#PGCLondon 2016 speaker Cloudcade's Johan Eile on his app store hopes

What to expect at PG Connects London 2016

#PGCLondon 2016 speaker Cloudcade's Johan Eile on his app store hopes

Pocket Gamer Connects London will kick off the 2016 in style on 18-19 January.

Tickets are still available.

So to give you a hint at what you can expect, we're shining the spotlight onto our speakers to provide a deeper look at the personalities who will be taking the stage.

  • Johan Eile is the COO of Canadian developer Cloudcade, which launched its debut F2P mobile game Shop Heroes in 2015. Tell us about your company's role in the mobile games industry

Johan Eile: Cloudcade is a new breed of developer. We inadvertently break every rule of building F2P games but end up with a super fun, massively engaging, high quality experience.

You can do things like that when you have the type of team we do.

And through a hybrid publishing model, we rely on our ability to build for different platforms, geographies and cultures to reach a global market in an impactful way.

2015 was another hectic year for the industry, what were most important developments?

From good to great, improved app store curation was a step in the right direction and still a work in progress but very welcomed from a developer point of view.

We heard that they finally put a man on the moon so we are pretty pumped about that and I am looking forward to playing the same experience through my VR headset for sure.

PG Connects kicks off 2016, give us a prediction or two of what we can expect to see in the new year?

In 2016 we are excited to see how the growth of mobile companion apps for wearables (yes you read it here first) will impact the games market.

I think we will also go back to the future and see more innovation on a "too market" level with increased competition for the app stores by handset manufactures preloading games and tailoring content for their own demographics.

Ray has been an enthusiastic gamer since the age of 5 and has seen his work published all over the internet. He is a proud iPhone 4S owner and absolutely adores working for 148apps. He also plays a mean game of Jetpack Joyride.