According to a report from The Next Web, Apple is beginning the search for developers who can work up content capable of show off iPad 3 during its launch keynote event.

Unnamed sources in the know have revealed that the Cupertino firm is in 'crunch mode' as it searches for apps to demonstrate the power of its latest tablet offering.

Just tell us when...

It certainly wouldn't be the first time that Apple lined up apps for on-stage demos.

In terms of games, Apple used Infinity Blade II to show off the iPhone 4S' graphical capabilities ahead of launch at the Let's Talk iPhone event in October 2011.

Chair's Epic Citadeldemo and the original Infinity Bladewere used to highlight iPhone 4, whileApple employed Gameloft's N.O.V.Aand EA's Need for Speedto demo the original iPad back in January 2010.

TV spot up for grabs

"Our sources tell us that this selection process is continuing at an increased rate as Apple looks to finalise the lineup for the iPad 3," the site says.

"There is also emphasis on graphics-oriented applications with high-definition assets, which appears to be in line with the new iPad featuring a 'Retina' display."

Apparently Apple is also forwarding considered apps to its long-time advertising partner TWBA/Chiat/Day, ahead of potential inclusion in iPad 3 TV ads.

Churning the rumours

Previous rumours have suggested that the device will tote a 2,048 x 1,536 resolution screen, although the possibility of Apple launching two separately priced iPads in 2012 in order to meet consumers at both ends of the market now seems unlikely.

There are whispers, though, that iPad 3 could see launch as early as March 2012.

[source: The Next Web]