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Bango launches white paper on app monetisation

Devs told how to capitalise on smartphone market

Bango launches white paper on app monetisation
To help application developers get a better understanding and more effectively make money from their mobile apps, Bango has published a new white paper titled 'Make money from you mobile apps'.

It's the fourth in a series of papers Bango has published designed to illustrate how studios can capitalise on the growing smartphone market.

Money for nothing

Available from Bango's website, the paper spells out what the company believes are the best practices for making the most out of mobile apps in general.

It also takes a look at effective distribution and marketing, maximising revenue generated from apps, how to price titles and what the future holds for the industry.

Bango has plenty of experience in the monetisation of apps, having produced products designed to collect payment from mobile consumers for online content and services. The company also provides analytics for marketing campaigns.

To get the white paper, you simply have to register for free on Bango's website, with a link to the PDF delivered via email.

[source: Bango]

With a fine eye for detail, Keith Andrew is fuelled by strong coffee, Kylie Minogue and the shapely curve of a san serif font.