With the input of eight investors, mobile ad network JumpTap has closed its latest funding round of $20 million.

The firm, which claims to have a penetration of around 63 million unique visits per month in the US, says the investment was made from a $27.87 million equity offering.

Ad backing

The round included investment from both current CFO Lacey Brandt and director Ulf Johansson.

 

The firm also called on funding from Redpoint Ventures, General Catalyst Parters, Summerhill Venture Partners, Dedalus Enterprises and Efficient Frontier.

In total, TechCrunch claims funding for JumpTap has now surpassed $90 million, with the company acting as one of the largest remaining independent ad networks on mobile.

Most recently, JumpTap unveiled its Passport to Freedom program for new customers, which used a warchest of $4 million as an incentive for developers to integrate its SDK for iOS, Android and BlackBerry.

[source: CityBizList]