Analysts peg iPad shipments at a possible 60 million+ in 2012

Analysts peg iPad shipments at a possible 60 million+ in 2012
Analysts at some of the world's biggest investment banks have claimed Apple's iPad unveiling will ensure it continues to lead the tablet market in 2012, with shipment estimates hitting as high as 60 million for the year.

As summarised by Apple Insider, the lowest annual estimate for the tablet following Apple's San Francisco splash is from Morgan Stanley, which believes 5 1 million units will be shipped in 2012 – a figure still up significantly on the 32.4 million Apple sold in FY2011.

Life begins at 60

Most of the estimates centre around the 60 million mark, with Deutsche Bank claiming such a target would now be "beatable" thanks to new iPad hardware.

"We expect this upgrade to attract even more developers to the iOS platform 315 million plus units shipped - whose new Apps - 200,000 and counting - will attract even more users to the platform," said Deutsche Bank analyst Chris Whitmore.

RBS Capital Markets analyst Mike Abramsky believes a shipment figure of 62 million in 2012 is more likely, while Morgan Stanley's Katy Huberty had claimed up to 90 million units could make it onto shop shelves if sales jump 2.3 times when the new iPad hits the shelves, just as they did post iPad 2's launch.

Nonetheless, Huberty believes 51 million units in 2012 is a more realistic shipment number.

[source: Apple Insider]

With a fine eye for detail, Keith Andrew is fuelled by strong coffee, Kylie Minogue and the shapely curve of a san serif font.


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