Despite Google being confirmed as its new owner, mobile ad network AdMob is still working hard on Apple platforms.
It's just rolled out its iPad SDK from beta into general release. Technically though AdMob has actually rolled iPad into its general iPhone OS SDK alongside iPhone and iPod touch.
The new SDK supports two ad formats in native iPad applications: text and tile ads and image ads. Both of these formats are available in the three IAB standard ad sizes: 300x250, 728x90, and 468x60 pixels.
AdMob says the formats contain the same 35 characters as its standard CPC text ads and are easy to create within the AdMob interface. The text is automatically re-formatted into the three ad sizes depending on which size ads publishers have implemented.
Gunning for iAd
And looking to the future - and no doubt with a competitive nudge towards Apple's forthcoming iAd platform - AdMob also gave a sneak peak in terms of what its future HTML5-based ads might look like on iPad.
Significantly, it's highlighted the possibilities within Imangi Studios' Harbor Master HD; one of the most popular free iPad games.
Check out the AdMob blog to see a demonstration video in action.
[source: AdMob]
News
Contributing Editor
A Pocket Gamer co-founder, Jon is Contributing Editor at PG.biz which means he acts like a slightly confused uncle who's forgotten where he's left his glasses. As well as letters and cameras, he likes imaginary numbers and legumes.
Top Stories
News
10 hours, 10 minutes ago
Supercell’s Squad Busters ranks No. 1 for App Store game downloads in all soft launch countries
Feature
Apr 23rd, 2024
King’s Trevor Burrows on the power of art: "We could see our numbers literally dropping"
Feature
Apr 22nd, 2024
Tjodolf Sommestad talks AI, tips for indie devs, and a day in the life of King's president
Events
App Promotion Summit London | Europe | Apr 25th |
Esports Future Summit | Middle East | Apr 27th |
Dubai GameExpo Summit 2024 | Middle East | May 1st |
The MENA Games Industry Awards 2024 | Middle East | May 2nd |
GameDev Atlantic 2024 | May 4th | |
Mobidictum Meetup Berlin May 2024 | Europe | May 7th |
Mobidictum Meetup Tallinn May 2024 | Europe | May 21st |
Israel Mobile Summit 2024 | Middle East | Jun 6th |
Popular Stories
News
Apr 17th, 2024
Monopoly GO! celebrates its first birthday and shares its behind-the-scenes story
News
Apr 23rd, 2024