Merger
  • Art
  • Aquisition
data.ai: Mobile players to spend $21.4 billion in Q2 2022 SHOW ME THE BILLIONS Jun 24th, 2022

data.ai: Mobile players to spend $21.4 billion in Q2 2022

  • Revenue
  • Report
  • Player Spending
Solana Labs is developing a Web3 mobile phone HELLO SAGA Jun 24th, 2022

Solana Labs is developing a Web3 mobile phone

  • Mobile
  • Web3
Want to celebrate the world’s best mobile games creators? Nominate them for the 2022 Top 50 Game Makers TOP 50 GAME MAKERS Jun 24th, 2022

Want to celebrate the world’s best mobile games creators? Nominate them for the 2022 Top 50 Game Makers

  • Awards
  • Top 50
  • Developers
  • Publishers
Rec Room turns six with more rooms than there are apps on App Store HAPPY BIRTHDAY! Jun 24th, 2022

Rec Room turns six with more rooms than there are apps on App Store

  • Social
  • User Generated Content
  • Metaverse
More
Veiled Games spills beans on App Store pricing effects Feb 9th, 2009

Veiled Games spills beans on App Store pricing effects

Diablo Immortal has made over $24 million in first two weeks WELCOME TO HELL Jun 17th, 2022

Diablo Immortal has made over $24 million in first two weeks

  • Revenue
  • Diablo Immortal
as Super success: Hay Day hits the top of the charts in Japan Oct 22nd, 2013

Super success: Hay Day hits the top of the charts in Japan

Supercell reveals PC-exclusive studio, Channel37 COMING TO PC Jun 21st, 2022

Supercell reveals PC-exclusive studio, Channel37

  • New Studio
1 Subway Surfers and Garena Free Fire top most downloaded games in May 2022 MAY 2022 DOWNLOADS Jun 20th, 2022

Subway Surfers and Garena Free Fire top most downloaded games in May 2022

  • Subway Surfers
  • Free Fire
Five reasons why you absolutely need to book your ticket to PG Connects Helsinki today! SAVE BIG Jun 23rd, 2022

Five reasons why you absolutely need to book your ticket to PG Connects Helsinki today!

  • PGC Helsinki
TIME and The Sandbox partner to build metaverse destination, TIME Square WHAT TIME IS IT Jun 21st, 2022

TIME and The Sandbox partner to build metaverse destination, TIME Square

  • Metaverse
  • Web3
User acquisition to be dominated by three key factors: predictive analytics, automation, and data privacy CAUSE TO CAPTIVATE Jun 20th, 2022

User acquisition to be dominated by three key factors: predictive analytics, automation, and data privacy

  • User Acquisition
  • Report
  • iOS 14
  • ATT
  • iOS 14.5
More
Events Networking
All Events Meet PG Industry
May 26th - Jul 17th 2022

THU Golden Ticket 2022

Online Event,

Jun 26th - Jul 10th 2022

Publish Me AppQuantum 2022

Online Event,

Jun 26th - 28th 2022

European Blockchain Convention 2022

Barcelona, Spain

Jun 28th - 29th 2022

IndieGame Business Sessions 2022

Online Event,

Jun 30th 2022

Barclays London Games Frenzy

London, UK

Jul 1st - 16th 2022

NZ Games Festival 2022

Online Event,

Jul 5th - 10th 2022

BIG (Brazil's Independent Game Festival)

Brazil

Jul 5th - 7th 2022

ESI Singapore 2022

Singapore

Jul 6th - 7th 2022

Pocket Gamer Connects Toronto 2022

Canada

Jul 6th 2022

The Very Big Indie Pitch (Mobile Edition) PGC Toronto

Canada

Jul 6th - 7th 2022

Brands x Ads x Games Summit 2022

Canada

Jul 7th 2022

The Very Big Indie Pitch (PC+Console Edition) PGC Toronto

Canada

Sep 27th - 28th 2022

Pocket Gamer Connects Helsinki 2022

Helsinki, Finland

Nov 2nd - 4th 2022

Pocket Gamer Connects Jordan 2022

Amman, Jordan

May 26th - Jul 17th 2022

THU Golden Ticket 2022

Online Event,

Jun 26th - Jul 10th 2022

Publish Me AppQuantum 2022

Online Event,

Jun 26th - 28th 2022

European Blockchain Convention 2022

Barcelona, Spain

Jun 28th - 29th 2022

IndieGame Business Sessions 2022

Online Event,

Jun 30th 2022

Barclays London Games Frenzy

London, UK

Jul 1st - 16th 2022

NZ Games Festival 2022

Online Event,

Jul 5th - 7th 2022

ESI Singapore 2022

Singapore

Jul 5th - 10th 2022

BIG (Brazil's Independent Game Festival)

Brazil

Resources Data, Deals & Research
Knowledge Base Deals Data & Research Top Developers App Store Metrics
What you need to do before monetising your hypercasual game DO THIS FIRST Apr 28th, 2022

What you need to do before monetising your hypercasual game

  • Monetisation
  • Testing
  • A/B Testing
  • Hypercasual
  • In-app ads
Three in-game monetisation myths that need to be left in 2021 MONETISATION MYTHS BUSTED Apr 14th, 2022

Three in-game monetisation myths that need to be left in 2021

  • Sponsored
How to prevent ‘purposefully neglectful’ UI/UX dark patterns in F2P mobile games DARK TIMES Apr 13th, 2022

How to prevent ‘purposefully neglectful’ UI/UX dark patterns in F2P mobile games

  • Monetisation
  • Player Habits
  • User Experience
  • User Interface
  • Dark patterns
Financing LTV in mobile gaming FUND GROWTH TO SCALE Mar 31st, 2022

Financing LTV in mobile gaming

  • User Acquisition
  • Sponsored
  • Finance
Pollen VC launches the definitive guide to selecting a UA financing partner UA OK Jan 14th, 2022

Pollen VC launches the definitive guide to selecting a UA financing partner

  • User Acquisition
  • Funding
  • Sponsored
  • Guides
1 How in-game ads have taken APPS to the next level IN-GAME INSIGHT Nov 29th, 2021

How in-game ads have taken APPS to the next level

  • Advertising
  • Monetisation
  • Sponsored
How much are your players really worth? RESIDUAL VALUE CALCULATOR Sep 8th, 2021

How much are your players really worth?

  • User Acquisition
  • Monetisation
  • Cohort
  • Sponsored
What is CFO Resources? MONEY TALK Jun 1st, 2021

What is CFO Resources?

  • Financials
  • Sponsored
More
CloudFeather Games raises $1.25 million in seed funding round BOUNTY HUNTING Jun 22nd, 2022

CloudFeather Games raises $1.25 million in seed funding round

  • Investment
  • Funding
  • Seed Round
  • SDK
TIME and The Sandbox partner to build metaverse destination, TIME Square WHAT TIME IS IT Jun 21st, 2022

TIME and The Sandbox partner to build metaverse destination, TIME Square

  • Metaverse
  • Web3
Lumi Interactive raises $6.74 million for “crowdhealing” mobile game BRIGHT SPOT Jun 21st, 2022

Lumi Interactive raises $6.74 million for “crowdhealing” mobile game

  • Investment
Square Enix invests in cloud gaming company Blacknut SQUARE CLOUDS Jun 21st, 2022

Square Enix invests in cloud gaming company Blacknut

  • Investment
  • Cloud
Uncapped acquires gaming finance provider Sugar for undisclosed amount ABOUT AN ACQUISITION Jun 16th, 2022

Uncapped acquires gaming finance provider Sugar for undisclosed amount

  • Acquisition
  • Portfolio
  • Branding
MSA Novo invests in Tamatem Games' Chinese expansion INVESTMENT WITH INTENT Jun 15th, 2022

MSA Novo invests in Tamatem Games' Chinese expansion

  • China
  • Investment
  • Partnership
Mobile gaming audio tech startup Odeeo receives $9 million, becomes DAX’s sales partner AUDIO IN Jun 14th, 2022

Mobile gaming audio tech startup Odeeo receives $9 million, becomes DAX’s sales partner

  • Investment
  • Advertising
  • Audio Ads
Candy Crush creator King acquires AI software company Peltarion INVEST IN AI Jun 14th, 2022

Candy Crush creator King acquires AI software company Peltarion

  • Acquisition
  • Artificial Intelligence
More
Gamers are increasingly positive towards in-game branding GET MY BRANDING IRON Jun 21st, 2022

Gamers are increasingly positive towards in-game branding

  • Data
  • Brands
User acquisition to be dominated by three key factors: predictive analytics, automation, and data privacy CAUSE TO CAPTIVATE Jun 20th, 2022

User acquisition to be dominated by three key factors: predictive analytics, automation, and data privacy

  • User Acquisition
  • Report
  • iOS 14
  • ATT
  • iOS 14.5
Diablo Immortal has made over $24 million in first two weeks WELCOME TO HELL Jun 17th, 2022

Diablo Immortal has made over $24 million in first two weeks

  • Revenue
  • Diablo Immortal
How Dislyte took over half of the battler market in its first weeks of release DEEP DIVE IN DISLYTE Jun 16th, 2022

How Dislyte took over half of the battler market in its first weeks of release

  • Midcore
  • Revenue
  • Market Share
  • RPG
  • AFK Arena
  • Dislyte
McKinsey & Company report predicts $5 trillion in metaverse earnings by 2030 PREDICTION POSITIVITY Jun 16th, 2022

McKinsey & Company report predicts $5 trillion in metaverse earnings by 2030

  • Predictions
  • Revenue
  • Report
  • Metaverse
  • Gen Z
Almost a third of gaming app businesses may close due to new regulations, says Bango APP EXTINCTION Jun 15th, 2022

Almost a third of gaming app businesses may close due to new regulations, says Bango

  • User Acquisition
  • Data
  • IDFA
Liftoff and AppsFlyer report considers untapped potential in subscription-model mobile games SPENDING ON SUBSCRIPTIONS Jun 14th, 2022

Liftoff and AppsFlyer report considers untapped potential in subscription-model mobile games

  • Android
  • iOS
  • Subscription
  • Report
  • ATT
Sensor Tower: player spending on mobile games reaching $117 billion by 2026 PREDICTING AND PROJECTING Jun 14th, 2022

Sensor Tower: player spending on mobile games reaching $117 billion by 2026

  • Downloads
  • App Store
  • Predictions
  • Google Play
  • Revenue
  • Report
More
PocketGamer.biz's 22 most anticipated mobile games of 2022 MOST ANTICIPATED 2022 Dec 30th, 2021

PocketGamer.biz's 22 most anticipated mobile games of 2022

  • Star Wars
  • Plants vs Zombies
  • Diablo Immortal
  • Apex Legends
  • Undawn
  • Most Anticipated
PocketGamer.biz’s top five biggest features of 2021 FEATUREFUL Dec 29th, 2021

PocketGamer.biz’s top five biggest features of 2021

  • Star Wars
  • Pokémon GO
  • Clash Royale
  • 2021 in Review
PocketGamer.biz’s top five biggest news stories of 2021 A TIME OF REFLECTION Dec 28th, 2021

PocketGamer.biz’s top five biggest news stories of 2021

  • Plants vs Zombies
  • World of Warcraft
  • Axie Infinity
  • 2021 in Review
The Top 50 Mobile Game Makers of 2021 BEST OF 2021 Sep 6th, 2021

The Top 50 Mobile Game Makers of 2021

  • Top 50
The Pocket Gamer Mobile Games Awards 2021 finalists TOP TALENT Jul 8th, 2021

The Pocket Gamer Mobile Games Awards 2021 finalists

  • Awards
  • Mobile Games Awards
1 The Top 50 Mobile Game Makers of 2020 BEST OF 2020 Sep 8th, 2020

The Top 50 Mobile Game Makers of 2020

  • Top 50
Supercell, Supercell, and Supercell: The most read news stories of 2019 MOST READ 2019 Dec 31st, 2019

Supercell, Supercell, and Supercell: The most read news stories of 2019

4 Things We Learned at Gamesforum Seattle 2019 EVENT RECAP Nov 5th, 2019

4 Things We Learned at Gamesforum Seattle 2019

  • China
  • Development
  • Seattle
  • Events
More

Count of active applications in the App Store

Total Active App (currently available for download): 4,810,889

Total Inactive Apps (no longer available for download): 213,765

Total Apps Seen in US App Store: 5,024,654

Number of Active Publishers in the US App Store: 1,396,512

Details

Application Category Distribution

Most Popular Categories

  1. Games (1,013,459 active)
  2. Business (484,185 active)
  3. Education (416,790 active)
  4. Lifestyle (412,370 active)
  5. Utilities (307,796 active)
Details
More App Store Metrics
The PGbiz
Top 50 Mobile
Game Makers Meet us in
Toronto on
July 6-7 Top games
currently in
soft launch

Company Profile

AppLift GmbH

Publisher, Service Provider
www.pocketgamer.biz/company/8789/applift-gmbh/
Company Profile Company Coverage
Last Updated: Oct 3rd, 2018
  • Website
    http://www.applift.com
  • Twitter
    http://twitter.com/applift
  • Facebook
    http://www.facebook.com/hitfox.applift

About

Description

AppLift is the first marketing platform exclusively dedicated to mobile games. We connect mobile games advertisers looking to acquire users at a low cost with publishers willing to efficiently monetize their mobile traffic.

Company Coverage

pgbiz Applift rebrands to focus on UA and retargeting News Oct 3rd, 2018

Applift rebrands to focus on UA and retargeting

3 pgbiz 2018 mobile advertising trends to watch: Playables and interactive ads Comment & Opinion Jan 17th, 2018

2018 mobile advertising trends to watch: Playables and interactive ads

pgbiz Global mobile game revenues expected to hit $64.9 billion in 2020 News Jun 26th, 2017

Global mobile game revenues expected to hit $64.9 billion in 2020

pgbiz Why retargeting is the new user acquisition for mobile games Comment & Opinion Jun 9th, 2017

Why retargeting is the new user acquisition for mobile games

pgbiz How to choose the perfect partner to make your game a success Video Nov 3rd, 2016

How to choose the perfect partner to make your game a success

pgbiz User acquisition experts talk about the "new wave" of UA News Jan 18th, 2016

User acquisition experts talk about the "new wave" of UA

pgbiz Video: Industry experts discuss the high quality high spend dilemma of UA News Nov 19th, 2015

Video: Industry experts discuss the high quality high spend dilemma of UA

pgbiz AppLift unveils AppLift Labs to innovate ad tech Job News Oct 14th, 2015

AppLift unveils AppLift Labs to innovate ad tech

as pgbiz AppLift India on making the most of your paid advertising News Sep 7th, 2015

AppLift India on making the most of your paid advertising

pgbiz AppLift CEO Tim Koschella on the rise of native ads, the holistic use of data, and new investment PubNative Interview Apr 9th, 2015

AppLift CEO Tim Koschella on the rise of native ads, the holistic use of data, and new investment PubNative

as pgbiz AppLift opens offices in Beijing, Tokyo and Delhi News Mar 31st, 2015

AppLift opens offices in Beijing, Tokyo and Delhi

pgbiz Indies need to create a great story around their games, says AppLift's Michael Puriz Interview Nov 25th, 2014

Indies need to create a great story around their games, says AppLift's Michael Puriz

pgbiz AppLift funds API-based customisable native ad platform PubNative to tune of 'x' million News Jul 8th, 2014

AppLift funds API-based customisable native ad platform PubNative to tune of 'x' million

pgbiz Applift: Publishers must strive to keep incentivised advertising alive Interview Jul 1st, 2014

Applift: Publishers must strive to keep incentivised advertising alive

pgbiz PG Connects Speaker Spotlight: Jean-Philippe Decka, AppLift Interview May 30th, 2014

PG Connects Speaker Spotlight: Jean-Philippe Decka, AppLift

1 2
Facebook Icon Twitter Icon YouTube Icon LinkedIn Icon RSS Feed Icon

Get Pocket Gamer Biz in your inbox

Terms of Use and Privacy Policy.

Top Stories

News Features
Pocket Gamer Connects Toronto is just a week away – here’s everything you need to know! News 4 hours, 7 minutes ago

Pocket Gamer Connects Toronto is just a week away – here’s everything you need to know!

Miniclip to acquire Subway Surfers studio Sybo News Jun 25th, 2022

Miniclip to acquire Subway Surfers studio Sybo

Get a sneak peek at the star-studded speaker lineup for Pocket Gamer Connects Toronto! News Jun 24th, 2022

Get a sneak peek at the star-studded speaker lineup for Pocket Gamer Connects Toronto!

Stepico announces acquisition of game art studio Inkration News Jun 24th, 2022

Stepico announces acquisition of game art studio Inkration

data.ai: Mobile players to spend $21.4 billion in Q2 2022 News Jun 24th, 2022

data.ai: Mobile players to spend $21.4 billion in Q2 2022

273 Updated June 27: 68 top games in soft launch: From Marvel Snap to Subway Surfers Match Feature 1 hour, 39 minutes ago

Updated June 27: 68 top games in soft launch: From Marvel Snap to Subway Surfers Match

13 Mobile Game of the Week: Disney Mirrorverse Feature Jun 24th, 2022

Mobile Game of the Week: Disney Mirrorverse

All 253 Apple Arcade games available now Feature Jun 24th, 2022

All 253 Apple Arcade games available now

10 biggest video game acquisitions of all time Feature Jun 23rd, 2022

10 biggest video game acquisitions of all time

The mobile games industry glossary Feature Jun 23rd, 2022

The mobile games industry glossary

Events

Our Events Industry Events All
Jul 6th - 7th 2022

Pocket Gamer Connects Toronto 2022

Canada

Jul 6th 2022

The Very Big Indie Pitch (Mobile Edition) PGC Toronto

Canada

Jul 6th - 7th 2022

Brands x Ads x Games Summit 2022

Canada

May 26th - Jul 17th 2022

THU Golden Ticket 2022

Online Event,

Jun 26th - Jul 10th 2022

Publish Me AppQuantum 2022

Online Event,

Jun 26th - 28th 2022

European Blockchain Convention 2022

Barcelona, Spain

THU Golden Ticket 2022 May 26th
Publish Me AppQuantum 2022 Jun 26th
European Blockchain Convention 2022 Europe Jun 26th
IndieGame Business Sessions 2022 Jun 28th
Barclays London Games Frenzy Europe Jun 30th
NZ Games Festival 2022 Jul 1st
BIG (Brazil's Independent Game Festival) South America Jul 5th
ESI Singapore 2022 Asia Jul 5th
See our full events listing

Games Industry Jobs

Marketing & Communications Lead
Victoria, Canada
Lead Combat Designer
Montreal, Canada
Senior Multiplayer Designer – Gears of War – The Coalition
Vancouver, Canada
Search our jobs board Add Job Ad

Popular Stories

Diablo Immortal has made over $24 million in first two weeks News Jun 17th, 2022

Diablo Immortal has made over $24 million in first two weeks

273 Updated June 27: 68 top games in soft launch: From Marvel Snap to Subway Surfers Match Feature 1 hour, 39 minutes ago

Updated June 27: 68 top games in soft launch: From Marvel Snap to Subway Surfers Match

Supercell reveals PC-exclusive studio, Channel37 News Jun 21st, 2022

Supercell reveals PC-exclusive studio, Channel37

1 Subway Surfers and Garena Free Fire top most downloaded games in May 2022 News Jun 20th, 2022

Subway Surfers and Garena Free Fire top most downloaded games in May 2022

Five reasons why you absolutely need to book your ticket to PG Connects Helsinki today! News Jun 23rd, 2022

Five reasons why you absolutely need to book your ticket to PG Connects Helsinki today!

Videos

Panel: How To Engage Communities To Grow Your Business

Keynote: Discovering the Why: Launching New Games & Features in 2022

See more videos on YouTube

PGBiz on Facebook

Sign Up

to get Pocket Gamer Biz in your inbox

Your sign up will be strictly used in accordance with our Terms of Use and Privacy Policy.

PGbiz Staff

  • Managing Editor Brian Baglow
  • Editor Khai Trung Le
  • Contributing Editor Jon Jordan
  • News Editor Aaron Orr
  • Staff Writer Aaron Astle
  •  
  • Recruitment Listings &
  • Business Development Lisa Bisset
  • CEO Chris James

About Us

  • About Us
  • Jobs Board
  • Advertising
  • Terms & Conditions
  • Privacy Policy

Steel Media Network

  • Pocket Gamer
  • PGbiz Middle East
  • Pocket Gamer France
  • AppSpy
  • 148Apps
  • Blockchain Gamer
  • PG Connects
  • PC Games Insider
  • The Virtual Report
  • Influencer Update
Steel Media Logo ©2022 Steel Media Ltd. All Rights Reserved View the mobile site