Mobile crowdfunding network appbackr has signed a deal to bring its predictive SmartApps algorithm to carrier and OEM apps stores in Asia.
The company, which also operates an interesting model enabling investors or backrs to gain returns of up to 54 percent, will be working with Singapore-based mobile payments platform Stream Media via its MoVend brand.
The deal will see SmartApps used to populate stores with apps that will generate traffic and sales on a per market and channel basis in conjunction with appbackr's Xchange program
Doors opening
Store that will use the service include the Samsung Apps Store, HTC China, Lenovo China, StarAndroid, AppChina, MTI Logtomo, AIS (Thailand), SingTel and M1 (Singapore), Globe (Philippines) , Telkomsel (Indonesia), Bharti Airtel (India), Optus, Telstra and 3 (Australia), and Maxis (Malaysia).
Operator stores in U.A.E. and Egypt will come online in Q4 2011.
"MoVend provides an intelligent approach for developers to get great reach through Asia and appbackr is excited to announce this partnership providing the best new apps such unprecedented reach." said Trevor Cornwell, appbackr's CEO.
Zi Yong Chua, CEO, MoVend added; "As a market leader in app store publishing in Asia, MoVend is enthusiastic to leverage appbackr's technology to help great apps reach the best markets."
[source: appbackr]
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A Pocket Gamer co-founder, Jon is Contributing Editor at PG.biz which means he acts like a slightly confused uncle who's forgotten where he's left his glasses. As well as letters and cameras, he likes imaginary numbers and legumes.
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