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10 top legal tips for F2P game developers

10 top legal tips for F2P game developers

In the Bonus Level track at Pocket Gamer Connects London 2015, games lawyer Jas Purewal spoke about the legal scrutiny coming to the free-to-play business model.

He pointed to three main reasons that regulators in the UK, Germany and the EU are looking more closely at the industry.

  • The increasing use of mobile games and apps by children
  • The triumph of the F2P business model, and the
  • Perceived need to protect consumers in the online world.

As for those all-important legal tips, they're listed below.

You can also see Purewal's presentation and slidedeck.

  • 1. Is your game really "free"?
  • 2. Tighten your App Store page description
  • 3. Use T&Cs and have a privacy policy
  • 4. Give users direct contact to the developers
  • 5. Consider gating your games with a warning splash screen the first time they launch
  • 6. Process your IAPs in your game's store not in the game itself
  • 7. Give users the ability to select No to any retail prompts
  • 8. Your offers should be clean, not aggressive, and not misleading
  • 9. Make sure you provide alternative ways of acquiring paid content
  • 10. Be very careful regarding children.



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You can see all our Pocket Gamer Connects London 2015 footage here.


Contributing Editor

A Pocket Gamer co-founder, Jon is Contributing Editor at PG.biz which means he acts like a slightly confused uncle who's forgotten where he's left his glasses. As well as letters and cameras, he likes imaginary numbers and legumes.

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