AppsFlyer, the marketing analytics firm, has announced its simultaneous arrival in London and Berlin with the launch of two new European offices.

The new locations join offices in Tel Aviv, San Francisco, New York, Bangkok, Beijing, Seoul, Tokyo, and Bangalore, bringing AppsFlyer to a total of 10 worldwide locations.

Both London and Berlin are of strategic significance to the Israel-based firm, with both regions experiencing market growth and furthering their respective reputations in the mobile space.

Strategic moves

“We have seen tremendous growth in the UK, as time spent in mobile apps overtakes all other forms of media, and marketers continue to shift their focus to mobile marketing activities,” said Oren Kaniel, founder and CEO of AppsFlyer.

“Although we already have a strong client base in the region, the UK was essentially calling us to establish a more permanent presence in order to continue attracting some of the best global talent in marketing technology, and to put ourselves in better position to offer the top-notch client services that our customers have come to expect.”

Paul Wright, former European Managing Director of cloud-based marketing firm CAKE, will join as Country Manager for AppsFlyer in the UK.

Meanwhile, based out of the new Berlin office, Ben Jeger joins as Managing Director for the DACH (Germany, Austria, Switzerland) region.

“AppsFlyer has a tremendously positive reputation in the industry, and it is an honor to lead the company’s growth in Germany and parts of Europe,” he said.

“AppsFlyer offers bar none the best platform in the world for empowering mobile marketers, and their recent growth is just a sign of things to come.”

While yet to appear on its jobs page, AppsFlyer states that it's currently hiring in London for sales, marketing, partner development, customer success, support and more.

To keep up-to-date with all new vacancies in London and Berlin, you can keep an eye on AppsFlyer's jobs page.