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Facebook reveals Q1 FY12 sales of $1.1 billion, with mobile users up to 500 million

Advertising dominates the business

Facebook reveals Q1 FY12 sales of $1.1 billion, with mobile users up to 500 million
In the run up to its IPO, Facebook has to update its S-1 documents with quarterly sales information, as if it's already floated.

Hence it's announced various figures for its Q1 2012 period, the three months ending 31 March.

The social network now claims 901 million monthly active users, of which 500 million access the site via mobile browser or app.

The latter number is up 12 million from the 488 million monthly users quoted in March.

First first quarter

More interesting for potential investors is that it generated revenue of $1.058 billion, of which $872 million was advertising.

Payments and other fees such as Facebook Credits accounted for remaining $186 million.

Operating income was $381 million for quarter. Net income was $205 million.

Other interesting facts see Facebook break out that it will pay Instagram $1.1047 billion, split between 23 million shares (at $30.89 a share) plus $300 million in cash. If the deal is blocked by the US, Facebook will still pay out $200 million.

Facebook ended the period with $3.9 billion in cash, cash equivalents, and marketable securities.



[source: Facebook S-1]
Contributing Editor

A Pocket Gamer co-founder, Jon is Contributing Editor at PG.biz which means he acts like a slightly confused uncle who's forgotten where he's left his glasses. As well as letters and cameras, he likes imaginary numbers and legumes.