Interview

PG Connects speaker spotlight: Enda Carey, Standfast

PG Connects speaker spotlight: Enda Carey, Standfast

It's just weeks to go before Pocket Gamer Connects 2014.

Our first conference will be held at Vinopolis in London on 20-21 January - you can find out more details here.

And to whet your appetite, we're finding out more about some of our speakers.

Having worked with Sony, iFone, Telcogames and Vision Media, Enda Carey is now the publishing officer for Standfast Interactive.

He assesses the marketing and distribution for all games looking for production finance, and assists funded developers to market and distribute their games as widely as possible.

Pocket Gamer: How long have you be working in games?

Enda Carey: I have been working in games for nearly 20 years and mobile for more than 12 years. I am still as passionate about games as ever, although with three kids my playing time is now restricted a lot.

What do you think has been the most significant event for mobile games during 2013?

Console quality games coming to mobile and, at last, a realisation that good games are key, not design by analytics.

What do you think will be the biggest challenges and opportunities in 2014?

I think it will all be about discovery and scale for developers, and content quality, of course.

How will indie developers fare?

I think it will be a very exciting year for indies but it is getting increasingly tough in terms of the cost of development, especially cross-platform support.

How big do you think the East-meets-West opportunity is, and which markets are you most excited about in 2014?

The opportunity is huge in terms of population sizes and smartphone penetration, but understanding cultural differences and preferences will be key.

The most exciting areas will be Japan, Korea and China, where we will see new business models, new game types, and new distribution channels.

What are you expecting to learn from attending Pocket Gamer Connects?

I want to understand how European and US companies can get a better cultural understanding of the East. Maybe the next event should take place in Asia!

What was your favourite mobile game of 2013?

Football Manager 2014 (spent way too much time playing it), Nascar Redline, Badland and currently I'm really enjoying the simplicity of Clear Vision.

Finally, what's your New Year's resolution and what resolution would you enforce on the industry?

For me personally to try to get fit(ter). For the industry - stop complicating things, please!


 

Contributing Editor

A Pocket Gamer co-founder, Jon is Contributing Editor at PG.biz which means he acts like a slightly confused uncle who's forgotten where he's left his glasses. As well as letters and cameras, he likes imaginary numbers and legumes.

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