Jean-Vincent Chardon is European Sales Manager at MobileAppTracking, the app tracking platform from HasOffers.
It can be a confusing world for game developers when it comes to mobile advertising.
There's a bewildering array of ad networks, exchanges and other sources of user traffic, not to mention the effort required to monitor exactly where your users are coming from and which ones provide the most value.
Most developers just want to do what they're good at and make great games; but the preference to self-publish means that many will need to delve into the complex world of mobile advertising planning and tracking.
So, in a bid to better help you navigate the mobile advertising ecosystem, here's five classic mistakes developers often make - and how you can avoid them.
Click here to view the list »